By David Santoso | Online Community Specialist
We are customizing our financial products to meet the needs of small-scale farmers
Opportunity’s growing footprint of service points is bringing banking to the families we seek to serve. In the first half of 2011, Opportunity’s banks in Ghana, Malawi, Uganda, Mozambique and Rwanda increased their combined access points to 314, many of which are in rural regions and are enabling previously unbanked communities, like cocoa farmers in Ghana, to finally access the financial tools they need.
We are leveraging technology to reach the most marginalized families in rural regions
Mobile bank vehicles, cell phone banking, ATMs and point of sale devices allow Opportunity to deliver customized services virtually anywhere, enabling us to extend our reach to rural and remote areas with efficiency and affordability. Increased delivery channels means improved access for thousands of families. Opportunity Ghana has brought the bank to the doorstep of rural poor families with two mobile banks and have issued biometric smart cards making it possible for clients to access their accounts within their local markets and shops. In addition, Opportunity Ghana has also implemented cell phone banking, allowing clients to conduct transactions right from their business or home.
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