Help Rural Women Gain Essential Business Skills

Dear Mann Deshi Supporters,

I would like to share a story of Sanjana.  Sanjana is another successful entrepreneur associated with the Mann Deshi foundation.  Due to some inevitable events after her marriage, the entire responsibility of running the household fell on Sanjana’s shoulders. She started working as labourer at a farm. During this time, a friend introduced her to the Mann Deshi. After financial literacy class, she took a group loan of 15 thousand rupees from Mann Deshi and started a sugarcane juice centre.

She took part in the Mann Deshi marketing Mohotsav (marketing platform) and made a profit of 35 thousand. This profit was a result of sales only in 4 to 5 days of the Mohotsav. This increased her confidence in her entrepreneurial abilities and she was motivated to expand her business. She has a permanent juice centre now and made a profit of 1 lakh 20 thousands in the last summer.

She has attended several workshops of the Mann Deshi Business School. These were very beneficial for her, she says. She was very inspired by another Mann Deshi entrepreneur, the National Award winner Vanita Pise. After workshops, she has her own visiting cards, pamphlets and banners. She is glad to be a part of Mann Deshi and aspires to become a very successful businesswoman, an inspiration for her kids.

Thanks to Mann Deshi Supporters !

Links:

• Business School for rural women

Dear Mann Deshi Supporters,

I would like to share a story of Deshi MBA Graduate entrepreneur- Preeti's story-

Preeti’s family is into their traditional business of making brooms. They own a small land and her husband yields seasonal crops in it. Their income was insufficient to take care of seven members in the family including 3 children. She was willing to expand her broom making business but it was not feasible due to the small space available in their residence.

Preeti got introduced to Mann Deshi through one of our marketing fairs. She enrolled for the Deshi MBA programme of Mann Deshi. Based on market demand and her skills, she was suggested to start chutney making business. She invested in few equipment and started her chutney business. After implementing marketing and operation strategies, her income has boosted to INR 7,000 per month. She recently participated in Mann Deshi Mahatsav (A marketing fair organised in Mumbai) and earned INR 1 Lac in just 4 days.

She is now doing both, brooms making and chutney making business season wise. She is now able to provide good education to her children and take care of their household expenses. She is also in process to avail a loan to further expand her business.

Thank you so much for all your generous support.

Links:

• How rural women contribute to community radio