By Vanita Shinde | Chief Administrative Officer
Dear Mann Deshi Supporters,
I would like to share a story of Deshi MBA Graduate entrepreneur- Preeti's story-
Preeti’s family is into their traditional business of making brooms. They own a small land and her husband yields seasonal crops in it. Their income was insufficient to take care of seven members in the family including 3 children. She was willing to expand her broom making business but it was not feasible due to the small space available in their residence.
Preeti got introduced to Mann Deshi through one of our marketing fairs. She enrolled for the Deshi MBA programme of Mann Deshi. Based on market demand and her skills, she was suggested to start chutney making business. She invested in few equipment and started her chutney business. After implementing marketing and operation strategies, her income has boosted to INR 7,000 per month. She recently participated in Mann Deshi Mahatsav (A marketing fair organised in Mumbai) and earned INR 1 Lac in just 4 days.
She is now doing both, brooms making and chutney making business season wise. She is now able to provide good education to her children and take care of their household expenses. She is also in process to avail a loan to further expand her business.
Thank you so much for all your generous support.
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By Vanita Shinde | CAO
By Vanita Shinde | CAO
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