By Jonathan Javier Velasco Romero | Director of Programs and Funds
The recovery after the emergency caused by Hurricane Agatha, for artisans and small producers, continues to be one of the strong consequences; even though most of these communities supported at first, their main economy is based on tourism and agricultural production, the affectation that small producers and artisans live, have seen their income diminished, generating a crisis in their economy.
We consider that it was a priority to address the emergency through the accessibility of food and access to water at first with this campaign; but it is also a priority to generate a boost to the local economy through strategic investments to artisans and productive groups.
For this reason, we say to accompany through strategic investments to artisans and small producers to be able to recover from these ravages; at first we supported 10 producers in the rehabilitation of work spaces (sheets and tubular), purchase of inputs for their main activity (material for irrigation, sewing machine, blender, seeds and grains, equipment for honey production, inputs for the production of handmade soaps, inputs for the production of ceramic clay pieces, etc.).
On the other hand, we supported the rehabilitation of the Environmental Management Unit of the La Ventanilla Cooperative in Santa María Tonameca (cyclone mesh), to protect crocodiles and deer, benefiting 17 members of the cooperative. Finally, we supported the rehabilitation of the Telebachillerato Comunitario 49 located in the community of Cerro Gordo Tonameca (construction material), benefiting 40 people (29 students, 8 parents and 3 teachers).
In addition to supporting the rehabilitation of work spaces and the purchase of these inputs, we faced challenges such as the commercialization of products of artisans and producers; same that in the places where they commonly made it were destroyed; therefore, in alliance that we have with the civil association, Conecta Puerto, we were able to implement a marketing strategy in opening a small market "La Milpa" in Puerto Escondido, so they can market their products directly to consumers and not to the intermediary.
This marketing strategy has had favorable results for those affected, and five editions have already been carried out, which is why we consider that it is of vital importance to support their economic reactivation through accompaniment and strategic investments so that the families can generate their own income and stabilize their family and local economy.
By Jonathan Velasco Romero | Programs Director
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