Women economic empowerment for earthquake relief

ENGLISH

We continue to support the entrepreneurs of the CReCE project, installing soft and hard skills so that they can improve their businesses and empower them.

The entrepreneurs are currently applying the knowledge acquired through training, successfully advancing their businesses. Let us remember that the training was about how they should have a better management of their money, how to properly manage a credit card, the importance of having a budget, in general adopting a sense of financial Resilience that allows them to have higher profitability in their businesses.

They have also participated in bazaars and some other activities promoting the sale of their products.

The total number of entrepreneurs who successfully completed the training was 80. Graduated entrepreneurs belong to the following communities:

Arrazola
Asunción Ixtaltepec
Heroica ciudad de Juchitan de Zaragoza
Huajuapan de León Oaxaca
Matias Romero Avendaño
Reforma de Pineda Oaxaca
Salina Cruz
San Andrés Zautla
San Blas Atempa
San Francisco Chapulapa
San Jacinto amilpas
San juan bautista cuicatlan
San Juan Chilateca
San Miguel Chimalapa
San Miguel del puerto
San Miguel Peras
San Pedro Comitancillo
San Pedro Mixtepec Juquila
San Sebastián Sebastián Tutla
San Vicente Coatlan
Santa Lucia del Camino
Santa María Atzompa
Santa María Petapa
Santiago Matatlán
Tapanatepec
Tlacolula de matamoros
Tlalixtac de cabrera
Villa de Tamazulapam
Villa de Tututepec
Zimatlan 

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ESPAÑOL

Continuamos apoyando a las emprendedoras del proyecto CReCE, instalando habilidades blandas y duras para que puedan mejorar sus negocios y potenciarlos.

Las emprendedoras se encuentran en estos momentos aplicando ya los conocimientos adquiridos a través de la capacitación avanzando con éxito sus negocios. Recordemos que la capacitación fue sobre como deben de tener un mejor manejo de su dinero, como administrar de manera adecuada una tarjeta de crédito, la importancia de contar con un presupuesto, en general adoptar un sentido de Resiliencia financiera que les permita tener una rentabilidad mayor en sus negocios. 

Asimismo, han participado en bazares y algunas otras actividades promoviendo la venta de sus productos. 

La totalidad de emprendedoras que terminaron con éxito la capacitación fueron 80.

Las emprendedoras egresadas pertenecen a las siguientes comunidades:  

Among the changes we made to be able to carry out the training for women entrepreneurs, we developed a financial inclusion module with the support of Banregio. The topics that will be taught in the course are the following:

Diagnostic test

I manage my money

• My beliefs and where to start

Savings account

• Account levels
• Steps to open an account from home
• How safe is your money in the bank?

Credit card

• Why do you need it and how to choose it?
• Good practice guide
• How to read your statement

Historic credit

• Check your credit score

Manage your accounts

• Recommendations to take care of your money
• Cash Flow
• Budget

From saving to investment

• Start saving
• Create your emergency fund
• Introduction to inflation
• Steps to start investing

I still manage my money

• Life stages

Learning exam

The objective of the course is to know basic banking concepts so that they begin to manage their money and start in the financial world in an informed way.

It is a guide to knowing your financial needs and how you can achieve your goals with the support of the financial sector.

After a year of the pandemic we continue working on how to bring tools for economic empowerment to the women affected by the earthquake. This means that even as organizations we’ve had to be open to learn the lessons of these times and learn how to adapt. In the last few months, we recognize the challenges and needs of CreCe in a digital form and have taken the time to sit with each other to discuss what changes are needed to provide tools and benefit more women. 

One of the biggest challenges we’ve identified is the low digital connectivity of the region affected by the earthquake. Our original methodology of Personal Initiative and Development of entrepreneurial skills in a digital form requires a high level of connectivity and despite the efforts, and training groups of women in bigger towns, the required format of a long course on a digital format was leaving many women outside the CreCe program. 

That is why in recognition of the context and the uncertain times of an in-person training program the organizations working in CreCe: CREA, Una Mano para Oaxaca, Comunidades Campesinas, Fundación Comunitaria Oaxaca have come together to redefine ways to adapt to the circumstances of the women we want to support. As organizations we agree that the original methodologies in the context of the region are better done in person, however we also know there is a need for training and learning. 

Our proposal then is to adapt, in the meantime, a new methodology of 9 hours in financial education. We will work with leaders in the community and provide training sessions in community centers with all the necessary measures, to improve the digital connectivity gap. This allows women in the region of Oaxaca to acquire the tools, now needed more than before, for their economic empowerment and autonomy. And once the circumstances allow for an in-person training format, to continue the original methodologies. We are grateful to everyone (women and organizations) for their openness to adapt according to the necessities of these times.

Después de un año de grandes retos a consecuencia de COVID 19 la organización Una Mano para Oaxaca avanza en firme con la aplicación de la metodología CREA siendo así que han llevado conocimientos en iniciativa personal y desarrollo de habilidades empresariales a un grupo virtual. 

En diciembre de 2020 se puso en aplicación la metodología de Iniciativa Personal y ahora en enero 2021, se inició con el grupo la metodología de Desarrollo de Habilidades Empresariales. La siguiente semana se estarán graduando poco mas de 15 emprendedoras de las metodologías e iniciarán con el siguiente grupo de capacitación. Las emprendedoras de Oaxaca no se rinden y nosotros en suma de esfuerzos con otras organizaciones hermanas tampoco. Esperamos tener muchas más emprendedoras fortalecidas con el programa CReCE y apoyar a la reactivación de sus negocios.