The minority villages are challenged by out-migration and the femization of farming. The land size is too small to maintain livelihood, the agricultural production return is too low to attract labor force, particular the youth, there is an increasing demand of cash income in rural households and the economic growth provides more job opportunities in cities. The higher prices for organic products and the link-up of farmers with investors and the domestic organic market will open up opportunities.
The project will provide the education and new investment capital for farmers in regards to the cultivation, production, authentication, processing, exporting, and marketing of organic products of the highest quality for the local chinese market.
The project will educate 400 small-scale farmers in organic farming methods allowing them to earn a higher livestock. It will connect them with patient capital allowing them to buy new farmland and attracting new labour force, particullary the youth.