Fund a Pickup to Power Urban Fruit Forests

Power Urban Fruit Forests – Monthly Fundraising Report

Reporting Period: July 2026

Executive Summary

During this reporting period, our primary objective was to launch and begin promoting our GlobalGiving fundraising campaign to secure funding for a pickup truck that will support our urban reforestation operations in Brazil.

Although we have not yet received any donations, this initial phase has provided valuable insights into the challenges of reaching an international audience and highlighted the need for a more structured global fundraising strategy.

Rather than viewing this as a setback, we see it as an opportunity to strengthen our communication, expand our outreach, and build a sustainable donor acquisition process.

Campaign Status

Project: Help Us Keep the Forest Moving: Fund a Pickup

Current Status:

• Campaign successfully published on GlobalGiving.
• Initial communication materials prepared.
• International fundraising strategy under development.
• No donations received during this reporting period.

Key Learnings

Launching a global fundraising campaign requires more than publishing a project. Visibility, credibility, and consistent engagement are essential to reaching potential supporters.

Our initial assessment identified several priorities:

• Increase awareness among international audiences.
• Improve storytelling focused on measurable impact.
• Build relationships with corporate and individual donors.
• Expand distribution through digital communities and professional networks.

Next Steps

Over the coming months, we will implement a structured growth strategy focused on four key areas:

1. Content & Storytelling

• Publish regular stories highlighting community impact.
• Share measurable environmental results.
• Produce videos and visual content documenting planting activities.

2. Global Outreach

• Connect with sustainability professionals and corporate ESG leaders.
• Engage climate-focused online communities.
• Develop partnerships with international organizations.

3. Digital Distribution

• Increase presence on LinkedIn, Reddit, X (Twitter), and other international platforms.
• Participate in environmental and social impact forums.
• Encourage supporters to share the campaign within their networks.

4. Continuous Optimization

• Improve the campaign page based on donor behavior.
• Test different fundraising messages and calls to action.
• Monitor engagement and adapt communication strategies accordingly.

Our Commitment

The need for a dedicated vehicle remains critical to expanding our impact.

A pickup truck will allow us to:

• Transport trees, tools, and volunteers efficiently.
• Increase the number of urban planting events.
• Reach underserved communities more consistently.
• Scale environmental education initiatives throughout the region.

We remain committed to transparency throughout this process and will continue sharing both our progress and the lessons we learn while building a global community of supporters.

Thank You

We sincerely appreciate GlobalGiving's support and the opportunity to connect with donors around the world.

We are confident that, through continuous improvement and strategic outreach, we will build the partnerships needed to keep urban forests growing and create lasting environmental impact in Brazil.

Reviva Planet Green
Growing greener cities, one tree at a time.