Help Marginalized Mexican Women Overcome COVID-19

COVID-19 hit Mexico in March and has wreaked havoc since. For example, government programs to invest directly in people (around which we were creatively planning new work) have had their budgets cut or reallocated by 50-75-100% to combat the virus. PSYDEH views these challenges as opportunities. We execute this strategy to make progress in the field, with our finances, and as an organization.

FIELD

• After five months sans activities, we have restarted our seed fund project and a new project around COVID-19 with activities like (a) producing a reliable information series, (b) providing direct food assistance to 100 families through a social-enterprise action, and (c) training on natural resources as local food security.

FINANCES

• We just completed a brand optimization initiative, including myriad website changes, e.g., a new corporate partnerships page, and launching three new short videos for Facebook and Instagram. This work already yields more crowdfunding success as well as in-kind gifts from Microsoft and Google.

ORGANIZATION 

• PSYDEH can now hire foreign workers without residency, thanks to hard work in collaboration with the global law firm Hogan Lovells CDMX and TrustLaw (a project of the Thomson Reuters Foundation). We continue to work with Hogan on our tax-deductible status in Mexico, among other matters. 

READ MORE ABOUT THIS PROGRESS IN OUR 3rd QUARTER NEWSLETTER

• ENGLISH
• SPANISH

LOOKING FORWARD

Our 4th quarter report will celebrate progress with our

• "COVID-19" & "Seed Fund" fieldwork,
• new "global collaborator" program, and
• corporate partnership wins.

Links:

• Search for us on Facebook
• Search for us on LinkedIn
• Search for us on Instagram

PSYDEH and women partners do not take COVID-19 wreaking havoc on fieldwork and funding lying down.

Over the past few months, your donation helps us to

• release our 186-page e-book with women partners' stories and portraits
• plan a COVID-19 project to offer short-and medium-term help to women and communities
• publish our 2019 annual report

STORYTELLING AS LEADER TRAINING AND MARKETING TOOL

PSYDEH just released our long-anticipated e-book “NARRATIVAS”. Funded by you, this beautiful tool has 68 high-quality “narrative-oriented” photographs and 32 stories by indigenous women. See HERE to read the book, read featured stories in English, and learn about the initiative. *Note, we've received permission from these women to use their names; click on "Data Privacy Policy" at the bottom of our website to learn more about how we manage such issues.  

COVID-19 PROJECT

To play our part in helping rural and indigenous communities navigate the pandemic, PSYDEH plans a new initiative and launched this crowdfunding CAMPAIGN to fund it. The forward-looking project supports five women-led organizations with (a) trustworthy coronavirus information they share with neighbors and (b) training on sustainable natural resource use while offering short-term (c) food assistance and income-generation help to 100 families.

2019 ANNUAL REPORT

We just published our most detailed and visually polished ANNUAL REPORT. Inside, you’ll read about 2019 work and awards, why our scalable model, our finances, and you’ll find interviews with our UK and USA staff. This high-quality report reflects the work that your hard-earned money funds.

LOOKING FORWARD

PSYDEH’s 3rd quarter report will celebrate: 

• progress with our "Seed Fund" activity
• end-of-2020 strategic planning finished early with partner involvement
• more GlobalGiving wins.

Links:

• Search for us on Facebook
• Search for us on LinkedIn
• Search for us on YouTube