"Guayaquil: Rising from its ashes" - 2ND PHASE

Diana is a single mother, who got an idea for a potencial business by love, an advertising agency dedicated to design, digital printing, lithography and large format, which was born with the intention of generate finance resources to support her daughter.

As time goes by, she realized that it was very profitable business because the companies need advertising, whether digital or printed, the brand is always implicit in every detail: labels, boxes, exterior notices, billboards, pop material, clothing, among many others items. In addition to being an important source of employment, but she had to have the necessary machines to be able to stay in the advertising media. 

It arose two and a half years ago, when she was a designer for a company and because of her work she could not take care of her daughter and had to leave her in other´s care, so she decided to quit her job.

Then she started with her entrepreneurship, renting a place with only one single computer, after 2 months she had to close and continued working in another company, but at the same time she continued with her own active business on social networks. Up until one year ago, she has been working from her home with a borrowed computer and she has been able to support herself with God's help.

Her dream was always to have a big company, to be able to help her family and have her own printing machines as plotter, laminator, cutting plotter, sublimators, digital printing machines, lithographic machine and various computers. She wish to become a supplier to big companies generating corporate contracts with competitive prices. Also generating employment and complying with the quality standards that as an advertising company she desire to offer.

Thank God Diana has clients who have supported her, she works to be able to survive in the midst of the crisis of the pandemic, which has not been easy, but she believes and trusts that better times will come with God's help, perseverance and discipline.