Financial Inclusion in Egypt - Empower 8000 women

by Coptic Orphans
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women
Financial Inclusion in Egypt - Empower 8000 women

Project Report | Feb 10, 2015
The Next Big Reality TV Show? Real Businesswomen of Egypt!

By Nermien Riad | Founder and Executive Director

Egyptian businesswoman Samah in her showroom/"set"
Egyptian businesswoman Samah in her showroom/"set"

Some days, in Egypt, you just wish the TV crews were there to record what you're looking at. Great material for reality shows is everywhere. Who needs the Kardashians when you have real live Egyptians doing the most amazing stuff, often while talking on their cell phone and driving 77 mph?

The most amazing Egyptian I've met lately is Samah. She's perfect for a reality show in the style of The Apprentice, that goopy drama where Donald Trump eliminates his protégés by shouting "You're fired!" Samah is an up-and-coming businesswoman herself — although she's a widow raising a young girl, she's paying her bills by retailing blankets, bathmats, and other household goods.

But really, Samah could have a show of her own — Real Businesswomen of Egypt ? — because she needs no Trump to hire or fire her. She's doing it her way, with the help of a loan from Coptic Orphans' B'edaya microfinance initiative.

In fact, the closest person to a Donald Trump in Samah's life is the Coptic Orphans "rep" who works with her. Reps, you'll remember, are the Church-based volunteers who guide and mentor the orphans in our Not Alone program, and who support their mothers in acquiring life skills. This particular rep, whose name is Isis, has been a source of inspiration and coaching for Samah.

From the moment you meet Isis, you know she's no Trump-style caricature of what a mentor should be. She's not looking to create a money-making empire; instead, Isis is all about building strong, faithful, self-sufficient families by serving the Church and "her" orphans. She exudes patience and kindness, qualities she has used to walk Samah through the process of starting her business. She's also got two other essential ingredients: determination and business savvy.

With Isis's help, and lots of hard work, here's the enterprise that Samah has gotten up and running. After looking around her neighborhood to see what her customers really need, Samah buys a load of household goods from a wholesaler. These, she sells out of her own home, which doubles as a showroom. The income she generates is of enormous benefit to raising her daughter, and allows her to keep them — and her home — in a healthy state. She's even sewed new curtains for her windows.

Samah, who credits part of her success to good people skills and strong business ethics, is a "graduate" of B'edaya now. She's paid off her loan, yet she continues to receive income from the business she's built. It's steady money — something she can rely on. Not only that, she reports that her income from the business has increased sevenfold since 2010. For B'edaya, that's right on target, because the goal is to foster family independence and self-reliance.

Things have not always been so rosy, especially in 2004, when Samah's husband died after five years of battling liver cancer. The illness was emotionally and financially draining; the family spent every pound they had and borrowed more to pay off medical bills. It has taken a long time to get past the initial stages of mourning and recovery.

But handling these challenges, and encouraging a move to family self-sufficiency, is what B'edaya is all about. It's a microfinance initiative that tailors small no-interest loans to the needs of widows in our Not Alone program, giving them an income, more skills to feed their children, and more control of their lives. In the second round of loans, from the beginning of 2013 through January 2015, B'edaya disbursed US$14,067, with 29 of an initial group of 37 mothers seeing the process through to fruition. The loan recipients are in Sohag, Minya, Alexandria, Monofiyya, and some less well-off areas of Cairo.

When I visited Samah this month, I met her daughter Amira. She's at the top of her 12th-grade class and doing exceptionally well, with all kinds of honors. She's well-positioned to be accepted into a competitive university.

"She's the angel who God has sent me," Samah tells me.

I have to think: Wouldn't that be a much better ending for a reality TV show than Donald Trump yelling "You're fired!"?

Share on Twitter Share on Facebook

Nov 25, 2014
Ambition vs Tradition: Egypt's Widows Stand Up

By Nermien Riad | Founder and Executive Director

Aug 27, 2014
She's Not on the Cover of Forbes. Yet

By Sherry Samuel | Program Specialist, B'edaya

About Project Reports

Project reports on GlobalGiving are posted directly to globalgiving.org by Project Leaders as they are completed, generally every 3-4 months. To protect the integrity of these documents, GlobalGiving does not alter them; therefore you may find some language or formatting issues.

If you donate to this project or have donated to this project, you can recieve an email when this project posts a report. You can also subscribe for reports without donating.

Sign up for updates

Organization Information

Coptic Orphans

Location: Merrifield, Virginia - USA
Website:
Facebook: Facebook Page
Twitter: @copticorphans
Project Leader:
Nermien Riad
Merrifield , VA United States

Learn more about GlobalGiving

Teenage Science Students
Vetting +
Due Diligence

Snorkeler
Our
Impact

Woman Holding a Gift Card
Give
Gift Cards

Young Girl with a Bicycle
GlobalGiving
Guarantee

Get incredible stories, promotions, and matching offers in your inbox

WARNING: Javascript is currently disabled or is not available in your browser. GlobalGiving makes extensive use of Javascript and will not function properly with Javascript disabled. Please enable Javascript and refresh this page.