Sport  Singapore Project #44289

Anita, Alex and Annabel Nicholson Memorial Fund

by The ATLAS Foundation
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund
Anita, Alex and Annabel Nicholson Memorial Fund

As Covid restrictions continue worldwide our Atlas Asia team have continued to create some brilliant virtual challenges to raise money for the projects in Asia. 

On 1st March 2021, just under 200 insurance executives from 7 countries across Asia kick-started the inaugural ‘Le tour de ICB 2021’ (Insurance Circuit Breaker) challenge. 

Complying with strict COVID-19 requirements, cyclists (both virtually and on the road) will be taking part in a number of challenges throughout March to raise money for the children at the Khelo Rugby project in India. Atlas Foundation supports the Jungle Crows with the Khelo project in 35 locations in Kolkata and North Bengal, benefiting nearly 2,000 children each week. We spoke to Ben Nicholson about the idea of ‘Le tour de ICB 2021’ supporting Jungle Crows and he had this to say:

“At Jungle Crows, Paul Walsh has created one of the most inspirational stories I have come across..  What they achieve with the poor and disadvantaged children of Kolkota and now elsewhere is almost beyond my comprehension.  I am thrilled to see that you are all supporting the Jungle Crows and Khelo Rugby through Le Tour de ICB 2021.  I hope that you will all be inspired to continue to support their amazing work.  Now get pedaling!

Wishing the team the very best of luck. 

You can stay updated with the progress of the challenge on our social media. You can donate to support the challenge via our website.


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Most fundraising activities for the Memorial Fund remain on hold as a result of the coronavirus pandemic.

However, the AN Memorial Fund for Atlas Asia did have one lockdown hero... Not quite satisfied with the 100km Race to the Stones, 15 year old Matthew Power decided to take matters into his own hands and create an additional challenge. Over the course of 7 days Matthew set a goal is to run, walk or crawl 200km with the goal of raising funds for Kampuchea Balopp, Cambodia. Matthew raised an incredible £9,212 for Atlas Asia to provide sport to disadvantaged or disabled Cambodian youths. Amazing work Matthew!

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Most fundraising activities for the Memorial Fund have been put on hold as a result of the coronavirus pandemic. Luckily we were able to get the RTI challenge in just before most of the world went into lockdown - and just as well as the team smashed the record they aimed to beat, and raised over £10,000 in doing so!

We reported on our website back in March:

"Congratulations to the team who smashed the world record, and powered past the SG $200,000 mark in the AON Singapore 2020 Round the Island Challenge on 13-14th March 2020. A group of senior executives from across the Asian (and some further afield) insurance industry came together to set a Singapore Record, circumnavigating Singapore in 3 outrigger boats, and raising money to support children's projects across Asia in partnership with the Nicholson Memorial Fund and Atlas Asia."

The team even managed to feature in national newspapers and make a world record entry! 

Since then, everyone has tried their best in the wake of the difficult circumstances to continue the enormous efforts that have been the theme of the ANMF up until now. First there was the RAF Police Rugby Team's Around the World in 7 Days Challenge which saw a collective effort from the whole Atlas family, as well as many more, come together to raise money to help kids in with food vouchers, masks and other essential provisions. Special mention to Fiona who racked up over 70 miles per day, on her own! The money they raised is being used to support migrant workers living in dormitories in Singapore, in terrible cramped conditions and basic rations.

Upcoming in the next few days was meant to have been the Race to the Stones in Wiltshire, UK, but this has been moved to a virtual event and the team just got their shipment of AN/Atlas branded kit for their home efforts - good luck guys! The 'Race to the Stones' is a 100 kilometer challenge (50K on Saturday 4 July, 50K on Sunday 5 July).

The money raised will go to projects which promote three key themes :

  1. Projects that promote equality of opportunity for girls;
  2. Projects that support children with physical and/or intellectual disabilities;
  3. Projects that use rugby as a hook to engage disadvantaged children and support personal development and education.

We visited Sri Lanka in December of last year to evaluate how best we can enact the above to help underprivileged children there.

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Exciting times ahead for Atlas Asia and ANMF. Not only have we reached the £500,000 mark, but our fantastic supporters keep going above and beyond for ANMF with physical challenge after physical challenge. We have the Round the Island Challenge coming up this weekend with Senior Insurance Executives and more taking to the waters to circumnavigate the Island of Singapore; then in June we have the Atlas Cycling Challenge, where ANMF supporters will join the rest of the Atlas peloton to help raise funds in the Tour of Cambridge, and finally at the start of July our ANMF team are partaking in the Race to the Stones in Wiltshire.

We also saw cousin of Alex and Annabel, Lily Kiely, do an amazing job raising more funds by selling wristbands and her school fairs over Christmas and New Year. She is an incredibly brave young girl who has done this off her own back without asking for any help!

These people are all superhumans who go above and beyond for such a fantastic cause. See below for the latest update ahead of this weekend's Round the Island Challenge from Geoff and Fiona who are leading this amazing group... 


"The ‘Aon Singapore 2020 Round the Island’ team have been training since October 2019, completed a 6, 12 and 21-hour training session along Sentosa and as a collective paddled over 13,000 km.  Based on that distance the team could have paddled from Singapore to the UK! 

And now, bags are packed and paddles are at the ready to hit the open water, the team determined to come back to shore with that record in place. 

As many of you know as a team we committed to supporting two important charities that are close to our hearts. Whilst the fundraising evening has been rescheduled the team have done a fantastic job and have raised a combined total of SGD 189,379 for the Singapore Children’s Society and SGD 159, 379 of this has been personally raised for the Anita, Alex and Annabel Nicholson Memorial Fund.  Whilst there is still much more to come we want to thank everyone for all your support and generosity. 

For those looking to see the team off you are welcome to come down to Ola Beach Club; home of Singapore Paddle Club on Friday 13th February. We will be looking to depart Ola Beach Club (weather dependent) at approximately 4pm.

We are looking to finish on Saturday 14th March at the home of Singapore Paddle Club, Ola Beach Club at approximately 2pm. Timing of course is subject to change and you should refer to the tracking device to see where we are and if we are schedule!  We would be delighted to have you all there to greet us as we come in along with what we expect to be another armada of paddlers. Please quote ‘SPC’ if you are purchasing any food & beverage at Ola Beach Club as you can get a 15% discount.

Whilst the team will be exhausted and no doubt in need of a well deserved drink the team will need some time to get belongings off the boats and get the Outriggers back to shore. The team will all want a shower and change of clothes. We will meet everyone at Trapizza for the finale party from 3.30pm onwards. 

We look forward to seeing you!

Geoff, Fiona & the Aon Singapore 2020 Round the Island team"

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Organization Information

The ATLAS Foundation

Location: Cheltenham, Gloucestershire - United Kingdom
Facebook: Facebook Page
Twitter: @theatlascharity
Project Leader:
Sally Hoddell
Cheltenham, Gloucestershire United Kingdom
$7,918 raised of $100,000 goal
71 donations
$92,082 to go
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