By Julie Nixon | Country Director
ESWIFT loves working with women! Women in our country only gained equality in 2006 with the introduction of the new constitution. We have the law on our side now but attitudes take longer to change. We know from over two decades of working with women that the only way to truly elevate the status of women is economically.
So far our project has brought in much needed direct orders of over E 51,000 in 2019. This is over and above the income the women earn from their daily sales which are growing by 10%.
To help the women develop better quality, higher designs to achieve better sales, SWIFT has been out buying raw materials for the women. Beads and better quality sewing cotton were purchased in South Africa but locally we have bought many other raw materials because we believe in buying local.
We do want to hold more training especially around costing. The women are diversifying the products but they are still not quite grasping the concept of the pricing and profit margin so we are hopeful that the people out there reading this, will keep supporting our efforts to overcome poverty
Here are the links to our social media, hopefully you will connect with us there if you are unable to donate directly.
Links:
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