Rare is preventing orangutan extinction by launching three Pride campaigns in Indonesia to save their habitats from destruction. By helping the local people live more sustainably, everybody wins.
To gain local support for the orangutan and preserving their habitat, project leaders Eddy Santoso, Bobby Nopandry and Ade Yuliana will use creative tools like radio songs, billboards and school visits to help deliver the conservation message, and teach farmers how to make a living without clearing forests. $10,000 will help cover transportation costs from village to village, and be used to create the marketing tools necessary to engage local communities.
These project leaders along with Rare and local Indonesian partners will use community outreach to raise awareness of natural resources and alternative livelihoods to help preserve the orangutan habitats. Community visits are absolutely vital.
There will be reduced amounts of forest area sold and converted into oil palm plantations, increased adoption of permanent agricultural systems, and growing community dedication to conservation leading to a healthy orangutan habitat.
This project has provided additional documentation in a PDF file (projdoc.pdf).