By Parthibhan Amudhan | General Manager
We are pleased to announce that PlanetRead's and IIM-A's Same Language Subtitling (SLS) was featured on The Wall Street Journal, May 17-18, 2014, here is an excerpt from the article:
Literacy, the Subtitle Way, By HANNAH BLOCH
In 1996, a Cornell University graduate student from India took a VCR break from working on his dissertation to watch Pedro Almodóvar's "Women on the Verge of a Nervous Breakdown." Struggling with the comedy's rapid-fire Spanish, the student, Brij Kothari, wished for subtitles in the same language: If he could read along in Spanish, he felt sure his proficiency would improve. This prompted another thought: If viewers back home in India could watch Bollywood musicals with Hindi subtitles, would it help them learn to read their own language?
To read the rest of the article, please visit: http://goo.gl/IAOknb
Same Language Subtitling (SLS) was also featured on Australian channel, SBS Dateline: https://www.youtube.com/watch?v=tOsWToI2PIw (10 minutes)
Please spread the word and thank you for your continued support.
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