Help Celebrate more 5th Birthdays in Mozambique

by PCI-Media Impact
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Help Celebrate more 5th Birthdays in Mozambique
Help Celebrate more 5th Birthdays in Mozambique
Help Celebrate more 5th Birthdays in Mozambique
Help Celebrate more 5th Birthdays in Mozambique
Help Celebrate more 5th Birthdays in Mozambique

Project Report | Mar 12, 2021
Two Real Life Soccer Players Visit Ouro Negro

By Michelle Lanchart | Chief of Staff

Domingues, Mozambique Nat'l Team Captain
Domingues, Mozambique Nat'l Team Captain
Ouro Negro is a 360 degree health communication initiative that addresses physical as well as mental well-being.  
Season 7 of Ouro Negro's radionovela, InTxunáveis addresses the issue of disability and inclusion through soccer. Two well-known soccer players in Mozambique— Dominguês (current captain of the Mozambican national football team) and Tico-Tico (former player and captain of the national team) are featured as main characters. Using well-known players in a popular sport increases audience engagement. 
In the story, Zezinho, loyal to his friends, takes a new friend who has Down Syndrome to play soccer. Zezinho has a great game and scores several goals, but his new friend is not only booed and humiliated, his Down Syndrome is interpreted as being a hidden source of power over Zezinho's success. The story addresses sterotypes and bullying.

 

Voice actors reading the new script
Voice actors reading the new script

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Nov 12, 2020
A Radio Drama Changed Abiba's Life

By Michelle Lanchart | Chief of Staff

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Organization Information

PCI-Media Impact

Location: New York - USA
Website:
Facebook: Facebook Page
Project Leader:
Michelle Lanchart
New York , New York United States

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