Encourage African Youth To Embrace Their Heritage

by International National Trusts Organisation (INTO) Vetted since 2016


Young people are the future of protecting and preserving heritage all around the world. This project will educate and enthuse young people in Sierra Leone, Uganda and Zimbabwe to actively learn about and appreciate their cultural backgrounds - and those of their continental neighbours. Can you imagine life without history, old buildings, beautiful landscapes? By funding this project, you can encourage future generations to preserve, enjoy and learn from their rich and diverse cultural heritage.

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In Sierra Leone, Uganda and Zimbabwe, heritage can be seen as something for the elite - or as an irrelevant harping back to the past. Its economic value is not widely recognised. In fact, heritage is often associated with poverty. And yet culture, historic buildings, landscapes and traditions are essential to shaping our future wherever we are in the world. They form a vital part of our identity and we must keep alive even the most hard-to-tell stories to avoid making the same mistakes.


The money you give will go towards strengthening existing Heritage Clubs and creating an international digital platform bringing together at least 100 young people from each of the countries involved to develop their understanding of heritage and the importance of preserving it. They will also learn how to promote their heritage, for instance by making and sharing a series of videos, which will raise the profile of cultural heritage protection more widely, both locally and overseas.

Long-Term Impact

The project will build a community of over 300 new 'ambassadors' for heritage preservation. In time, they will become the heritage leaders, educators and activists of tomorrow, running their own Heritage Clubs and increasing understanding and appreciation of cultural heritage. In a world of increasing globalisation and intolerance, our virtual network will enable the involvement of many others and help build greater solidarity and cultural respect amongst young people, wherever they call home.

Additional Documentation

This project has provided additional documentation in a PDF file (projdoc.pdf).


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Organization Information

International National Trusts Organisation (INTO)

Location: London - United Kingdom
Website: https:/​/​intoorg.org/​
Facebook: Facebook Page
Twitter: @I_N_T_O
Project Leader:
Catherine Leonard
London, United Kingdom

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