Many thanks to everyone for their support of mDiabetes.
With our robust measurement and evaluation procedures, we were able to establish proof of concept for mDiabetes in India. While the results are being finalized for publication, we have already presented first results at the World Diabetes Congress in December 2013. Experts agree that mDiabetes text messages persuaded at least 15% of the recipients to adopt, or maintain, healthy lifestyles. We estimate that mDiabetes in 2012-2013 allowed us to help 150,000 people in India lead healthier lives. That kind of measurable impact spurs us on.
Accumulating evidence from our mDiabetes program and others studies suggest that mHealth will be the cornerstone of a chronic disease prevention model that we are building for the developing world. mDiabetes was our mHealth1.0 offering—we want to evolve to mHealth2.0 and cover other NCDs such as heart disease and kidney disease. We also want to build a mobile NCD prevention app targeting Indians. These efforts, and our recent 10-country survey of 10,000 women on the impact of NCDs, will help advance our work.
Stay tuned for Global Giving Campaigns around these efforts.
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