Double the Donation estimates that $4-$7 billion in matching gift revenue is left on the table every year. It is certainly not because corporations are reluctant to support philanthropy—in fact, they have already budgeted for this. And it’s not because donors are uninterested in making a greater impact with their gifts. It’s because they don’t know what matching gifts are, and they don’t know that they are eligible!

The best and quickest way to address the gap in matching gifts is to address the knowledge gap. It’s important to make sure that your employees not only have a resource to help them see if they’re eligible or if they have program requirements, but also to have the next steps outlined for them so that it’s as easy as possible to submit their matching gift requests.

We can help. In this guide, GlobalGiving provides an overview of matching gift program basics, best practices, and recommendations proven to increase employee engagement and maximize your match program’s impact. We have incorporated suggestions based on GlobalGiving’s commitment to community-led principles. Our aim is to help you identify and eliminate barriers that have prevented employee participation in the past, and use your company’s charitable match program to help achieve more equitable outcomes for all communities.

Key Takeaways

Our simple 13-page guide, “Maximize Your Matching Gift Program” will provide you and your team with:

• An overview of matching gift program basics and core components that companies should be aware of if they are looking to expand their own matching gift efforts
• Case studies of matching gift programs that touch on different elements of the matching gifts process
• Strategies for you to consider to help grow and redefine your existing employee donation matching program

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