Overview

In the early days of corporate giving, a few checkbook philanthropists could sit down and decide how their company would use its profits to do good in the world. Particularly at large corporations, that type of top-down corporate giving was commonplace.

Today, key voices such as employees, customers, business partners, and investors are demanding greater accountability and engagement in decision making, and companies are responding by putting communities in the lead with their corporate philanthropy. The resulting innovations are benefiting both business and the community. To explore the evolving decision makers in corporate giving, GlobalGiving conducted a survey of 50 corporate social responsibility professionals. Our findings are included this white paper, “Corporate Giving: The Power Of Putting Communities In The Lead.”

The most successful companies will be responsive not just to employees and customers, but also to another of their most important voices, the community.

Key Takeaways

Download this white paper to learn why and how your company can:

• Involve its customers and employees in corporate giving.
• Give your employees, customers, and other community members a say in where you give.
• Be more diverse in your philanthropy when you give your community decision-making power.
• Reduce charitable risk by sharing corporate giving decision-making with your community.
• Put communities in the lead to be part of the next frontier of corporate giving engagement.

Through a series of corporate giving case studies, you’ll also learn how:

• Brands like Riot Games’ League of Legends, Discovery, and Cruzan Rum are putting their customers and employees in the lead with their corporate giving.
• Top companies like Danone, Patagonia, and Meta are putting communities in the lead.

Download your white paper now.

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