PlanetRead

PlanetRead is a registered not for profit with the simple vision of a reading planet - a planet where everyone can read and has access to interesting and affordable reading opportunities in native and other language(s). We contribute to literacy worldwide by innovating and implementing simple, scalable, and cost-effective solutions, especially using mass media and information technologies.
Jun 2, 2016

Oracle supports PlanetRead's SLS for 2nd year

Dear Friend, 

We are excited to let you know that Oracle Giving has decided to support PlanetRead’s Same Language Subtitling (SLS) on national TV for the 2nd year! 

Last year, with support from Oracle Giving and Zee Entertainment, we added SLS to Hindi songs of 52 movies. These songs were telecast on both Zee Cinema and Zee Classic. Having successfully completed the first year, in March 2016, PlanetRead submitted a proposal to Oracle Giving to continue SLS of the Hindi songs for another year. We were then informed in April that Oracle will continue supporting PlanetRead’s work for another year. 

Same Language Subtitling (SLS) is simply the idea of subtitling mainstream TV content in the “same” language as the audio.  What you hear is what you read.  Several research studies have found that SLS causes automatic and inescapable reading engagement among the spectrum of early, weak and functional readers.  Especially on song-based content, film, folk and music videos, we now have strong evidence that SLS contributes to improved reading and language skills and even higher program ratings. 

For instance, five years of regular primary schooling in rural India, with no exposure to SLS, resulted in 34% functional readers, but with SLS exposure, resulted in 70% functional readers.  See: SLS in action in Indian villages: https://www.youtube.com/watch?v=tOsWToI2PIw 

Zee Entertainment has been extremely supportive of PlanetRead’s SLS for literacy. In fact there was a press release where Mr Punit Goenka, MD and CEO, Zee Entertainment Enterprises Limited (ZEEL) spoke about the success of the SLS program and how Zee plans to extend this program to other channels as well. Click here to read the article

We are in the process of identifying the most suitable programs for the second year and will be starting SLS work soon. 

Checkout this photo stream on our Facebook page, which has snapshots of the songs we have subtitled. 

Coverage by SBS Dateline, April 2014, Australia: Watch on YouTube. 

Coverage by Deutsche Welle, May 2012 Germany’s international broadcaster: Watch on YouTube.    

Clinton Global Initiative Features PlanetRead “A small thing that has a staggering impact on people’s lives.” -- President Bill Clinton, Sept. 24, 2009. Watch on YouTube. 

The PlanetRead Story - documentary on literacy in India and impact of Same Language Subtitling. Watch on YouTube.

Links:


Attachments:
Mar 3, 2016

Oracle Giving supports Same Language Subtitling (SLS)

Dear Friend, 

I am pleased to submit the following report on the Same Language Subtitling (SLS) project we carried out with the support of Oracle Giving. 

We were invited by Oracle Giving to submit a proposal in February 2015 following which an application for subtitling 30 minutes of Bollywood songs every week for one year, was submitted. In April 2015, PlanetRead was selected as one of the grantees by Oracle.

By end of May 2015, PlanetRead completed the due diligence as required by Charities Aid Foundation by submitting all the required documents and information. We signed the MoU on 25th May 2015 following which we received the grant of $20,000 in the first week of June 2015.

From the month of April itself, we had started the ground work for identifying the right channel partner to telecast the songs with SLS. We approached Doordharshan and had several rounds of discussions and meetings in order to choose the program that we will work on. Unfortunately, Doordharshan was not able to provide us with a program for SLS.

Due to the lack of support from Doordharshan, we decided to approach Zee TV, with whom we had already been working with for over 2 years. Having seen the value of Same Language Subtitling (SLS) for literacy development, they agreed to give us another slot of 30 mins of Same Language Subtitling per week for another year.

In August 2015, we started subtitling the songs of popular Hindi movies for Zee TV and they have been telecast on both Zee Cinema and Zee Classic since 1st October 2015.

The aim of this Oracle supported project was to add SLS to songs of 52 movies that will be telecast over a period of one year. With Oracle’s support, we added SLS to all the songs in 52 Hindi movies (one movie per week). The average number of songs per movie is 5 to 6 and the length of each song is about 6 mins thereby giving 30 minutes reading practice. Weak readers benefit the most when there is an increase in quantity & frequency of SLS exposure. For example a weak reader who watches 3 hours of SLSed songs per week will benefit much more as compared to a weak reader who watches only 30 mins of SLSed songs per week. 

As of date, we have subtitled all 52 movies and roughly half of those movies have been telecast on Zee TV. The songs we subtitle appear with credit to Oracle and CAF. View a sample clip.

Checkout this photo stream on our Facebook page, which has snapshots of the songs we have subtitled. 

Here are links to other documentaries and work we have done: 

Coverage by SBS Dateline, April 2014, Australia: Watch on YouTube.

Coverage by Deutsche Welle, May 2012 Germany’s international broadcaster: Watch on YouTube.   

Clinton Global Initiative Features PlanetRead “A small thing that has a staggering impact on people’s lives.” -- President Bill Clinton, Sept. 24, 2009. Watch on YouTube.

The PlanetRead Story - documentary on literacy in India and impact of Same Language Subtitling. Watch on YouTube.

Links:

Dec 8, 2015

Help Bring Literacy to Every Child in Africa

Give the Gift of BookBox
Give the Gift of BookBox

Dear Friend,

We know you are passionate about literacy as you have supported us in the past. With the support of people like you, PlanetRead continues to bring literacy to millions of people in India through Same Language Subtitling (SLS).

BookBox, PlanetRead's partner has been using SLS on animated stories to improve reading skills and language learning. With animated stories in over 35 languages, our YouTube channel has more than 23 million channel views and 100K+ subscribers. BookBox has made all its content available free on YouTube to promote a love for reading.

We have just launched a campaign to “Help Bring Literacy To Every Child In Africa”. Our goal is to make 10 animated stories in English and Swahili and participate in the X Prize. 

We need your help.  Our goal is to showcase our solution through 10 new open-sourced AniBooks that have so much more for our children. More games, more interactivity, writing practice and math skills, plus loads more fun in the same loved BookBox story format!!

We need to create 5 AniBooks in English and 5 in Swahili - the official language of the Global Learning XPrize competition.  Each one will cost $2000, so we need your help to raise $20,000.

Every contribution no matter how small, can help. Each time you forward or share this message, you can help us move one step closer to bringing literacy to millions of children in Africa. 

How you can help: Donate as much as you're willing to give here. That's not all! There are different donation levels in which you can receive special gifts on our campaign page.

We, and all the children around the world who rely on AniBooks for literacy would be so grateful if you could contribute to help us make more of a difference.

Small actions = knock-on impact = BIG RESULTS.

Help African children read 1
Help African children read 1
Help African children read 2
Help African children read 2
Help African children read 3
Help African children read 3

Links:

 

donate now:

An anonymous donor will match all new monthly recurring donations, but only if 75% of donors upgrade to a recurring donation today.
Terms and conditions apply.
Make a monthly recurring donation on your credit card. You can cancel at any time.
Make a donation in honor or memory of:
What kind of card would you like to send?
How much would you like to donate?
  • $10
    give
  • $20
    give
  • $40
    give
  • $50
    give
  • $100
    give
  • $1,000
    give
  • $2,000
    give
  • $5,000
    give
  • $10
    each month
    give
  • $20
    each month
    give
  • $40
    each month
    give
  • $50
    each month
    give
  • $100
    each month
    give
  • $1,000
    each month
    give
  • $2,000
    each month
    give
  • $5,000
    each month
    give
  • $
    give
gift Make this donation a gift, in honor of, or in memory of someone?

Reviews of PlanetRead

Great Nonprofits
Read and write reviews about PlanetRead on GreatNonProfits.org.
WARNING: Javascript is currently disabled or is not available in your browser. GlobalGiving makes extensive use of Javascript and will not function properly with Javascript disabled. Please enable Javascript and refresh this page.