Make the Ageless Wisdom of Tibet Available to All

As is typical during the summer months, we experienced a seasonal dip in traffic from June 1 to August 31, with 601,385 readers visiting our website—an average of 6,466 daily users, which aligns with previous summer trends. While overall readership is down during summer, engagement remains global, with visitors primarily from Russia, the United States, Germany, India, Italy, Spain, Brazil, France, Ukraine, and the United Kingdom. Among the most-read content this quarter were the Sutra of Golden Light (Russian), Praises to the Twenty-one Taras (Tibetan), and Advice before Starting the Path (Italian), as well as popular articles such as What is Buddhism, What Is Prayer in Buddhism, and 10 Basic Buddhist Beliefs, in both English and Russian.

Over on social media, our reach continues to expand. Our YouTube content was viewed by over 145,000 people, who spent the equivalent of 240 full days watching videos on Buddhist teachings. This quarter, standout performers included How to Escape the Cycle of Samsara by Geshe Namdak, Who is Tara? by Bhikshuni Thubten Chodron, and Robin Moore’s The Ancient Buddhist Meditation You’ve Probably Never Heard Of. Meanwhile, our presence on Facebook, Instagram, and X remains strong, with Instagram growing by an impressive 31% over the past three months.

This summer, we’ve also made considerable progress across all areas of our content and media work. We composed and published in-depth teachings, including multipart analyses on ignorance according to different Buddhist tenet systems and sections from Tsongkhapa’s Lam-rim chen-mo. We edited and released transcripts from weekend courses, including those on tantra and dependent arising, and continued work on major translation projects and AI-assisted transcription and editing of key teachings. Notably, we completed and published 242 translations and began processing 87 audio recordings from a series on Buddhist logic and debate.

Here are some of our major accomplishments from June through August 2025:

Content & Translations 

• Composed and published: (1) The Four Buddhist Tenet Systems Regarding  Ignorance (2 parts), (2) Ignorance According to Vaibhashika (3 parts), (3) Ignorance According to the Sautrantika and Chittamatra Followers of Scripture, (4) Speech in Celebration of His Holiness the Dalai Lama’s 90th Birthday, (5) Vipashyana Section of “Lam-rim chen-mo”: Identifying the Object to Be Refuted (10 parts), (6) How to Change the World
• Copyedited and published the transcripts of weekend courses:  (1) Tantra: Uncovering the Essence (5 parts), (2) Tantra as a Continuum of Buddha-Nature (6 parts), (3) Overcoming the Ravages of Time with Kalachakra, (4) Sensitivity Training to Quiet the Mind (6 parts), (5) Explanation of Dependent Arising of the Self in Terms of Relations with Others (4 parts), (6) Explanation of Mind and the Five Aggregates: Karma Kagyu (6 parts), (7) Commentary on “The Three Essential Moments” – Tsenshap Serkong Rinpoche (4 parts), (8) Practical Application of the Twelve Links of Dependent Arising (5 parts)  
• Copyedited and published the transcripts of 29 classes from Dr. Berzin’s course on Nagarjuna’s Letter to a Friend 
• Received the audio recordings for transcribing, editing and publishing of 87 classes from Tsenshap Serkong Rinpoche II’s course on Buddhist Logic and debate 
• Completed and published 242 translations into various languages
• Conducted AI transcription and editing of 92 English audio lectures by Tsenshap Serkong Rinpoche II
• Copyedited and formatted transcripts of 11 classes from Dr. Berzin’s course on Shantideva’s Engaging in Bodhisattva Behavior
• Continued translation and analysis of Sanskrit, Tibetan, and Chinese sources for The Four Indian Buddhist Tenet Systems Regarding Ignorance.

Multimedia & Social Media

• Conducting of a video interview with H.E. Gyuto Khensur Rinpoche Thubten Tenzin at Gaden Shartse Dro-Phen Ling in Singapore
• Conducting of a video interview with Venerable B. Munkhbaatar, Officer in Charge of Foreign Affairs at Ganden Monastery in Ulaanbaatar, Mongolia
• Conducting of a video interview with Jargalsaikhan, Abbot of Idgaa Choinzinling Dratsang at Ganden Monastery in Ulaanbaatar, Mongolia
• Recorded 17 sessions of lectures by Tsenshap Serkong Rinpoche II & 5 Question & Answer sessions by Dr. Berzin on the Vipashyana (exceptionally perceptive mind) section of Tsongkhapa’s Grand Presentation of the Graded Stages of the Path (Lam-rim chen-mo)
• Recorded 4 sessions of lectures by Tsenshap Serkong Rinpoche II & 1 Question & Answer session by Dr. Berzin on Atisha’s Bodhisattva’s Garland of Gems 
• Recorded 6 sessions of lectures by Tsenshap Serkong Rinpoche II & 4 Question & Answer sessions by Dr. Berzin on Tsongkhapa’s Praises to Dependent Arising
• Recorded one Zoom lecture by Dr. Berzin on Relating to a Spiritual Teacher in Two Lifetimes 
• Prepared 12 visual quotes from video interviews and other sources for Facebook, Instagram, and X
• Produced and uploaded 12 video clips optimized for:
• Facebook: 37-language subtitles
• X: Embedded English subtitles
• Instagram: 9:16 format with embedded English subtitles
• Created 12 article-based posts introducing key content to social audiences
• Designed and dispatched six newsletters to over 9,700 Mailchimp subscribers
• Created three one-minute shorts to share on YouTube as a test project to see reach in terms of views and demographics
• Edited and released on YouTube the first in our new series of longer form content, Study Buddhism Chats. Entitled “Study Buddhism Chats Episode One: One Lama, Two Lives,” the 45-minute episode delves into the relationship between Dr. Berzin and Serkong Rinpoche over two lives. English subtitles and those in 36 other languages were added
• Edited and released on YouTube the second in our new series of longer form content, Study Buddhism Chats. Entitled “Study Buddhism Chats Episode Two: How to Stop Overthinking,” the 45-minute episode explores overthinking, anxiety, everyday worries, and how to calm our minds down
• Edited seven videos from our interview with Venerable Steve Carlier, a Buddhist monk, teacher, and translator
• Added these seven videos from our interview with Venerable Steve Carlier to our YouTube channel, along with a dedicated playlist, video descriptions, teasers, and English subtitles
• Added subtitles in 36 other languages for Venerable Steve Carlier’s videos
• Created twelve Instagram-ready, twelve Facebook-ready and twelve X-ready video clips from Venerable Steve Carlier’s interview
• Edited twelve videos from our interview with Robin Moore, a former Thai forest monk and ex-abbot of Hartridge Monastery in the UK, and the translator of Phra Payutto’s magnum opus, Buddhadhamma
• Added these twelve videos from our interview with Robin Moore to our YouTube channel, along with a dedicated playlist, video descriptions, teasers, and English subtitles
• Added subtitles in 36 other languages for Robin Moore’s videos
• Created twelve Instagram-ready, twelve Facebook-ready and twelve X-ready video clips from Robin Moore’s interview.

Technical Improvements

• Set up new web server with Linux Ubuntu OS, Postgre SQL for the database server and PGroonga search service for non-alphabet languages – in progress
• Set up a new administrative content management system (CMS) with improved load speed and performance – in progress
• Added to the new CMS the ability to add separate images for social media
• Created custom analytics for the website
• Created a new custom error log
• Upgraded and migrated our server-side web application framework Ruby on Rails to their most recent versions, Ruby 3.4.5 and Rails 8
• Added and configured missing gems (libraries) on Rails 8
• Refactored and rewrote broken code
• Upgraded the database structure and backup script
• Added Pali terms in the glossary
• Added new videos to the home page rotation
• Added Soundcloud audio playlists to the articles 

Thank You for Your Support

None of this progress would be possible without your steadfast support. Your generosity allows us to continue expanding access to authentic Buddhist teachings for students, scholars, and practitioners around the world. With your help, we remain dedicated to our mission to “Make the Ageless Wisdom of Tibet Available to All.”

Links:

• Study Buddhism website of the Berzin Archives
• Study Buddhism on Facebook
• Study Buddhism on YouTube