By Roberto Gimenez | Project manager
Given the negative consequences of the pandemic on businesses, educational institutions and families, we have implemented small businesses, called microfranchises, as a support to the students of the Mbaracayu School and their families. They aim to increase the family’s income through the sale of different products offered by our program.
Three types of Microfranchises were delivered: Premium Vegetable Garden, Cleaning Kit, and Covid Prevention Kit, based on a market study that guarantees a high percentage of success. Moreover, we organized training sessions for the students and their families to learn to develop a business plan, soft skills and business management, among others. The students collaborated with their families in the implementation of the business plan.
The Vegetable Garden Microfranchise contains seeds of lettuce, tomatoes, bell peppers, carrots, chard and onions. This kit is accompanied by an online vegetable garden management and production course.
The Cleaning Kit and the COVID Kit contain chemical products that must be prepared by the owners of the microfranchises to obtain cleaning and disinfection products they can sell.
These initiatives will make it possible to increase the income of the students and their families, thus allowing them to save for their educational future and aspire to a better quality of life.
By Sonia Sanabria | Academic director - Mbaracayu School
By Viviana | Rojas
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