Online Fundraising Academy

September 10 - 30, 2020

A 4-week online course that aims to enhance your organization’s online fundraising by bringing together online fundraising experts and professionals from nonprofits around the world

(Registration is now closed for the 2020 Academy)

What To Expect

How can you build a consistent and reliable base of donors? What does it take to create valuable and lasting partnerships with your donors? What do you need to do to get your organization’s fundraising to the next level?

The Online Fundraising Academy addresses all of these challenges in a 4-week course. It brings together digital fundraising experts and professionals from around the world to offer GlobalGiving partners interactive and practical training and support.

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4 webinars
Sessions running online in September 2020
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8 experts
Access to a faculty of fundraising experts from diverse backgrounds
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4 actions
Tasks and actions that will help you gear up for the upcoming fundraising opportunities
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1 community
Access the community of project leaders and other experts to review your work and strengthen it

Curriculum

The Online Fundraising Academy will help you explore digital fundraising tools and resources in donor communications, campaign fundraising, donor retention and more! Here is the complete agenda of this year's curriculum:

1
Strategizing For Year-End Fundraising Success
How can you ensure your year-end fundraising strategy is cohesive, organized, and productive? This introductory session will cover goal setting, strategy tips, calendar design, and the opportunity to learn from nonprofits’ past year-end fundraising experiences.

September 10, 2020, 9:00 AM ET
2
Inspiring New Networks Of Supporters
Understanding your network of supporters is key to mobilizing donors to give. This session will help you map and outline your network, identify areas for growth, and more. We’ll learn tips for engaging high net worth donors, activating the power of your diaspora, and cultivating corporate relationships.

September 17, 2020, 9:00 AM ET
3
Messaging Your Mission With Confidence
How would you describe your nonprofit in two sentences? Two paragraphs? What about two pages? Solidifying your core messaging helps you communicate your work clearly and helps donors understand exactly what they need to know. This session will help you refine your core messaging, experiment with A/B testing, and elevate your brand’s image.

September 24, 2020, 9:00 AM ET
4
Going Local For #GivingTuesday
After you register for the Online Fundraising Academy, you’ll receive a personalized invitation for a virtual meeting with #GivingTuesday leaders in your region of the world. Learn how people in your region celebrate giving and discover what plans are in the works for 2020.

(Week of September 28)
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