Joining a Twitter chat is a great way to engage with your nonprofit’s online community, as well as build your brand and following.
You know you’ll connect with new people and learn new things, but if you’ve never participated in a nonprofit Twitter chat before, it can be intimidating! Learn some Twitter chat basics before you start tweeting.
Usually, they last one hour. At that time, participants will log in to Twitter, search for the chat’s unique hashtag, and join the conversation.
Q1. Good morning, and welcome to our #RefugeesLead Twitter chat for #WorldRefugeeDay! For our first question: Introduce your organization and your work with refugees. How does your organization support refugees in the transition to a new home and community? pic.twitter.com/8hrZJWs9VK
— GlobalGiving (@GlobalGiving) June 20, 2018
For example, on World Refugee Day, GlobalGiving hosted a Twitter chat that used the hashtag #RefugeesLead. Each tweet in the conversation should have the unique hashtag so you and others can follow along effectively.
The #RefugeesLead chat was about how nonprofits serving refugees can become more community-led. Each question in the chat related to this overarching theme.
The host will tweet the questions throughout the course of the chat. Questions are usually designed with Q1, Q2, Q3, etc. and participants include A1, A2, A3, etc. in their response to avoid confusion.
That way, your Twitter followers not participating in the chat can still follow along!
Soccer Without Borders Uganda uses soccer as a vehicle for positive change, providing urban refugee youth with a toolkit to overcome obstacles to growth, inclusion and success. Founded by refugees, it operates a youth center serving 250 youth daily #RefugeesLead #WithRefugees https://t.co/QAuDwFIAdL
— SoccerWithoutBorders (@soccerwoborders) June 20, 2018
Having the questions before the chat helps your nonprofit think and craft your responses. Planning your answers is particularly key if you want to include images or graphics in your tweets during the chat.
Who knows? Maybe you’ll connect with a prospective partner or forge a new friendship!
Try Tweetdeck or Hootsuite to track the chat’s hashtag and engagement.
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