This is a fundraiser to raise money for worthy causes.
Here's some more information about it:
Peko Peko: Family-Friendly Japanese Recipes is a cookbook to support Japan's recovery with nearly 60 recipes contributed by today's best & brightest food writers & bloggers. Peko Peko also includes an indispensable glossary of 50+ Japanese ingredients with substitutions for the American home cook, plus an essay on bringing Japanese food to the family table. Peko Peko goes on sale for $29.95 on 6/10 through Blurb.com. $11.45 of every sale will go to the GlobalGiving Japan Earthquake Relief Fund.
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This project is no longer accepting donations:
Japan Earthquake and Tsunami Relief Fund