Vocational Training for 1,000 Women in Pakistan

Apr 11, 2013

Peace of the Action - First product roll out!

Vocational training taking place in Multan
Vocational training taking place in Multan

The potential for Small & Medium Enterprise development in Pakistan is very high. A large portion of the population are under or unemployed and possess the desire and potential to easily acquire marketable skills to acquire substantial incomes if linked with more lucrative markets. One of the most notable skills that entrepreneurs possess is embellishment on a variety of fabrics, products, and shoes, but it is a skill that they struggle to turn into a profitable asset due to isolation, lack of market access, lack of access to inputs, and lack of market knowledge.

After successful completion of the Vocational Training pilot project in Kashmir, Marshall Direct Fund is pleased to announce that a successive training has been conducted by the excellent trainer, Ruby Dewan, in Multan (South Punjab-Pakistan). Without a training facility secured, Ruby conducted the training out of her own home and nine women have graduated and completed the eLife training curriculum learning Communication Skills, Time Management, Market Survey and Research, Production, Entrepreneurial  Competencies, Advertising and Promotion of Business, Costing, Pricing and Business Plan Development. The entrepreneurs are now actively engaged in creating the first product line for Peace of the Action, the for-profit entity associated with Marshall Direct Fund. Last month an office and training center in the region was secured and we are well on our way to reach our goal of reaching 1000 entrepreneurs within one year! Thank you to all of our supporters who have made the success of this program possible. 

MDF encourages your involvement and welcomes any ideas that would help us to attract wider support. The project that you are supporting provides a safe place for mothers and their families to learn and develop skills that help make the world a safer and more secure place for all. Please help us generate awareness – become a fan of our Facebook page, join us on Twitter, and share with your networks. If you would like to start a MDF Allies in Action group in your community there are various one-time or re-occurring ideas and activities that we would be pleased to share. You can reach us at info@marshalldirectfund.org or +01 (970) 963-3150. Learn more about our activities by visiting our website at www.marshalldirectfund.org


About Project Reports

Project Reports on GlobalGiving are posted directly to globalgiving.org by Project Leaders as they are completed, generally every 3-4 months. To protect the integrity of these documents, GlobalGiving does not alter them; therefore you may find some language or formatting issues.

If you donate to this project or have donated to this project, you will get an e-mail when this project posts a report. You can also subscribe for reports via e-mail without donating or by subscribing to this project's RSS feed.

Make a monthly recurring donation on your credit card. You can cancel at any time.
Make a donation in honor or memory of:
What kind of card would you like to send?
How much would you like to donate?
gift Make this donation a gift, in honor of, or in memory of someone?


Project Leader

Jodi Fischer

Program Director
Aspen, CO United States

Where is this project located?

Map of Vocational Training for 1,000 Women in Pakistan