This is a fundraiser to raise money for worthy causes.
Here's some more information about it:
JapaneseNursePlanet - A privately owned company created to help Japanese nurses throughout the world improve their skills, share professional information, and advance their careers is creating this site to help those in need as a result of the recent earthquake and tsunami in Japan. As nurses, we deeply feel for those in need and wish to provide funds to show our support for the people of our native land. Please join us in promoting health, peace, and recovery in Japan.
Please support the organizer's efforts by donating to one of the projects below.