GOONJ

Re-positioning cloth and other underutilized material, beyond charity, adding dignity and turning it into a big resource for development. Spreading the idea beyond geographical boundaries so that world over people take it as a subject to work on. GOONJ works on 3 levels:material, people & idea Material level: GOONJ started with 67 personal clothes, today dealing with more than 1000 tonnes of material to parts of 21 states of India, every year. GOONJ has over the years painstakingly built vast country wide network;sort of pipeline grid from cities to villages through which material moves continuously. While general clothes, woolens and other household material etc goes to the masses t...
Nov 28, 2014

NJPC-A Million Voices campaign in Delhi colleges!

Interaction with Team Goonj..
Interaction with Team Goonj..

Goonj has produced and delivered 2.5 million sanitary pads since 2004 by converting 500,000 meters of discarded cloth into this vital product. In order to break the taboo and the shame and silence around this issue, Goonj launched the Not Just A Piece of Cloth – A Million Voices campaign to bring together voices of people from all over the world on menstruation.

Youth Alliance, a team of budding young people took up the NJPC-A million voices campaign to colleges in Delhi. The project kicked off with a lot of interaction and awareness building activities among the youth. A Theatre group also lent support by holding street plays at different locations highlighting the various aspects of this sensitive issue. 

Reaching out to youngsters!
Reaching out to youngsters!
Presenting the idea to more voices..
Presenting the idea to more voices..
Signing up to join the campaign..
Signing up to join the campaign..
Voices leading to more voices...
Voices leading to more voices...
Raising a generation free from menstrual taboo!
Raising a generation free from menstrual taboo!

Links:

Nov 18, 2014

School Kits channelized to children in Maharashtra

Children engaged in activity!
Children engaged in activity!

The whole idea of Goonj is to make use of surplus and underutilized material of cities as a resource for rural parts of the country which is a much larger and a marginalized population in India. Goonj’s School to School initiative opposes the age-old tradition of charity ; of free distribution of material, especially to the kids as they are impressionable and by making them habitual of charity at this age will ingrain the idea that they can get everything free without working for it.

Through School to School, a successful dialogue & empathy between urban and rural children has been established by creating an understanding between haves & have-nots.  Goonj’s Recycled School Kits which is an important aspect of the School to School initiative brings necessary educational materials to children from low economic background communities. In a recent activity carried out, school kits were channelized to children belonging to Pardhi Vasti, Dalit vasti communities in Palghar and Osmanabad districts of Maharashtra, living in abject poverty. Daily struggles worsen due to lack of resources and exclusion of these communities to get their basic rights & govt. schemes. The students belonging to these communities can’t afford educational resources necessary for a good education and their regular attendance suffers because of this.

GOONJ has been working in parts of Maharashtra since last many years.  Schools in Palghar and Osmanabad districts of Maharashtra with limited classrooms and lack of basic infrastructure and facilities were shortlisted to channelize school kits. Children in these schools did not even have the most basic school resources - school bags or stationary. During distribution, in order to instill good habits and also to create awareness about environment, activities like cleanliness drive, watering the plants and trees etc. were conducted and topics like regularity in attendance,  importance of bathing everyday and other hygienic habits were discussed.

Children were excited to receive the set of school bag, seating mat, water bottle cover, vegetable bag, pencil pouch, belt, towel, ball/skipping rope and cap/scarf. They did not feel like attending schools most of the time due to scarcity of these small but important resources. After receiving these ‘gifts’, they are just as excited to learn and play and enjoy in school. Families surviving on meager resources feel less burdened in sending their kids to schools now. Along with school material, GOONJ’s School kit motivated children to continue their schooling in a meaningful way.

School kits channelized to children..
School kits channelized to children..
A girl child enjoying skipping...
A girl child enjoying skipping...
Engaging children in interactive session!
Engaging children in interactive session!
School kit channelized to children !
School kit channelized to children !

Links:

Nov 11, 2014

Cotton sanitary pads providing dignity to women

My-Pad - Goonj
My-Pad - Goonj's clean cotton sanitary pads!

Goonj is trying to reach out to 'some' among the millions of Indian women and girls in urban slums and villages who are forced to use use ash, sand, dirty rags or nothing at all during menses. 

Goonj’s 'MY Pad', clean cloth pads (developed out of old cloth collected from urban masses) is one of the eight low cost and eco-friendly ideas which have revolutionized women’s sanitary hygiene in India. Do read- http://www.thebetterindia.com/10917/india-women-menstruation-lowcost-ecofriendly-sanitary-pads/ 

Awareness sessions are an integral part of Goonj’s work around menstrual hygiene.  And that’s where most of the women share their personal journey of shame and silence surrounding the issue of menstruation. During one of these awareness sessions, a lady shared that she had taken My-Pad for her daughter in law who now uses it regularly as she feels comfortable using it. Sukhbati Yadav who was also one of the participants expressed that earlier due to an infection, she was planning to go to the doctor to get operated. But since she started using My-Pad the infection has subsided and so she continues using My-Pad.

India saw a series of floods and other disasters this year and as a part of our on-going relief and rehabilitation work in many flood affected areas, Goonj has reached out My- Pads as a part of the relief material.  

Through ‘NJPC- A Million Voices’, Goonj’s global campaign, we are hearing heartwarming stories from different parts of the world.  Voices are poignant, shocking and sad but most could be avoided if the taboos, shame and silence on this issue are removed. Through this campaign, Goonj aims to create a forum giving, where women can voice the challenges they  face around menstruation. Make your voice heard on- http://njpc.goonj.org/what-can-i-do/ 

BBC team recently visited Goonj to capture the threads around how a piece of cloth plays a significant role in someone’s life. Here is what the BBC team has to say, after visiting Goonj's NJPC implementation area in Uttarakhand and My-Pad production facilities in Delhi - http://www.bbc.com/news/world-asia-29727875 . Do watch a 3 minute video clip also in the article.

Awareness session in progress
Awareness session in progress
Explaining making of My-Pad
Explaining making of My-Pad
The first feel of My-Pad...
The first feel of My-Pad...
Happy to receive My-Pad
Happy to receive My-Pad
Interaction with the women
Interaction with the women

Links:

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