Asia Injury Prevention Foundation

Asia Injury Prevention Foundation's mission is to provide life-saving traffic safety knowledge and skills to the developing world with the goal of preventing road traffic crash fatalities and injuries. We envision a world in which there are safer roads, smarter road users, and countries whose road traffic environments serve their developing economies and people.
Mar 1, 2012

Continuing to Confront Road Safety Challenges

Distributing flyers outside a supermarket
Distributing flyers outside a supermarket

The Tet holiday celebrating the Lunar New Year in Vietnam is a festive time of family gatherings and relaxation. At the same time, with many people traveling long distances back to their hometowns, it is one of the most dangerous times on the roads in Vietnam. While the number of deaths and injuries from traffic accidents over Tet declined this year, 137 people still died in just four days over the holiday. Each year, the holiday serves as a reminder of the important work that needs to be done to promote safer behavior on the roads. 

Over the past few months, AIP Foundation has continued to put helmets on children’s heads and encourage child helmet use throughout Vietnam.

A Family Day was held in Ho Chi Minh City on December 18 to engage parents and children to promote helmet use. At the event, Miss Vietnam 2008, Tran Thi Thuy Dung, interacted with children as they participated in road safety games, including helmet painting and bicycle racing. Throughout the day, free helmets were awarded to children.

On January 5, Ho Chi Minh City’s Pham Van Chieu Primary School received a donation of 1,870 helmets from United Parcel Service through a Helmets for Kids program. At the launch ceremony, parents, students, and teachers were reminded why helmet wearing is so important. Helmet wearing at Pham Van Chieu Primary school was typically very low, and this event made helmets appear fun and cool, helping establish helmets as part of the daily school uniform.

At Nguyen Tri Phuong Primary School in Dong Nai Province near Ho Chi Minh City, 80% of the students walk to school every day along busy streets. Therefore, FedEx and Safe Kids Vietnam (implemented by AIP Foundation) carried out pedestrian safety interventions at the school. Traffic lights, rumble strips, zebra crossings, and traffic signs were installed and 700 reflective jackets were distributed to the students. Teachers were trained in road safety education and given tools for hands-on teaching. A traffic safety corner with four working traffic lights and an intersection was set up in the playground to help students put their classroom learning into practice.  

In the coming months, Phase I of AIP Foundation’s public awareness campaign, “Children also need a helmet,” will be completed. In this first phase that began in late 2010, numerous partnerships have been built among nongovernmental, governmental, multilateral, and private sector traffic safety stakeholders. Furthermore, almost 85,000 informational flyers were distributed to parents to contradict widely held misconceptions about child helmet use. With a television commercial and billboards currently in production, the campaign is poised to greatly expand its reach and combat the dangerously low child helmet rate in Vietnam.

Thank you again for donating to AIP Foundation and supporting important programs like these. We rely on your support and every dollar helps us continue our work reducing traffic injuries and fatalities in Vietnam.

A child enjoys the Family Day activities
A child enjoys the Family Day activities
Students at Pham Van Chieu school with new helmets
Students at Pham Van Chieu school with new helmets
Students practicing safe pedestrian behavior
Students practicing safe pedestrian behavior
Dec 8, 2011

An eventful few months, but there's more work to be done

Students at a program kick-off ceremony
Students at a program kick-off ceremony

Last week while riding in a taxi on the highway outside of Ho Chi Minh City, I saw the aftermath of a fatal road traffic accident. A mangled motorbike lay on the ground next to two bodies. It was a devastating site, especially considering that with 30 people dying on Vietnam’s roads each day, the same scene gets played out over and over, day by day. The experience made me realize more than ever how important it is to continue our work to reduce road traffic injuries and fatalities here in Vietnam.

The last few months have been very eventful, with the implementation of several school-based programs, the launch of two public awareness campaigns, and the commemoration of the Worldwide Remembrance Day for Road Traffic Victims. Our continued efforts would not be possible without your generous support; your donations through Global Giving truly have made a difference. In this season of giving, I hope you will talk to your friends and family about why this cause is important to you and encourage them to donate as well.

School Programs

On October 3, the 250 first grade students at Nguyen Thi Dinh Primary School received shiny new helmets courtesy of Cai Mep International Terminal Co., Ltd., a shipping terminal near Ho Chi Minh City. In November, helmet handover ceremonies were held at Phuoc Long and Phuoc Thanh primary schools in Ho Chi Minh City. The events celebrated Intel Products Vietnam's sponsorship of three different programs at those schools.

FedEx Express, and AIP Foundation, the implementing agent for Safe Kids Worldwide's programs in Vietnam, officially launched the Click on Safety e-Learning program at a primary school in Nam Dinh Province. The program aims to provide children with the opportunity to experiment with traffic consequences in a fun and risk-free environment.

Public Awareness Campaigns

Over the past couple months, we’ve launched campaigns in Vietnam and Cambodia. In Vietnam the campaign focuses on child helmet use, and in Cambodia it encourages helmet use among motorcycle passengers. AIP Foundation has already begun awareness raising activities. Television commercials, which are in production,  will soon be broadcast nationwide in both countries.

The Worldwide Day of Remembrance

The Worldwide Day of Remembrance for Road Traffic Victims was commemorated in Vietnam on November 20 with a ceremony hosted by Actress Kathy Uyen and singer Thanh Bui. After the release of 30 birds to symbolize the 30 lives lost each day on Vietnam's roads, Uyen and Bui interviewed local authorities about the causes and consequences of road traffic accidents.

Flyer distribution for the child helmet campaign
Flyer distribution for the child helmet campaign
A student in his new helmet
A student in his new helmet
World Day of Remembrance for Road Traffic Victims
World Day of Remembrance for Road Traffic Victims
Child helmet campaign helmet/heart logo
Child helmet campaign helmet/heart logo

Links:

Dec 8, 2011

An eventful few months, but there's more work to be done

Students at a program kick-off ceremony
Students at a program kick-off ceremony

Last week while riding in a taxi on the highway outside of Ho Chi Minh City, I saw the aftermath of a fatal road traffic accident. A mangled motorbike lay on the ground next to two bodies. It was a devastating site, especially considering that with 30 people dying on Vietnam’s roads each day, the same scene gets played out over and over, day by day. The experience made me realize more than ever how important it is to continue our work to reduce road traffic injuries and fatalities here in Vietnam.

The last few months have been very eventful, with the implementation of several school-based programs, the launch of two public awareness campaigns, and the commemoration of the Worldwide Remembrance Day for Road Traffic Victims. Our continued efforts would not be possible without your generous support; your donations through Global Giving truly have made a difference. In this season of giving, I hope you will talk to your friends and family about why this cause is important to you and encourage them to donate as well.

School Programs

On October 3, the 250 first grade students at Nguyen Thi Dinh Primary School received shiny new helmets courtesy of Cai Mep International Terminal Co., Ltd., a shipping terminal near Ho Chi Minh City. In November, two helmet handover ceremonies were held at Phuoc Long and Phuoc Thanh primary schools in Ho Chi Minh City. The events celebrated Intel Products Vietnam's sponsorship of three different programs at those schools.

FedEx Express, and AIP Foundation, the implementing agent for Safe Kids Worldwide's programs in Vietnam, officially launched the Click on Safety e-Learning program at a primary school in Nam Dinh Province. The program aims to provide children with the opportunity to experiment with traffic consequences in a fun and risk-free environment.

Public Awareness Campaigns

Over the past couple months, we’ve launched campaigns in Vietnam and Cambodia. In Vietnam the campaign focuses on child helmet use, and in Cambodia it encourages helmet use among motorcycle passengers. AIP Foundation has already begun awareness raising activitie. Television commercials, which are in production,  will soon be broadcast nationwide in both countries.

The Worldwide Day of Remembrance

The Worldwide Day of Remembrance for Road Traffic Victims was commemorated in Vietnam on November 20 with a ceremony hosted by Actress Kathy Uyen and singer Thanh Bui. After the release of 30 birds to symbolize the 30 lives lost each day on Vietnam's roads, Uyen and Bui interviewed local authorities about the causes and consequences of road traffic accidents.

Flyer distribution for the child helmet campaign
Flyer distribution for the child helmet campaign
A student in his new helmet
A student in his new helmet
World Day of Remembrance for Road Traffic Victims
World Day of Remembrance for Road Traffic Victims
Child helmet campaign helmet/heart logo
Child helmet campaign helmet/heart logo

Links:

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