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“Tell us about a time when a person or an organization tried to change something in your community.”

How it works

Social change is complex, and those who are trying to make the world better can often benefit from listening more. We don't know enough about each community we serve, the problems people face, or how groups within a community are affected.

One of our core values is to never settle, so we're trying to improve the quality of feedback and help our project leaders best meet the needs of their communities. The Storytelling Project enables organizations to collect community feedback on a grand scale, in a cost-effective way, and plug into sophisticated analysis tools.

GlobalGiving helps you build a brief, customizable questionnaire. There is space to write a short story and ask a few follow-up questions. We help you train volunteers in your community (we call scribes) to go out and gather stories. This kind of monitoring has the side benefit of strengthing community ties. You send us images of the papers and we transcribe the narratives into our global database from which citizens, organizations, innovators, and funders can build an understanding of the root causes of complex social problems. We use stories because narrative gives the citizen the freedom to define the issues that ought to matter most to those trying to help him or her.

We'll walk you through it

With our video tutorial, interactive analysis, and staff support, you can do this!

"As change makers we should not try to design a better world. We should make better feedback loops." - Owen Barder


Embedding story-centered learning into your organization's work can amplify the impact of your projects. Our tools make this easier, and they're totally free!

Raise more funds
– write compelling project reports
– connect with donors emotionally
Listen better
– do a community needs assessment
– recruit a pool of local volunteers and network with local charities
Learn what works
– design better programs
– iterate on an idea, be more agile
Advocate for change
– Let the people you serve speak for themselves
– write case studies & manage knowledge
– make the case to funders

Click NEXT to continue our step-by-step guide to learn how your organization can start on a feedback loop today. It will only take about 15 minutes to complete.

Getting Started

Case Studies

In the past we curated a collection of over 57,000 stories from Kenya and Uganda (2010-2013). Read about how organizations have used storytelling to be more effective organizations:

Analysis Tools


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