Thanks to our generous donors, Friends' Step Up for the Gorge Campaign raised over $250,000 in new funds for Gorge protection.
With the enthusiastic support of our membership, we reached our goal of raising $125,000 in new gifts for the Gorge by December 31, 2010. The gifts were matched dollar for dollar by three matching donors, bringing the total to $250,000 in new funds for Gorge protection.To qualify for the match, the gifts had to be received between August 1, 2010 and December 31, 2010. For new members, gifts were matched 100% and for current members, any amount greater than the amount given in 2009 was matched. Our campaign started with one matching donor challenging us to raise $50,000 in new support for the Gorge. Members responded, and we met that challenge in just three months.In November that same matching donor offered an additional $25,000 challenge and again our members responded helping us meet that goal in a single month.With our largest giving month, December, still to come, we found two additional matching donors who provided another $25,000 each in matching gifts. This brought the total campaign challenge to $125,000. With just four days left in December we still had nearly $30,000 to raise to meet the goal and take full advantage of the matching gift offer.In the final days of 2010 we sent out multiple emails reminding supporters old and new that we were racing to the finish line. Despite problems with our email links and our website donation page, the last three days of 2010 were our largest online giving days in the history of the organization. Thank you to all who brought the glitches to our attention. We are working on those and will have a much smoother process in the future.It was a steep challenge! But with help from Gorge supporters like you we made it.What the Step Up Funds Will DoFunds from the Step Up for the Gorge campaign will strengthen protection for the Gorge and ensure that it remains a special place that everyone can enjoy now and in the future. Every dollar helps Friends do the following: * Stop Inappropriate Development: Your support will help end the threat of massive casinos, destination resorts, and large expansive urban areas. * Preserve Valuable Lands: Your gift will help us target sensitive land for acquisition, protecting beautiful landscapes, preserving habitat, and allowing new recreational trails. * Diminish Gorge Air Pollution: Your support will help our advocacy efforts to shut down PGE’s coal-burning power plant, Oregon’s largest contributor to global warming and the source of 55% of the winter haze in the Gorge.Thank You for Your Support!For more information, please contact Development Director Sandy Wright at email@example.com or (503) 241-3762 x.102.
In only two months, Friends has nearly reached its goal of raising $50,000 in new dollars for our Step Up for the Gorge matching campaign!
Friends has raised approximately $45,000 - all of it qualifying for a one-to-one match from an anonyomous donor and resulting in $90,000 in new funds.
Friends has accomplished this feat by reaching new supporters in a variety of ways. We've gotten the word out on social media (with the help of tech-savvy volunteers), our website and through our monthly e-mail newsletter (as well as here on Global Giving). We've hosted house parties and luncheons to reach new donors. We've also created a number of fun outreach activities for volunteers to help recruit new members. Volunteer supporters can "Host a Hike" or lead a wine tour, taking a group of friends on into the Gorge and asking them to become members, as well as other activities. For more information and to volunteer, visit our Step Up for the Gorge Volunteer page.
This new funding will enable Friends to better accomplish its mission of protecting the scenic, natural, cultural and recreational resources of the Columbia River Gorge National Scenic Area region. In particular, Friends is in the final stages of opposing a mega-casino the size of 65 city blocks proposed in the heart of the Gorge. A decision is expected in the coming months from the Department of Interior, approving or denying the casino. Friends is pursuing intensive grassroots and grasstops advocacy, much of it outside of our approved budget, to defeat this ill-advised project that would change the Gorge forever. This new funding helps us keep the Gorge free of a monolithic casino development.
It also helps Friends ensure improved air quality in the Gorge. In combination with our partners in the Clean Air Alliance, Friends organizing pressure has resulted in a likely shutdown of the PGE Boardman coal plant in the next four to eight years. PGE Boardman is the #1 source of several pollutants in Oregon and a major source of Gorge haze and acid rain. Recently, in part due to citizen pressure organized by Friends, the Oregon Department of Environmental Quality proposed several shutdown options to PGE, all of which would result in a shutdown by 2020 or earlier. With the additional support of these Step Up funds, Friends is pressing for the earliest possible shutdown or installation of the best available control technology at Boardman.
Friends is also leading its annual hiking program, leading 80+ hikes to hidden treasures in the Gorge, and planning the fourth year of our Vic Clausen Outdoor Youth Education Program, providing environmental education to all sixth-grade students in the Washougal, WA school district.
This new Step Up funding is making a difference in Gorge protection, right now. Please help us meet our goal!
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Combined with other sources of funding, this project raised enough money to fund the outlined activities and is no longer accepting donations.
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