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Protect Cambodian Children from Brain Injury

by AIP Foundation
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Article 1: AIP Foundation speaks to 400
Article 1: AIP Foundation speaks to 400

These past few months at AIP Foundation have been a time for educating students, cooperating with stakeholders, and reaching out to communities in preparation for the upcoming school year. AIP Foundation recently selected four new primary schools in Phnom Penh for 2019 to 2020 Safety Delivered programming, with a total of 1,707 helmets to be distributed to students and teachers at the new schools. In August, AIP Foundation also engaged an audience of 400 people at the Manulife office in Phnom Penh, where we emphasized the importance of partnerships for saving lives and promoting helmet use in Cambodia. Read on to see how we have reached out to hundreds of community members and worked with local traffic police to protect the lives of children and promote road safety in their communities in Cambodia. 

 

AIP Foundation speaks to 400 at Manulife on saving lives in Cambodia 

9 August, 2019 - Phnom Penh, Cambodia

 

AIP Foundation Country Director, Pagna Kim, discussing road crashes within the Cambodian context during presentation at Manulife Cambodia.

Manulife Cambodia recently invited AIP Foundation Cambodia Country Director, Pagna Kim, and Cambodia Program Manager, Piseth Im, to speak to an audience of 400 people and deliver a presentation titled, "Our Road Safety Partnership: Saving Many Lives in Cambodia" at its offices in Phnom Penh. The presentation highlighted the successes of AIP Foundation's partnership with Manulife Cambodia, including results from the Helmets for Families program which began in 2012. 

The implementation of Manulife Cambodia's Helmets for Families along with changes to road traffic laws and improvements in enforcement, have contributed to an increase in helmet use and substantial reductions in fatalities and injuries. Between January-June 2014, driver deaths and injuries were reduced by 25.6%. Between January-June 2016, the rate of passenger deaths and injuries was reduced by 19.9%. 

Since 2012, Manulife Cambodia and AIP Foundation have donated 5,000 high quality helmets to students and delivered road safety education and skills to 7 schools, 5,000 students, 261 teachers, and 9,129 parents.

In addition to positive contributions made at target schools and communities, Manulife Cambodia is one of over 100 stakeholders from the private sector, civil society, and international community that has endorsed the joint policy recommendation on motorcycle passenger helmet use urging adoption and implementation of a new road traffic law that will require motorcycle passengers and children to wear helmets.

For the second year in a row, Manulife Cambodia will also support the Annual Road Safety Conference in Cambodia on September 4-5, 2019, which aims to promote more effective measures to reduce road injuries and fatalities. In recognition of their commitment to improving road safety, Manulife Cambodia has won awards at both the national and international level, including The Corporate Social Responsibility (CSR) Leadership of the Year award from Asia Pacific Customer Service Consortium and Certificates of Appreciation from the National Road Safety Committee (NRSC) in 2018 and 2019. 

View more photos here

 

Four primary schools in Phnom Penh, Cambodia are selected for Safety Delivered Phase II

1 August-30 August, 2019 - Phnom Penh, Cambodia

 

The entrance of Khean Klang Primary School, one of the schools selected for program implementation in 2019.

Following the success of AIP Foundation’s Safety Delivered program, The UPS Foundation has continued to support Phase II of the program, which began implementation in April 2019 and will run through December 2020. Four additional primary schools in Phnom Penh, Cambodia, have been selected for implementation.

Two of the new program schools, Chbar Ompov 2 and Khean Klang, are set for program implementation in 2019, and Hang Ngay Srah Chak and Chey Chum Nas primary schools are set for program implementation in 2020. Across the four schools, a total of 1,707 helmets will be distributed, including 1,570 helmets donated to students, and 137 helmets for teachers.

Safety Delivered aims to reduce road crash injuries and fatalities among vulnerable motorcyclists and passengers, and young, novice drivers through three mutually reinforcing components, including university-based campaigns, public awareness campaigns, and helmet distribution and education. At the new and existing primary schools, the helmet distribution and education (HDE) component of Safety Delivered will involve the distribution of helmets to primary school students and teachers, and the implementation of educational activities to build their capacities on road safety issues.

Two of the project schools with the highest rates of students relying on motorcycles as a means of transport include Chey Chum Nas Primary School and Hang Ngay Srah Chak Primary School. Of the 795 students at Chey Chum Nas Primary School, 569 students or over 70 percent are transported to school by motorcycle. At Hang Ngay Srah Chak Primary School, which is comprised of 436 students, 338 or over 75 percent are transported to school via motorcycle. With the high percentages of students who arrive to school by motorcycle, increasing the number of students wearing helmets will be a vital component to promoting the safety of children on the roads. In addition to students, the program will also target the helmet wearing rates of teachers and community members.

 

Helmets for Families reaches out to 500 community members to promote public road safety awareness

18 July, 2019 - Preah Sihanouk Province, Cambodia

Manulife volunteers distributing educational materials to a motorcycle driver.

AIP Foundation and Manulife Cambodia reached out to hundreds of local community members near Hun Sen Krong Primary School to promote proper helmet use and safe driving behavior through the Helmets for Families program. Manulife Cambodia volunteers distributed educational materials to community members and strategically placed posters in high-traffic areas to encourage helmet use among local residents. 

Manulife Cambodia has supported the Helmet for Families program in Cambodia since 2012. The program targets communities and schools facing dangerous traffic environments and poor road conditions. In Veal Vong Primary School, another target school in Cambodia, Helmet for Families programming increased student knowledge of proper helmet use from 4% to 78% over the 2017-2018 school year. Through continued community outreach efforts and programmatic activities, Helmet for Families will renew its efforts over the 2018-2019 school year to reduce the vulnerability of children on the roads during their commutes to and from school. 

View more photos from the community outreach here.

 

Cambodian traffic police lead road safety lessons for children 

17 July, 2019- Preah Sihanouk

Police officer assisting student in proper helmet wearing technique. 

In support of AIP Foundation’s Helmets for Families program, traffic police in Preah Sihanouk Province led interactive road safety activities for students at Hun Sen Krong primary school. 

Children participated in painting contests and bicycle races, applying practical road safety education to fun activities. Manulife volunteers were also present at the event, encouraging students to share their knowledge through a road safety questionnaire. The Helmets for Families program works to increase helmet use and education amongst not only children, but also their parents, through engagement of entire communities in events such as Hun Sen Krong’s extracurricular day. 

The Helmets for Families program works to increase helmet use and education amongst not only children, but also their parents, through engagement of entire communities in events such as Hun Sen Krong’s extracurricular day. From 2018-2019, Helmets for Families benefitted 943 students, 42 teachers, and 70 parents through helmet distributions, road safety education, and community engagement. As a result, helmet observations before and after program implementation showed an increase in student helmet use from 4% to 66% from 2018 to 2019.

See more photos from the event here

Article 2: Four primary schools
Article 2: Four primary schools
Article 3: Helmets for Families reaches out
Article 3: Helmets for Families reaches out
Article 4: Cambodia Traffic Police
Article 4: Cambodia Traffic Police

Dear Friends and Supporters,

As we move from spring into summer, the school year is drawing to a close - but our work continues. Throughout Cambodia, we are continuing to implement sustainable, effective initiatives to help work towards our goal of ensuring that every child has the right to travel safely on the roads. Read on for more information about our recent activities:

Helmets for Kids launches in Siem Reap, donates helmets to high-risk primary school

24-03-2019 - Siem Reap

Students participate in interactive road safety curriculum

We gave 96 helmets to high-risk students at Phum O Primary School in Siem Reap as part of our Helmets for Kids program. This event was co-sponsored by a new partner, The Dirty Cuts Siem Reap Motorcycle Club (DCSR), a local motorcycle club founded in 2013 and based in Siem Reap. Proceeds from the Siem Reap Bike Meet, which was sponsored by DCSR, were also donated to the Helmets for Kids program. Phum O Primary School was selected for the helmet donation due to its dangerous location along National Highway 6, where three students were involved in road crashes last year. The event was especially timely given the upcoming Khmer New Year, when road crashes often occur in higher numbers than usual. At the ceremony, students received educational training and participated educational games.

Please see more photos here

Please read the press release here

AIP Foundation organizes safe driving campaign ahead of Khmer New Year

12-04-2019 - Phnom Penh

A Phnom Penh police officer providing safe driving tips to a driver.

Together with 72 government officials, police officers, youth ambassadors for road safety, and public and private sector representatives, AIP Foundation organized a safe driving campaign prior to the Khmer New Year in Phnom Penh. The main message of this campaign was “Travel safely during Khmer New Year without over-speeding.” Participants distributed informational pamphlets with safety information and signs about the dangers of speeding to drivers and talked to them about risks and laws related to speeding.

Speeding is the leading cause of death on the roads in Cambodia. In 2017, the Cambodian National Road Safety Committee found that 11% of all road crashes in Cambodia happened during national holidays. Many Cambodians travel to their hometowns and the roads are more heavily occupied during this time.

Through this campaign, we reached 1,100 drivers on the roads and at bus stations. Additionally, Cellcard and Metfone, two national mobile phone companies in Cambodia, supported this campaign by sending the campaign message to 1,000,000 subscribers.

See more photos from the campaign here.

Cambodian university students in Phnom Penh discuss crash prevention during UN Global Road Safety Week

10-05-2019 - Phnom Penh

Students at Asia Euro University speaking up for road safety.

AIP Foundation facilitated road safety youth discussions with nearly 200 students at Build Bright University and Asia Euro University in Phnom Penh. University students had the opportunity to speak up and raise their concerns in accordance with this year’s UN Global Road Safety Week theme of leadership for road safety.

Students shared ideas with a group of guest speakers including Mr. Sen Cheatvisoth, Deputy Director of Road Safety Department of the Ministry of Public Work and Transportation; General Long Thou, Deputy Director of Traffic Police and Public Order Department of the General Commissariat of National Police; and Mr. Kim Pagna, AIP Foundation Cambodia Country Director.

During the discussion, students raised many concerns about the dangerous roads near their universities and shared many practical suggestions on how universities and students could make roads safer. A majority of students suggested creating speed limits of 30 Km/h around universities and schools zone. Asia Euro University is a partner university as part of our Safety Delivered program, supported by The UPS Foundation.

View photos from the discussion here.

In the past few months, AIP Foundation has been hard at work providing vital information, training, and resources to children and adults in Cambodia. Read below for more.

Mothers honored with International Women’s Day road safety forum

06-03-2019- Phnom Penh, Cambodia

Mothers share ideas about how protect their communities from road fatalities

In support of International Women’s Day, we organized a helmet use forum for 30 mothers at Hun Sen Krong Primary School in Cambodia. The forum is a vital part of the Helmets for Families program, which is sponsored by Manulife Cambodia. The mothers received information on the impact of road crashes on society and their families, the relationship between injury prevention and helmet use, and their role in encouraging helmet use among their families. Additionally, the mothers learned about Cambodian traffic law in Cambodia and safer behavior tips for the upcoming Khmer New Year.

Following with this crucial event, 300 students from Hun Sen Krong Primary School were shown the importance of helmets, traffic signs, pedestrian and passenger behavior. This follow-up training comes after the 1,055 helmets donated to teachers, students, and parents in November 2018. We are working in collaboration with the Ministry of Education, Youth, and Sport, General Commiserate of National Police, and National Road Safety Committee to implement other activities at Hun Sen Krong Primary School over the coming year.

Stakeholders evaluate Cambodia’s road safety progress at annual conference

13-12-2018- Phnom Penh, Cambodia

Stakeholders gather to discuss Cambodia’s progress towards its road safety goals

AIP Foundation and the Coalition for Road Safety (CRY) convened an annual conference on road safety with support and participation of the National Road Safety Committee (NRSC) and National Police. The conference was supported by Manulife Cambodia, Cambodia Airports, Royal Cambodian Limousine Service, Chip Mong Insee, Forte Insurance, Canhomes, and Mercedes Benz. The conference was attended by over 350 delegates from the government and private sector. Conference participants exchanged knowledge and discussed practical strategies to achieve Cambodia’s road safety goals in support of the WHO Decade of Action for Road Safety.

The conference highlighted Cambodia’s “Eight Pillars” of road safety using discussion and information sessions to outline current interventions, recommendations and current progress toward Cambodia’s road safety targets. The ‘Eight Pillars’ of road safety include: safe road users; safe infrastructure; better road safety management; safer vehicles, improved emergency medical assistance, law amendment and enforcement, expansive driver licensing and management, and evaluation of passenger and goods transport services.

The NRSC led a discussion with stakeholders on effective strategies to encourage government institutions, civil society organizations, private sector, youth, and the public to take joint and robust action to reduce and prevent road crash deaths and injuries. Senior government representatives who spoke included H.E Sun Chanthol, Senior Minister, Minister of Public Works and Transport and Permanent Vice Chairman of the National Road Safety Committee.

Please see more photos from the conference here

Over 240 students get life-saving simulation training in Preah Sihanouk Province

31-01-2019- Phnom Penh, Cambodia

Manulife volunteers enforce safe pedestrian and motorcycle behaviors through a driving simulation

Over 240 primary school students from Hun Sen Krong Primary School were trained in how to handle real-life traffic situations that confront the children everyday on the roads in their communities.This training is a part of the Helmets for Families program, which is sponsored by Manulife Cambodia. Ten volunteers from Manulife Cambodia volunteered to educate the students by riding their two-wheelers through a driving simulation in order to educate the students on how to handle common road safety scenarios. There was also a motorcycle driving simulation that allowed students to experience what it feels like to ride a motorcycle and avoid road hazards and distractions. Students were also provided with road safety information on traffic laws, wearing a helmet, and safe practices as pedestrians, cyclists and when riding a motorcycle. At the end of the training the students participated in a Q&A to test their road safety knowledge.

Please see more photos here

These past few months, AIP Foundation has been hard at work in Cambodia to provide life-saving helmets to students in Preah Sihanouk Province. Additionally, we partnered with Manulife to train teachers and install road safety murals at primary schools. For more of our recent work, please read on.

Manulife Cambodia CEO and General Manager, Robert J. Elliot joins stakeholders for ceremonial helmet handover

Helmets for Families helps protect the children of Preah Sihanouk Province

12-11-2018- Preah Sihanouk Province, Cambodia

With the support of Manulife, Helmets for Families donated more than 1000 helmets to students, teachers and parents at Hun Sen Krong Primary School in Preah Sihanouk District. Training workshops were also held for more than 100 parents to promote helmet use. Helmets for Families is focused on engaging parents – especially mothers – as role models in child helmet use.

The event was attended by senior representatives from the General Secretariat of National Road Safety Committee, Deputy Governor of Preah Sihanouk Province, road safety stakeholders, development partners, private sector partners, parents, students, staff and administration team of Hun Sen Krong Primary School, members of the press, Management team and staff of Manulife Cambodia, and AIP Foundation staff.

Helmets for Families will operate in Preah Sihanouk Province through 2018 and 2019 academic year. Road deaths have increased by 10% in in the province since 2017, making it the eleventh highest province for road crashes. AIP Foundation’s goal is to continue increase awareness about the importance of helmet use for all in Preah Sihanouk Province.

Please see all photos from the event here.

Please read the press release from the event here.

Primary school teachers in Preah Sihanouk commit to enforcing child helmet use

25-10-2018- Preah Sihanouk Province, Cambodia

Teachers collaborate on teaching materials to promote helmet use at the school

The Helmets for Families program supported by Manulife Cambodia, trained 42 teachers at Hun Sen Krong Primary School on motorcycle helmet use. Hun Sen Krong Primary School is especially vulnerable, as approximately 80-95% students commute by motorcycle or bicycle, yet less than 10% wear helmets. Students and teachers are extremely vulnerable to road crashes, particularly during rush hour when they are commuting to and from school. The training focused on the benefits of correct helmet use for families and community, highlighting teachers must play an active role to ensure that their students wear helmets every time they travel by bicycle and motorcycle. The teachers shared their experiences and brainstormed techniques on how to encourage students to always wear their helmets. Teachers and coordinators created workplans, lesson plans and teaching materials to prepare them to take action after the training. At the conclusion of the training, teachers committed to putting helmets on their students, no matter the distance or travel time, when riding on a motorcycle.

Please see more photos from the launch here.

Helmets for Families volunteers promote helmet use with road safety murals

26-10-2018- Preah Sinhanouk Province, Cambodia

Manulife employees paint positive helmet wearing images on the school wall

Manulife employees coordinated with AIP Foundation staff to paint road safety murals at Hun Sen Krong Primary School. This volunteerism is part of the Helmets for Families program implemented by AIP Foundation and supported by Manulife Cambodia since 2012. The murals will be up for the whole 2018-2019 school year to ensure students correctly wear helmet during commute to school and travel as motorcycle passengers or as bicyclists.

Helmets for Families will operate in Preah Sihanouk Province through 2019. Road deaths have increased by 10% in in the province since 2017, making it the fifth highest province for road crash cases. AIP Foundation’s goal is to continue increase awareness about the importance of helmet use for all in Preah Sihanouk Province where there is unmet need.

Please see more photos here.

Links:

Helmets for Families partner Manulife Cambodia wins four International Customer Relationship Excellence Awards

15-06-2018

Children participating in the Helmets for Families program in Kampong Cham City

Children participating in the Helmets for Families program in Kampong Cham City

AIP Foundation’s partner on the Helmets for Families program, Manulife Cambodia won four prestigious awards at the 2018 International Customer Relationship Excellence (CRE) Awards ceremony organized by the Asia Pacific Customer Service Consortium on 15 June, 2018. The award categories included: Best Corporate Brand of the Year, Customer Engagement Programme of the Year, Corporate Social Responsibility Leadership of the Year, and CEO of the Year in the Insurance Category – a special award from the Asia Pacific Customer Service Consortium (APCSC) recognizing Manulife Cambodia CEO and General Manager Robert Elliott.

Since 2017, AIP Foundation has partnered with Manulife Cambodia to implement the Helmets for Families program. The program targets children and their road safety role models – their parents. Overall, 935 students, 43 teachers, and 70 mothers (1,048 total) were direct beneficiaries of program activities. Since helmet delivery in November 2017, rates of helmet use increased from 3% to 95%. AIP Foundation and Manulife Cambodia will continue Helmets for Families through the 2018-2019 school year. The program will be implemented in a primary school in Preah Sihanouk Province beginning in November 2018 and ending in August 2019. It is expected that 945 students, 40 teachers, and 70 parents (1,055 total) will receive helmets from the program.

Please click here to read the full article.

Youth road safety ambassadors visit local communities to educate on dangers of distracted driving

22-06-2018- Phnom Penh, Cambodia

Safety Delivered ambassadors speak with a local pharmacy employee about distracted driving. 

Safety Delivered ambassadors speak with a local pharmacy employee about distracted driving.

Throughout May and June, 60 youth road safety ambassadors from our Safety Delivered program visited businesses,  households, and schools across four districts of Phnom Penh to educate residents on the dangers of using a mobile phone while driving. The students distributed educational pamphlets to the community members, put up banners, and answered questions on distracted driving during the meetings. Other forms of dangerous distracted driving behaviors were also discussed as part of the awareness raising campaign. In total, the students reached an estimated 45,000 members of the community with their messaging. The awareness campaign is part of our Safety Delivered program sponsored by The UPS Foundation.

View more photos of the students meeting with community members here.

Manulife volunteers and local police engage with Kampong Cham community on road safety concepts

12-07-2018- Kampong Cham, Cambodia

 Police officer teaches important road safety signs to a student at Veal Vong Primary School.

Police officer teaches important road safety signs to a student at Veal Vong Primary School.

As part of our Helmets for Families program in Kampong Cham City, 11 Manulife staff volunteers had the opportunity to ‘meet and greet’ with their local community while distributing leaflets on helmets and road safety. Manulife volunteers toured the local streets and engaged with over 600 business owners and residents to clarify road safety issues and to support the message of why wearing a helmet when driving a motorcycle is essential.

Later the same day, Kampong Cham-based police officers and AIP Foundation staff conducted a training session with 160 Veal Vong Primary School students aimed at improving students’ knowledge and awareness on road safety issues. The police officers encouraged students to always practice good road safety behaviors that would keep them safe while traveling on the road, either as a pedestrian, cyclist, or as a passenger on a motorcycle. The students were then given a knowledge test by AIP Foundation staff on the lessons they had been taught.

View more photos from the outreach program and training session here.

Links:

 

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AIP Foundation

Location: Ho Chi Minh City, District 1 - Vietnam
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