Protect Cambodian Children from Brain Injury

by AIP Foundation
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Protect Cambodian Children from Brain Injury
Safe Steps program launch event
Safe Steps program launch event

In Cambodia, 12% of all road crash fatalities are students and nearly 50% of them are secondary and high school students (RCVIS Annual Report 2019). Students are mostly affected because they are just learning how to ride and sometimes partake in at-risk behaviors such as not wearing helmets. To continue adding to our mission of reducing these fatalities, AIP Foundation has recently launched its partnership with Prudential to bring their legacy program, Safe Steps, to Cambodia. 

Safe Steps is an international education campaign, founded through the collaboration of Prudence Foundation which is the charitable arm of Prudential, International Federation of the Red Cross, and National Geographic. The program which runs in several countries across Asia has been implemented in Cambodia by AIP Foundation, starting March 25th, 2022. 

The program aims to reach over 12,000 students in the next 2 years through a series of road safety interventions, including school-based road safety education, quality helmets donation, school zone modifications and community awareness raising. Through these programs, it is our goal that more students and vulnerable road users are protected against road injuries and fatalities, and more light is shed on the importance of practicing road safety in our community. 

 

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As schools re-opened across Cambodia in November, AIP Foundation has resumed in-person activities starting with helmet donations to at risk communities. Together with our long-time partner, Manulife Cambodia, we have distributed close to 900 helmets to students and teachers at O Ambel Primary School in Banteay Meanchey Province as part of our Helmets for Families (HFF) program. 

This donation takes place at the right time as children will be protected when traveling to and from school with quality helmets and road safety training through this program implementation. Despite the introduction of a universal helmet law in Cambodia in 2015, our pre-evaluation showed that none of the students surveyed at O Ambel Primary School wore helmets. Approximately 70% of students commute by motorcycle or bicycle at O Ambel Primary School. In addition, the majority of students at O Ambel are from low-income local families, making buying a helmet for their children mostly unaffordable for parents.

The Helmets for Families program, which has operated in Cambodia since 2012, has provided almost 8,000 quality helmets to students, teachers and parents most in need. The program has delivered road safety education and skills to 6,128 students, 301 teachers and 10,847 parents across Cambodia. More than 170 children have been saved from serious head injury through the program. As the new year begins, we are looking forward to reaching more vulnerable communities in Cambodia with safe equipment and necessary road safety education through our interventions.

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AIP Foundation staff shows support for 30km/h
AIP Foundation staff shows support for 30km/h

The COVID-19 pandemic continues to prevent students from attending in-person classes. While school-based activities have been limited during this reporting period,  AIP Foundation continues to focus its efforts on pushing for legislative changes that ensure safer school zones for Cambodian children. 

Continuing the dialogue set forth by the 6th UN Global Road Safety Week in May, we are actively contributing to the drafting of the new Cambodian Road Traffic Law that can provide better protection to vulnerable road users -- including students. In addition to promoting awareness about speed reduction, AIP Foundation is advocating with Cambodian government to set the maximum speed limit to 30km per hour for all types of vehicles around school zones, an initiative which was supported in principle by the Secretary General of the National Road Safety Committee at a Coordination Meeting between the government and non-government stakeholders held in 2020. In addition to quality helmets playing a significant role in reducing the risk of serious injury and fatality in the event of a crash, a 5% cut in average vehicle speed can result in a 30% reduction in fatal crashes. 

As our approach to social change entails targeting road safety comprehensively, we not only engage with our beneficiaries, but also with policy makers, our community and relevant stakeholders that can amplify our cause. Please click here to see how you can make your impact on safer roads for Cambodian children. 

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From December 2020 to May 2021, as part of our Helmets for Families program in Cambodia, AIP Foundation organized numerous activities to increase community helmet use and road safety knowledge through a training workshop to empower teachers to become road safety models. Educational murals were painted around school gates and walls to encourage helmet use and safe practices among students. Parents, students and relevant stakeholders were engaged in both the training workshop and educational murals.

Despite the challenges posed by the COVID-19 situation in Cambodia with its 4th wave of outbreaks in February 2021, AIP Foundation continues its efforts to make roads safer for the communities in Cambodia. In addition to various activities implemented to make commuting safe for Cambodian workers, AIP Foundation joined global efforts to raise awareness on road safety, particularly among children and their parents. During the 6th UN Global Road Safety Week from May 17 to May 23, AIP Foundation worked closely with schools and target communities to implement road safety awareness activities. Training was conducted for students about the importance of helmets and speed limits. Together with strengthening commitment from government stakeholders and the local communities for active participation to protect Cambodian children from road crashes and brain injuries, AIP Foundation also campaigned for the additional action to protect children in Cambodia from brain injuries resulting from road crashes and the 30km/h speed limit around school zones. 

The journey to improve road safety for children is one that needs continuous attention and engagement. Read on to know more about our activities across Asia to advocate for safer roads, and what we can achieve together.

UN Global Road Safety Week 2021: A global celebration with a united message

May 23, 2021

From 17th May to 23rd May, countries around the world joined forces to pledge their support for the 6th Annual Global Road Safety Week (UNGRSW). The sad truth that still exists is that every 24 seconds another person is killed in a road traffic crash, but these crashes are preventable. UNGRSW is an opportunity for the world to call on policymakers at local and national levels around the globe to act for low-speed streets to enhance road safety and save lives.

Since 2007, the #Love30 campaign has been at the heart of all UN Global Road Safety Weeks. It advocates for streets for life where people live, work, and play by making 30 km/h (20mph) speed limits the norm for cities worldwide. Not only does a speed limit in urban areas prioritize the well-being of children and youth, but it also creates safe, healthy, green, and liveable cities.

This year, AIP Foundation participated and led several events to support and advocate for #StreetsForLife as part of UNGRSW. At the global launch, Mrs. Mirjam Sidik, CEO of AIP Foundation, discussed how 30 km/h speed limits worldwide will bring us closer to our vision of a world where people can live, walk and play without barriers with specific, proven examples in the Foundation’s program countries.

You can watch the full UNGRSW launch here:

Links:

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The road crash crisis is affected by numerous factors, such as road user behavior, road safety management, the constructed environment, and the accessibility of safe vehicles and protective equipment. In Cambodia, AIP Foundation delivers quality helmets to children located in at-risk schools, often in dangerous traffic environments that endanger students on their way to school every day—building up their road safety knowledge through in-class education and promoting their access to protective equipment to reduce their risk of serious head injury or death during every ride. In light of the complexity of improving road safety for vulnerable communities, the solutions that partners invest their time, funding, and energy in must span sectors and focus areas. These solutions include improving road safety education for students and their teachers, sharing key informative messages to the community through creative forms and media, and working with local partners to encourage safer behaviors in their community. 

In Cambodia, AIP Foundation has spent the past several months empowering local educators, building up road safety leaders among youth in our communities, and working with schools to paint educational and awareness-raising murals to encourage students to wear a helmet each and every time they ride a bicycle or motorcycle. 

Together, we can work to ensure local communities and partners have access to the resources, knowledge, and skills they need to protect themselves and their loved ones on their journeys on the roads. Read on to learn more about what we have achieved to promote child helmet safety to save lives and prevent injuries in Cambodia over these past few months. 

 

AIP Foundation distributing a certificate of completion following participation in road safety training to University educator in Phnom Penh.

AIP Foundation continues to build the next generation of road safety leaders

December 30, 2020

PHNOM PENH, Cambodia—December 28 – 30, 2020
Young people are very vulnerable road users. In 2018, 45% of all road fatalities in Cambodia were road users between the ages of 15 – 29. This vulnerability is echoed across the globe, with road crashes the leading cause of early death and years spent living with disabilities for people aged 10 – 24 in 2020. These statistics indicate an immediate need for intervention to instill better road user behavior and practices in young people.
To ensure the sustainability of the Safety Delivered program, AIP Foundation conducted a second Training of Trainers (ToT) program in COVID-19 prevention context with only 20 faculty members at 20 universities in Phnom Penh. Faculty members and other relevant participants received technical skills, materials and knowledge to pass down to their students, and support to serve as positive road safety role models on campus. Participants were able to listen to and learn from previous trainees who have implemented the training activities at their workplaces.
Through the Safety Delivered program, AIP Foundation is working to promote better road safety practices with young people. “Youth are the most vulnerable demographic on our roads. Safety Delivered program intends to create a change in road safety attitude. That begins by empowering youth to teach themselves and their peers, especially at university. AIP Foundation will give the tools and technical advice so that students can lead this generational change,” Mr. Pagna Kim, Country Director of AIP Foundation in Cambodia.
Read the press release here. For more pictures, please click here.
Educators from O Ambel Primary School brainstorming ideas on encouraging better road safety practices amongst their students.
Teachers take a vital role in road safety education for students
January 19, 2021

 BANTEAY MEANCHEY, Cambodia – January 19, 2021

Teachers are an important part of raising the next generation. With their encouragement and the training provided, they will be a crucial part of making roads in Cambodia safer for youth. The Helmet for Families program, supported by Manulife Cambodia, hosted a workshop for teachers to develop road safety educational materials at O Ambel Primary School.During the workshop, facilitated by AIP Foundation, work plans, lesson plans, and an array of educational materials were produced in close consultation with teachers. 
More than 30 teachers took an active role in outlining methods to encourage safer commuting habits for their students including wearing helmets properly and practicing defensive road use like being aware of surroundings and staying alert. Drawing on the experience of teachers, teachers shared their experience and ideas on how to best communicate these materials with students.
The Helmet for Families program, focuses on educating vulnerable children, their parents, and teachers to promote comprehensive education about the risk of driving a motorbike or using a bicycle without a helmet. In addition to helmets, teachers have also received information regarding other risk factors on the road such as speeding, distracted driving, drink driving, and other tips to avoid road crashes.
To view more photos from the event, please click here.
Volunteer from Manulife Cambodia painting on O Ambel Primary School's wall.
Public cultural art for social change in Cambodia

January 20, 2021

BANTHEAY MEANCHEY, Cambodia–January 20, 2021Creative expression through public art is more than just claiming space, it’s a visual expression that can inspire social change. Volunteers from Manulife Cambodia, students, teachers, and AIP Foundation painted murals and the walls at O Ambel Primary School as part of the Helmets for Families program. 
Colorful murals were painted around the school’s walls to encourage safer road use practices like staying alert when crossing streets, wearing a helmet while riding on a motorbike or bicycle, and checking for proper helmet use.  Mr. Piseth Im, Program Manager for the Helmets for Families program, shared, “This is a great opportunity for all of us to create visual reminders for students and the wider community to prioritize safety first.”
The Helmets for Families program focuses on increasing helmet use and road safety knowledge of students, teachers, and parents at target schools and raising awareness in surrounding communities like O Ambel Primary School where helmet-wearing rates are low, yet road deaths are high. 
To view more photos from the event, please click here.
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AIP Foundation

Location: Ho Chi Minh City, District 1 - Vietnam
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