E-Coaching and Support for Young Entrepreneurs

by Association of African Entrepreneurs
May 23, 2013

The E-Coaching Program

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E-Coaching is an innovative way of regenerating the workforce by way of providing support to those who need it most:  young people with big ideas but restricted resources of turning these ideas into reality.  In order words, E-Coaching provides the much needed flow of advice to turn the seeds of ideas into full-grown plants, which in time will also produce fruits. In view of the fast-growing digital world, it could well be said that E-Coaching is a sustainable program of ensuring the future entrepreneurs are well educated and have received a suitable training.

The AAE-YEN E-Coaching program is bound to be successful because of its well-rounded approach and sustainability. The online mentoring scheme offers young people the chance to get in touch with an established mentor who is willing to spare time and advise them. The support given could range from tips on personal effectiveness and leadership to and business development and IT skills.

The E-Coaching program’s strength lies in recognizing the diversity of needs mentees have and addressing that diversity with special attention to the individual. The program is entirely sustainable because after completion the mentees have received the necessary knowledge to start their own business. With the expansion of the program, the mentees might well turn into next generation’s mentors and educators.

The E-Coaching program has already taken roots in Australia, for example. There companies and individuals are offered advice online. The emphasis is once again on commitment, achievable outcomes and self-sustainable business ideas. The only observable difference between the Australian E-Coaching program and the newly starting AAE-YEN partnership is simply the type of support mentees need. While the Australian program centers mainly on mentees who wish to transform their businesses, the AAE-YEN budding program aims at helping mentees bring their ideas to action and have their first business achievements.


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Organization Information

Association of African Entrepreneurs

Location: Accra, Greater Accra Region - Ghana
Website: http:/​/​www.aaeafrica.org
Association of African Entrepreneurs
Project Leader:
Cornelius Nartey
Accra, Greater Accra Ghana

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