Project #4954

Give a Vietnamese child a helmet; save a life

by AIP Foundation
Students present their photo entries on stage
Students present their photo entries on stage

Photo contest and exhibition give children agency in their own road safety education - 7 May, 2016

More than 200 students from eight target schools in the industrial zone area of Tinh Gia District of Thanh Hoa Province participated this month in a photo contest to demonstrate their road safety awareness. Students were tasked with identifying and photographing examples of smart or risky road user behavior in their local communities.

At the exhibition, 39 photos were displayed and the two most outstanding from each school were presented on stage by the students themselves. The attendees and judging delegation from Nghi Son Refinery and Petrochemical Complex and the Tinh Gia Bureau of Education and Training were impressed by the confidence and thoughtfulness of the young students in presenting their observations of the current road environments in their hometown and their recommendations for improving them.

The photo displays were transported back to their respective schools after the event to serve as reminders for students and parents of the importance of road safety and their accomplishments in ensuring their local communities keep thriving.

To view photos from the event click here.


Road safety “talk show” puts a real face to the dangers of road crashes - 6 May, 2016

A road safety “talk show” was organized this month at Nghi Son Secondary and High school in the Thanh Hoa Province of northern Vietnam. The event, attended by 530 high school students, was one of the school-based activities included in the Nghi Son Refinery and Petrochemical project, which aims to decrease the incident of road crashes and injuries in the industrial zone area.

The broader goal of the day’s activities was to raise awareness among high school students and young drivers of the very real risk of road injuries and fatalities by introducing them to an array of speakers. Police were on hand to make presentations about national traffic laws and highlight the most common traffic offenses they see young people committing. Additionally, in order to show the trauma that victims of road crashes have to endure, four crash survivors spoke to the students about what a crushing financial, emotional, and psychological toll serious injury can have on families.


Parents across Vietnam share hundreds of photo messages to show their commitment to road safety - 25 April, 2016

Throughout the months of April and May, AIP Foundation, in partnership with The UPS Foundation and in collaboration with the National Traffic Safety Committee, hosted a nationwide social media campaign, with the goal of using photography to promote social change by giving parents a forum to share their experiences on the road and their support for child helmet use.
The campaign required parents to submit photos showing their children wearing high-quality helmets and a caption about road safety or helmet use. Prizes were awarded every week of the campaign to those photos that delivered the most powerful testaments of parent engagement in their children’s well-being on the roads.

By the end of the campaign, over 400 photos had been submitted and hundreds of families had taken part in the effort.

To see the photos from the campaign, visit the Facebook page here.

For more information on this campaign, read the press release here.

Mother and daughter commit to safety, win contest
Mother and daughter commit to safety, win contest


Delegation during the NCHAP
Delegation during the NCHAP

Review workshop reveals first-year results of the National Child Helmet Action Plan

A year-end review of the National Child Helmet Action Plan (NCHAP) organized by the National Traffic Safety Committee (NTSC), National Traffic Police (C67), the Ministry of Education and Training, and AIP Foundation gathered stakeholders to discuss key results after one year of implementation. Attended by 130 participants, the workshop was an opportunity for delegates from national and local government agencies to share their experiences in order to develop a plan for the upcoming year.

The NCHAP launched January 2015 with the goal of significantly increasing child helmet wearing rates in Vietnam. The plan presented an opportunity for governmental bodies at the national and local levels, socio-political organizations, and local authorities to collaborate on planning and monitoring child helmet regulation compliance.

Since the implementation of the plan, from March 2014 to December 2015 in Hanoi, Danang, and Ho Chi Minh City, child helmet wearing rates, on average, increased from 36% to 47%.  In 12 other project provinces, child helmet use rates, on average, increased from 32% to 52%.

Due in part to these advances, National Traffic Safety Committee Vice Executive Chairman Dr. Khuat Viet Hung, in a speech to the assembled participants, pledged that the NCHAP will be continued in 2016 and subsequent years.

General Motors Vietnam donates 1,000 helmets with U.S. Ambassador in attendance

General Motors Vietnam (GM Vietnam) is partnering with AIP Foundation to donate 1,000 motorcycle helmets and provide road safety training to students and teachers at the Ai Mo A Primary School in Long Bien District and the Thanh Tri School for Handicapped Children in Thanh Tri District in Hanoi in 2016. The helmet handover ceremony was held February 2, 2016 at Ai Mo A primary school, Long Bien district, Hanoi with participation of U.S. Ambassador to Vietnam Ted Osius as well as representatives from Vietnam’s National Traffic Safety Committee (NTSC) Dr. Khuat Viet Hung, Vice Executive Chairman, Hanoi Traffic Safety Committee, Department of Education and Training, Hanoi Traffic Police (PC67), Long Bien Bureau of Education and Training, Long Bien People’s Committee, media, students, parents and teachers from two project schools.

VietnamAdvisors calls for investors to help – The Helmet Crisis in Vietnam

Annually, road crashes cause an estimated 22,000 deaths in Vietnam, more than tuberculosis or HIV/AIDS.  Approximately 2,000 children die due to road injury each year, making it the second leading cause of death among Vietnamese children ages 5–14.Road injury costs Vietnam more than 3 billion USD annually, nearly 3% of its GDP.

Though the toll of road crashes outweighs other public health issues, such as HIV/AIDS, which took 14,000 Vietnamese lives in 2009, international development assistance for road injury prevention from 2011 to 2012 is estimated at only 2 million USD. By comparison, the Global Fund, which channels 20% of total aid for HIV/AIDS, provided a 2011-2012 grant of 49 million USD to the Ministry of Health to support HIV/AIDS prevention and care.

Motorcycles account for 95% of registered vehicles in Vietnam, and their users account for 75% of Vietnam’s road traffic fatalities.  Of these, nearly 78% are a result of head injury.  In 2006, motorcycle helmet use in Vietnam was less than 30% on average and 10% on city roads.  Helmet use tended to be higher on roads where use was compulsory. After the enactment of Resolution 32 in December 2007, helmet use immediately increased to 99%.

Ai Mo A school children wearing helmets from GM
Ai Mo A school children wearing helmets from GM
Photo credit: Streets of Saigon
Photo credit: Streets of Saigon
Students learn about the importance of helmet use
Students learn about the importance of helmet use

1,700 participants join the “I Love Helmets” Family Day event to raise awareness about road safety

With support from The UPS Foundation, AIP Foundation held a road safety event with the theme, “I Love Helmets” at Tan Tuc Primary School in Binh Chanh District, Ho Chi Minh City. The school is located near Trung Luong Highway, a high-risk traffic area in Ho Chi Minh City, where students face dangers on their daily commute.

The event gathered more than 1,500 students, 200 parents, teachers from primary and junior schools, and representatives from The UPS Foundation and Traffic Safety Committee (TSC). Among the participants were representatives from the Ho Chi Minh City TSC and Jeff McLean, Managing Director of UPS Vietnam. At the event, students and parents participated in several road safety activities that included painting, a fashion show, interactive games, and a road safety knowledge competition in order to promote child helmet use.

AIG celebrates Teacher’s Day by donating 820 quality helmets to students and teachers

In honor of Teacher’s Day, AIP Foundation delivered 820 high-quality helmets to students and teachers at Tan Hiep Primary School. This event, possible thanks to support from AIG, an American multinational insurance company, commemorated the 20th anniversary of normalized diplomatic relations between the U.S. and Vietnam.  This event is the third helmet handover event AIG has sponsored for at-risk school children and teachers. Thus far, AIG has provided 3,036 quality helmets to children and teachers throughout Vietnam.

Students, teachers, and representatives from AIG, the Traffic Safety Committee (TSC), and AIP Foundation attended the event. Among the attendees were Rena Bitter, U.S. Consul General in Ho Chi Minh City and Susan E. Loftus, AIG CEO and General Manager at AIG Vietnam.

Abbott expands “Helmets for Families” to Hanoi

AIP Foundation, with support from Abbott, collaborated with the National Traffic Safety Committee (NTSC), and the Ministry of Education and Training (MOET) to kick off the Helmets for Families program at Lieu Ninh primary school in Hanoi. This is the first year the Helmets for Families program expands to Hanoi after 2 years of successfully piloting in 4 schools in Ho Chi Minh City and 5 schools in Tra Vinh province. In the 2015-2016 school year, Abbott will hand over more than 4,300 helmets to students and teachers in 2 primary schools in Hanoi and to first grade students in 9 schools in Ho Chi Minh City and Tra Vinh province. In addition, through an exchange program that covers up to 4,100 subsidized helmets, parents can exchange their low quality helmets for high-quality standard helmets for 65% of the original price.

Representatives from the NTSC, the MOET, the Hanoi TSC and DOET, traffic police and local authorities, Abbott, students, parents, and teachers joined the ceremony.

Helmets help Tan Hiep students stay protected
Helmets help Tan Hiep students stay protected
Abbott will donate over 4,000 helmets in 2015-2016
Abbott will donate over 4,000 helmets in 2015-2016
Teachers in Dong Nai receive road safety training
Teachers in Dong Nai receive road safety training

550 teachers in Dong Nai receive road safety training to kick off the new school year

The Dong Nai Department of Education and Training (DoET) and Traffic Safety Committee (TSC) organized a two-day training workshop on road safety education for 550 primary, secondary and high school teachers in the province. This was the kick-off capacity-building event for teachers in Dong Nai in the 2015-2016 school year.

Nhu Nguyen, Program Coordinator at AIP Foundation in Vietnam, gave a training on pedestrian and helmet safety, and proposed educational and communication activities that schools can implement in order to inspire behavior change among students and their parents.

The teachers actively participated in discussions and conducted teaching simulations at the end of the training. The learning resources and proposed educational activities provided in this seminar were highly appreciated by the participants. It is expected that they will use the knowledge gained from the training to implement more effective road safety education at their schools.

Plans are underway for Dong Nai DoET and TSC to distribute relevant communications materials including 14,300 banners and 60,000 notebooks to all schools, and donate 5,000 helmets for underprivileged students in the province.

U.S. Consul General gives out 100 Protec helmets at CDC presentation

In partnership with the U.S. Consulate General in Ho Chi Minh City, the U.S. Centers for Disease Control (CDC) gave a story-telling presentation on road safety and the 2007 helmet law in Vietnam.

The event took place at the American Corner, where a large audience of young people gathered to hear CDC epidemiologist Dr. Ninh Thi Ha discuss road safety from a global health perspective before delving into local helmet-wearing behaviors.

A large portion of the data in the presentation relies on field research conducted by CDC epidemiologists in the Chu Chi District of Ho Chi Minh City.

After an engaging Q&A session, 100 Protec helmets were handed out to attendees by Consul General Rena Bitter. The helmets bore the 20th anniversary logo of normalized U.S.-Vietnam diplomatic relations.

Cross-sector educational activities make roads safer in Vietnam

AIP Foundation, with support from Nghi Son Refinery and Petrochemicals (NSRP), has concluded a series of cross-sector educational activities on road safety in Vietnam’s Tan Truong, Hai Thuong and Mai Lam communes.

On 30 July at the Headquarters of Nghi Son Police Station in Tinh Gia District, a workshop was held to enhance the policing of high-risk road behavior. Among the 40 total participants were 25 police officers from the three aforementioned communes, joined by representatives of NSRP and the Thanh Hoa and Tinh Gia traffic safety committees and police.

The objectives of the workshop were to develop strategies for increased traffic law enforcement, targeting specific high-risk violations; strengthen the network among provincial, district, and commune police, thereby creating a platform to share knowledge and best practices; and, establish resources for continued professional development. In the long run, the training is expected to translate into reductions of dangerous behavior on local roads as well as improved community awareness of traffic laws.

Between 5 and 6 August, on-the-job safe driving training was offered to over 300 participants from the Anh Phat and Lilama manufacturing corporations.

From 10 to 11 August in Tan Truong Commune and from 15 to 16 August at Nghi Son high school, a total of 214 motorcycle drivers received training on road traffic laws and safe driving skills. Participants each received a quality helmet courtesy of NSRP and will take their driving license exam at the end of the month.

Finally, three new billboards were installed and six renovated to promote road safety in the three aforementioned communes.

U.S. Consul General gives out 100 Protec helmets
U.S. Consul General gives out 100 Protec helmets
Cross-sector educational activities on road safety
Cross-sector educational activities on road safety
Students shout "I Love Helmets" in Ho Chi Minh
Students shout "I Love Helmets" in Ho Chi Minh

AIP Foundation wrapped up the Vietnamese school year with several exciting events and reflected on the outstanding helmet use results achieved nationwide.

In May 2015, more than 1,000 students and their families shouted “I Love Helmets” in Ho Chi Minh City. The phrase was heard among students across Ho Chi Minh City as part of a family event encouraging helmet use. Organized under AIP Foundation’s Helmets for Kids program, the event included a poster exhibition, creative road safety competitions, and several interactive road safety games to improve the awareness and significance of child helmet use. This family event was the first-ever citywide gathering for school students and their families to participate in road safety activities together.

A few days later, a helmet donation ceremony took place in Hanoi on the occasion of the U.S. Assistant Secretary of State Charles H. Rivkin’s visit. This is the first event to take place under the new partnership between AIP Foundation and the U.S. Department of State and is one of many that supports the 20th anniversary of normalized diplomatic relations between the U.S. and Vietnam. Assistant Secretary of State Rivkin participated in a symbolic helmet handover at the event that represents the U.S.-Vietnam shared vision of a safer future for its children. Helmets were distributed to all 671 students and teachers.

On a national level, government agencies and AIP Foundation organized a midterm review of the National Child Helmet Action Plan in early May. Delegates from ministries, departments, and provincial levels across Vietnam shared implementation experiences, discussed the direction for the Action Plan’s next phase, and celebrated achievements. Average child helmet use across Hanoi, Ho Chi Minh City, and Danang was 38% at baseline. After the launch of the National Child Helmet Action Plan and related police enforcement, child helmet use increased significantly to 68% across the three cities. 

Without your contributions, these accomplishments would not have been possible. We want to achieve even better results for the upcoming school year. To do this, we need your continued support. In the lead up to the start of the school year in September, please consider telling your friends and family about our project - share the link on your blogs or social networks, use the tell-a-friend feature on the project page, or just bring us up in conversation. Thank you for spreading the word!

Students play traffic safety games
Students play traffic safety games
Helmet handover celebrates U.S.-Vietnam relations
Helmet handover celebrates U.S.-Vietnam relations
Police sign the Child Declaration for Road Safety
Police sign the Child Declaration for Road Safety

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Organization Information

AIP Foundation

Location: Ho Chi Minh City, District 1 - Vietnam
Website: http:/​/​​
Project Leader:
Linnea Paseiro
Ho Chi Minh City, District 1, Vietnam

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