Project #4954

Give a Vietnamese child a helmet; save a life

by AIP Foundation
Gia Lai students celebrate the new helmet program.
Gia Lai students celebrate the new helmet program.

So far this school year, AIP Foundation has continued to implement its helmet education initiatives throughout Vietnam. The organization expanded its Helmets for Kids program to underserved ethnic minority students in the country's central highlands. Other highlights include teaming up with a power company to host a "Values Day" celebration and training teachers on a road safety curriculum. Read below for more on these exciting developments!

Helmets for Kids expands to serving ethnic minority children in Vietnam

24 October, 2016 – Gia Lai Province

To increase helmet use rates of children within the provinces of Dong Nai, Gia Lai, and Quang Nam, AIP Foundation, supported by Johnson & Johnson, will provide 21 primary schools in these provinces with 5,300 high quality helmets and road safety education under the Helmets for Kids program throughout the current school year. 

AIP Foundation will work at six primary schools in Gia Lai Province, a region where almost 50% of people come from ethnic minority groups. The province serves as a major transportation hub between the northern and southern parts of the country. It is also considered low-income, and some people make as little as $1.60 USD per day.

Power company teams up with secondary school for road safety education program

1 November, 2016 – Quang Ninh Province

AES-VCM Mong Duong Power Company staff joined 600 secondary school students and teachers for a road safety education training program during the company's annual "Values Day" celebration. The company also donated 600 helmets to the students at Mong Duong Secondary School in Vietnam's Quang Ninh Province. Local government representatives, including those from the provincial Traffic Safety Committee, were also in attendance. The education program consisted of a presentation, followed by a question and answer session as well as interactive games.

The power company's annual "Values Day" event highlights its dedication to putting safety first, acting with integrity, honoring commitments, striving for excellence, and having fun. This year, the company focused on the theme of road safety.

Nearly 90 teachers trained in road safety curriculum, helmet wearing techniques

7-12 November, 2016 – Hanoi

As part of the Helmets for Families program, supported by Abbott Laboratories, 87 teachers were trained on the proper way to wear a helmet and AIP Foundation's newly developed School Guidelines curriculum. AIP Foundation staff also discussed the results from the previous year of the program and its implementation strategy for this school year. The teachers, who work at Lien Ninh and Dong Quang primary schools in Hanoi, will mainly administer the road safety trainings to 1st grade students and their parents.

A teacher in Hanoi shows how to wear a helmet.
A teacher in Hanoi shows how to wear a helmet.
Students play games at the "Values Day" event.
Students play games at the "Values Day" event.
Students in Gia Lai participate in a flash mob.
Students in Gia Lai participate in a flash mob.


A student at a 2015 road safety education event.
A student at a 2015 road safety education event.

As the summer holiday draws to a close, AIP Foundation is preparing for another exciting school year of education and awareness programs throughout Vietnam. Read below to learn about some interesting advancements from the past few months, including our upcoming expansion of our Helmets for Kids program to a new province.

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AIP Foundation awarded for its contributions to Vietnamese society - 6 June, 2016

The Ho Chi Minh City Union of Friendship Organizations, which oversees the 147 NGOs and INGOs currently working in the city, recently held an Annual Meeting at which they distinguished a select group of NGOs for their work in improving the lives of Vietnamese citizens. AIP Foundation was awarded for its efforts to improve the quality of life for children and families in Ho Chi Minh City by empowering them with the safety knowledge and equipment needed to reduce road crashes, fatalities, and injuries.

Johnson & Johnson's Helmets for Kids program embarks on fifth year - 28-31 May, 2016

Stakeholder orientations and teacher training workshops have been held in Quang Nam, Gia Lai, and Dong Nai provinces as part of the preparations for the Helmets for Kids programs that will take place there throughout the upcoming school year. This represents the start of a fifth consecutive year of partnership between AIP Foundation and Johnson & Johnson in support of the Decade of Action for Road Safety, a collaboration which has resulted in 40,000 helmets donated to schools across the country. In 2016, the program continues in Dong Nai and Quang Nam provinces, while also expanding to Gia Lai Province.

The teacher trainings focused on implementing a new series of School Guidelines developed by AIP Foundation in collaboration with the Ministry of Education. The Guidelines include sample lessons, classroom activities, interactive teaching methods, and best practices for improving road safety skills and encouraging daily helmet use.

In addition to these Guidelines, which give schools themselves ownership of and responsibility for the improvement of helmet use rates among their students, parents in Dong Nai Province will be motivated to purchase subsidized helmets for their children. This effort to encourage lasting behavioral change among project beneficiaries will be analyzed upon project completion and presented to the Ministry of Education and Training for possible nationwide implementation.

AIP Foundation is honored in Ho Chi Minh City.
AIP Foundation is honored in Ho Chi Minh City.
Teachers learn about road safety.
Teachers learn about road safety.


Students present their photo entries on stage
Students present their photo entries on stage

Photo contest and exhibition give children agency in their own road safety education - 7 May, 2016

More than 200 students from eight target schools in the industrial zone area of Tinh Gia District of Thanh Hoa Province participated this month in a photo contest to demonstrate their road safety awareness. Students were tasked with identifying and photographing examples of smart or risky road user behavior in their local communities.

At the exhibition, 39 photos were displayed and the two most outstanding from each school were presented on stage by the students themselves. The attendees and judging delegation from Nghi Son Refinery and Petrochemical Complex and the Tinh Gia Bureau of Education and Training were impressed by the confidence and thoughtfulness of the young students in presenting their observations of the current road environments in their hometown and their recommendations for improving them.

The photo displays were transported back to their respective schools after the event to serve as reminders for students and parents of the importance of road safety and their accomplishments in ensuring their local communities keep thriving.

To view photos from the event click here.


Road safety “talk show” puts a real face to the dangers of road crashes - 6 May, 2016

A road safety “talk show” was organized this month at Nghi Son Secondary and High school in the Thanh Hoa Province of northern Vietnam. The event, attended by 530 high school students, was one of the school-based activities included in the Nghi Son Refinery and Petrochemical project, which aims to decrease the incident of road crashes and injuries in the industrial zone area.

The broader goal of the day’s activities was to raise awareness among high school students and young drivers of the very real risk of road injuries and fatalities by introducing them to an array of speakers. Police were on hand to make presentations about national traffic laws and highlight the most common traffic offenses they see young people committing. Additionally, in order to show the trauma that victims of road crashes have to endure, four crash survivors spoke to the students about what a crushing financial, emotional, and psychological toll serious injury can have on families.


Parents across Vietnam share hundreds of photo messages to show their commitment to road safety - 25 April, 2016

Throughout the months of April and May, AIP Foundation, in partnership with The UPS Foundation and in collaboration with the National Traffic Safety Committee, hosted a nationwide social media campaign, with the goal of using photography to promote social change by giving parents a forum to share their experiences on the road and their support for child helmet use.
The campaign required parents to submit photos showing their children wearing high-quality helmets and a caption about road safety or helmet use. Prizes were awarded every week of the campaign to those photos that delivered the most powerful testaments of parent engagement in their children’s well-being on the roads.

By the end of the campaign, over 400 photos had been submitted and hundreds of families had taken part in the effort.

To see the photos from the campaign, visit the Facebook page here.

For more information on this campaign, read the press release here.

Mother and daughter commit to safety, win contest
Mother and daughter commit to safety, win contest


Delegation during the NCHAP
Delegation during the NCHAP

Review workshop reveals first-year results of the National Child Helmet Action Plan

A year-end review of the National Child Helmet Action Plan (NCHAP) organized by the National Traffic Safety Committee (NTSC), National Traffic Police (C67), the Ministry of Education and Training, and AIP Foundation gathered stakeholders to discuss key results after one year of implementation. Attended by 130 participants, the workshop was an opportunity for delegates from national and local government agencies to share their experiences in order to develop a plan for the upcoming year.

The NCHAP launched January 2015 with the goal of significantly increasing child helmet wearing rates in Vietnam. The plan presented an opportunity for governmental bodies at the national and local levels, socio-political organizations, and local authorities to collaborate on planning and monitoring child helmet regulation compliance.

Since the implementation of the plan, from March 2014 to December 2015 in Hanoi, Danang, and Ho Chi Minh City, child helmet wearing rates, on average, increased from 36% to 47%.  In 12 other project provinces, child helmet use rates, on average, increased from 32% to 52%.

Due in part to these advances, National Traffic Safety Committee Vice Executive Chairman Dr. Khuat Viet Hung, in a speech to the assembled participants, pledged that the NCHAP will be continued in 2016 and subsequent years.

General Motors Vietnam donates 1,000 helmets with U.S. Ambassador in attendance

General Motors Vietnam (GM Vietnam) is partnering with AIP Foundation to donate 1,000 motorcycle helmets and provide road safety training to students and teachers at the Ai Mo A Primary School in Long Bien District and the Thanh Tri School for Handicapped Children in Thanh Tri District in Hanoi in 2016. The helmet handover ceremony was held February 2, 2016 at Ai Mo A primary school, Long Bien district, Hanoi with participation of U.S. Ambassador to Vietnam Ted Osius as well as representatives from Vietnam’s National Traffic Safety Committee (NTSC) Dr. Khuat Viet Hung, Vice Executive Chairman, Hanoi Traffic Safety Committee, Department of Education and Training, Hanoi Traffic Police (PC67), Long Bien Bureau of Education and Training, Long Bien People’s Committee, media, students, parents and teachers from two project schools.

VietnamAdvisors calls for investors to help – The Helmet Crisis in Vietnam

Annually, road crashes cause an estimated 22,000 deaths in Vietnam, more than tuberculosis or HIV/AIDS.  Approximately 2,000 children die due to road injury each year, making it the second leading cause of death among Vietnamese children ages 5–14.Road injury costs Vietnam more than 3 billion USD annually, nearly 3% of its GDP.

Though the toll of road crashes outweighs other public health issues, such as HIV/AIDS, which took 14,000 Vietnamese lives in 2009, international development assistance for road injury prevention from 2011 to 2012 is estimated at only 2 million USD. By comparison, the Global Fund, which channels 20% of total aid for HIV/AIDS, provided a 2011-2012 grant of 49 million USD to the Ministry of Health to support HIV/AIDS prevention and care.

Motorcycles account for 95% of registered vehicles in Vietnam, and their users account for 75% of Vietnam’s road traffic fatalities.  Of these, nearly 78% are a result of head injury.  In 2006, motorcycle helmet use in Vietnam was less than 30% on average and 10% on city roads.  Helmet use tended to be higher on roads where use was compulsory. After the enactment of Resolution 32 in December 2007, helmet use immediately increased to 99%.

Ai Mo A school children wearing helmets from GM
Ai Mo A school children wearing helmets from GM
Photo credit: Streets of Saigon
Photo credit: Streets of Saigon
Students learn about the importance of helmet use
Students learn about the importance of helmet use

1,700 participants join the “I Love Helmets” Family Day event to raise awareness about road safety

With support from The UPS Foundation, AIP Foundation held a road safety event with the theme, “I Love Helmets” at Tan Tuc Primary School in Binh Chanh District, Ho Chi Minh City. The school is located near Trung Luong Highway, a high-risk traffic area in Ho Chi Minh City, where students face dangers on their daily commute.

The event gathered more than 1,500 students, 200 parents, teachers from primary and junior schools, and representatives from The UPS Foundation and Traffic Safety Committee (TSC). Among the participants were representatives from the Ho Chi Minh City TSC and Jeff McLean, Managing Director of UPS Vietnam. At the event, students and parents participated in several road safety activities that included painting, a fashion show, interactive games, and a road safety knowledge competition in order to promote child helmet use.

AIG celebrates Teacher’s Day by donating 820 quality helmets to students and teachers

In honor of Teacher’s Day, AIP Foundation delivered 820 high-quality helmets to students and teachers at Tan Hiep Primary School. This event, possible thanks to support from AIG, an American multinational insurance company, commemorated the 20th anniversary of normalized diplomatic relations between the U.S. and Vietnam.  This event is the third helmet handover event AIG has sponsored for at-risk school children and teachers. Thus far, AIG has provided 3,036 quality helmets to children and teachers throughout Vietnam.

Students, teachers, and representatives from AIG, the Traffic Safety Committee (TSC), and AIP Foundation attended the event. Among the attendees were Rena Bitter, U.S. Consul General in Ho Chi Minh City and Susan E. Loftus, AIG CEO and General Manager at AIG Vietnam.

Abbott expands “Helmets for Families” to Hanoi

AIP Foundation, with support from Abbott, collaborated with the National Traffic Safety Committee (NTSC), and the Ministry of Education and Training (MOET) to kick off the Helmets for Families program at Lieu Ninh primary school in Hanoi. This is the first year the Helmets for Families program expands to Hanoi after 2 years of successfully piloting in 4 schools in Ho Chi Minh City and 5 schools in Tra Vinh province. In the 2015-2016 school year, Abbott will hand over more than 4,300 helmets to students and teachers in 2 primary schools in Hanoi and to first grade students in 9 schools in Ho Chi Minh City and Tra Vinh province. In addition, through an exchange program that covers up to 4,100 subsidized helmets, parents can exchange their low quality helmets for high-quality standard helmets for 65% of the original price.

Representatives from the NTSC, the MOET, the Hanoi TSC and DOET, traffic police and local authorities, Abbott, students, parents, and teachers joined the ceremony.

Helmets help Tan Hiep students stay protected
Helmets help Tan Hiep students stay protected
Abbott will donate over 4,000 helmets in 2015-2016
Abbott will donate over 4,000 helmets in 2015-2016

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Organization Information

AIP Foundation

Location: Ho Chi Minh City, District 1 - Vietnam
Website: http:/​/​​
Project Leader:
Molly Ellison
Communications & Development Coordinator
Ho Chi Minh City, District 1, Vietnam

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