42 years of authoritarian rule has contributed to the rise of diabetes and heart disease, though the lack of quality general education, poor diet, a lack of awareness of risk factors, and few diagnostics centers: An estimated 1/3 of Libyans from age 40-60 have diabetes, 2/3 are clinically obese, 1/3 have very high cholesterol. Heart disease is the #1 mortality factor. Despite these statistics-- and because of current climate--relative few resources are available.
Through messaging, public (and clinic-based) blood testing and consults in high-traffic areas (such as markets and airports), and family and neighbor-based awareness and support groups, Avicenna and local partners are confident we can make a noticeable impact in general awareness and management of cardiac disease and diabetes.
Expected long term benefits from this campaign (and others like it), include a lower mortality rate, better general health maintenance among the general population, and more effective testing and treatment.