Often times inequitable gender relations are expressed through the use of violence. Gender-based violence undermines the capacity of victims to achieve gender equity. Compounding the issue are a lack of health services available to women, high fertility rates and low literacy rates. The Mexican State of Chiapas has the second highest illiteracy rate in the country, limiting its residents from receiving vital information about their rights and laws and services established to protect them.
Using our Entertainment-Education (E-E) methodology and local partners' expertise, we will produce a serial drama that weaves critical information about women's rights into an entertaining story. Listeners will learn how to defend their rights.
Our role as communications and E-E adviser will strengthen the capacity of NGOs, government and local radio staff - especially women - to use creative storytelling and effective broadcast media to catalyze social change in Chiapas.