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Be! an Entrepreneur is a multimedia skills education initiative to teach children in India, who live in poverty, entrepreneurial skills so they can use their education to transform their lives. 7 epic movies, 50 books (each teaches an entrepreneurial skill) and a 15 part radio series inspire millions of young people from low-income groups in India to choose to become entrepreneurs and to pioneer enterprises that solve the social, economic and environmental problems they face in their lives. Be! makes ‘going to school’ relevant to employment – encouraging India’s poorest children to stay in school to learn skills that will help them get a job, or ‘create a job’ by choosing to become entrepreneurs.
Going to School is honored to have signed a Memorandum of Understanding (MOU) with the Department of Education, Government of Bihar for pioneering this project in 1,000 secondary schools in the state –reaching 300,000 children in grade 9.
Objectives of the Programme
- To teach entrepreneurial/employability skills to 300,000 children in grade 9 in 1,000 secondary schools through 50 Be! skills books. Be! skills books make education relevant to employment, with the aim of reducing the dropout rate, so when children leave school after completing the Be! skills program, they have learned 50 skills, from making a plan and a budget, to negotiation, communication and problem-solving. Young people are then aware of the skills they have learned and can be better prepared to get a job or choose to ‘create a job’ i.e. become an entrepreneur
- To create a supportive environment, state-wide, for young people to choose to become entrepreneurs, to use mass media, movies and radio shows to change attitude of parents and decision makers in young people’s lives towards entrepreneurship; to view it as a viable career choice for young people and to support young people in that choice.
The Problems Be! Addresses
School education is currently not relevant to getting a job or creating a job.
Employability skills are not yet taught at scale to young people age 10-16 in school.
Young people drop out of school, unskilled.
While the economy is growing, it cannot create enough jobs for everyone – statistics point to 210 million young people under the age of 30 by the year 2020 that will be in search of jobs.
At the same time India faces pressing problems of water, waste, energy, housing and sanitation, further exacerbated by a growing population.
One solution to unemployment and solving local problems is mass entrepreneurship.
Young people need to be taught employability skills in school to be able to get a job or create a job once they have completed their education.
Further, young people currently to do not have access to the information they need to become self-employed. Young people need access to skills training information and finance, in their own languages and relevant to their local areas.
Roll Out & Monitoring
GTS will set up an office in Patna, the state capital.
Training of 2,000 teachers from 1,000 secondary schools by GTS team.
Print run of 50 Be! books, each teaching an entrepreneurial skill
Teachers will leave the training with sets of Be! books
300,000 children in grade 9 in 1,000 schools will read one book each week and complete a related skill activity each week.
GTS team will collect the completed activities each week and scan and upload them into an IT monitoring system. The activities will help us monitor the training in schools as well as understand children’s comprehension of each skill.
Be! movies and radio shows on local channels will spread awareness on the presence of Be! books in schools and create a supportive environment for children to choose to become entrepreneurs when they grow up.
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