Demand a "Macho-Free" Mexico

by GENDES A.C. Vetted since 2016 Top Ranked Effective Nonprofit Site Visit Verified
Demand a "Macho-Free" Mexico
Demand a "Macho-Free" Mexico
Demand a "Macho-Free" Mexico
Demand a "Macho-Free" Mexico
Demand a "Macho-Free" Mexico
Demand a "Macho-Free" Mexico


Gender-based violence affects 2 in every 3 women in Mexico. This epidemic results from a pervasive culture of toxic masculinity that teaches men to exercise violence to maintain dominance over women. We work directly with men to dismantle the beliefs that perpetuate violence and engage them in the fight for gender equality. Your support allows us to both directly intervene and publicly advocate to address the root causes of gender-based violence.

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Mexico faces epidemic levels of gender-based violence, affecting 2 in every 3 women. Violence does not occur in isolation. It results from a culture of toxic masculinity that teaches men to exercise physical, emotional, and economic violence to maintain dominance over women. "Machismo" is reinforced in the media, popular culture, and households, defining a "real man" by the power he holds over others, enforced by acts of violence.


GENDES recognizes that to address the toxic masculinity at the root of gender-based violence, change must begin in men themselves. That's why we work directly with men to provide emotional skills and psychological support to end their patterns of violence. We also create more widespread change through public advocacy campaigns that educate men about the invisible beliefs that perpetuate violent constructions of masculinity and the role of men in combating violence against women.

Long-Term Impact

The change that re-education creates in men has widespread impacts: we empower men to not only work on their own relationships, but to communicate what they have learned to their own community and become agents of lasting change. Through our advocacy and interventions, we are starting a conversation that engages all members of society in the broader fight for gender equality.



Organization Information


Location: Mexico City - Mexico
Facebook: Facebook Page
Twitter: @GENDESAC
Project Leader:
Ana Lopez
Mexico City, Mexico City Mexico
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