Project #11915

Born Learning Campaign to impact 50,000 children.

by United Way of Bengaluru
Before Painting
Before Painting

Case story notifying impact:

Ever since the Kaverinagar Anganawadi centre in Bengaluru, India was inaugurated 10 years ago, it hasn’t received a new coat of paint. Under the Born Learning Campaign and with the support of donors and Global Giving, the walls were repainted and murals with educative themes were painted. Minor repair work on windows and the main door were also completed.

Laila, the teacher at the anganwadi was extremely happy with the new look and ambience, “I am extremely happy with the new look of the anganwadi. The children are happy too and look forward to coming to the Anganwadi now.  The community members and mothers too have expressed their appreciation. We wish to thank United Way Bengaluru for their generosity”.

United Way Bengaluru with the generous support from our all donors and Global Giving undertook painting activity at a Born Learning Center at Kaverinagar in Bengaluru, India between from October to December 2016 benefitting a total of 261 beneficiaries out of which 134 are girls and 127 are boys.

Objectives of Born Learning Campaign:

Enhance early learning abilities, including fine and gross motor skills, among children.

Engage mothers to spread awareness on health and hygiene among children

To provide conducive environment for the children for early learning


One anganwadi center was cleaned and given a fresh coat of paint

Beautiful murals were painted in the inners and outer walls of anganwadi centers

Mothers’ committee began to gain momentum in the recently added new anganwadi centers

 Action Plan for next Quarter: 

 Community Participation

Supply of Early learning play material

Greening of Anganawadi

Health camp

Basic refurbishment

Putting up of informative Signage boards.


High cost of procuring early learning materials

High cost of providing nutritious meals to children on a sustainable basis

Need more funds to hire more resource people

We thank our donors and Global Giving for their generous support to the Born Learning Campaign. United Way Bengaluru is focused to develop and upgrade all the 42 centers to bring it at par with mainstream educational centers in terms of facilities and amenities. We also aim to provide a holistic development of the all the children and ensure that they are school ready when they step into the first grade. We request you to kindly continue your support and disburse additional funds to accomplish all the above mentioned tasks and much more.


Thanking you,






After Painting
After Painting
Children served nutritious food under BLC
Children served nutritious food under BLC
Mother feeding children
Mother feeding children
Children at the inauguration
Children at the inauguration

With the Born Learning Campaign declared as United Way’s national campaign of India and statistics reflecting the urgent work required in this direction,United Way Bengaluru will support five new anganwadis in the city in an effort to scale up this initiative.

It was earlier supporting 32 BLC centers and the five new centers will take the total up to 42 in Bengaluru Urban and Rural.

Supported by our corporate partner, the five anganwadi centers too will be brought under compliance by United Way’s Born Learning Campaign with its clear cut objectives which are:

• Enhance early learning abilities, including fine and gross motor skills.
• Engage mothers to spread awareness on health and hygiene
• To provide a conducive environment for early learning

The initiative was inaugurated in September, 2016 by Political leader of the area Mr Krishnappa and Executive Director of United Way Bengaluru Mr Manish. Nearly 100 mothers, teachers from neighboring schools, anganwadi workers and children participated in this event.

The program commenced with an ice breaking session for mothers who played fun games, sang songs and also actively took part in a discussion on the legal repercussions of child marriage which is still a prevalent practise in rural areas.

The chief guests for the event were CDPO of the Women and Child Development Department Mr Siddaramanna and Political Leader Mr Krishnappa.

Speaking the occasion, the CDPO Mr Siddaramanna hailed the role of a mother in a child’s life and stressed the importance of guiding the child in the right direction through its formative years. He also urged mothers to use their time constructively, “Take up income generation activities in your spare time. In today’s day and age, one income is not enough, especially when living in the city. Once your child is able to handle most tasks independently, use your spare time to learn a new skill or take up a small job to financially support your family”

Political leader Mr Krishnappa said, “United Way Bengaluru is reaching out to children from the poorest of poor communities. We are happy with the impact they have created. 

The event ended with a sumptuous meal and positive resolve among all present to enhance and better their lives.

Dignitaries light the traditional lamp
Dignitaries light the traditional lamp
Fun and game session for mothers
Fun and game session for mothers


Born Learning Campaign is currently reaching out to 250 children in 10 anganwadi centres.

Goals of Born Learning Campaign:

  • Equip children with tools to learn better
  • Working with mothers to ensure healthy growth of the children
  • Provide conducive learning Environment to the children

The Born Learning Campaign across 10 Anganawadi centers is visible impact. In the last quarter, greening of Anganwadi centers, placing of food menu and schedule, charts, intensifying teachers to give quality time and education to children, parents’ time contribution and mainstreaming mothers’ committee meetings successfully implemented. Children now come to the centers with lot of pride, eagerness and interest to learn more. Community people too have come forward to contribute their time and help out in day to day activities.

Updates on Born Learning Campaign:

  • A total of 250 children and 241 mother have benefitted from Born Learning Campaign
  • All 250 children were immunized in the last quarter and were also given de-worming medicines along with a general check-up
  • 70 plants and 40 pots were distributed across seven anganwadi centers in the last quarter.
  • Flooring work was undertaken in one anganwadi center.
  • The mothers’ committee meetings was attended by full capacity.


Hemavathi is a 4-year-old girl enrolled in Kempapura BLC. Her parents Shekar and Lakshmi are both daily wage laborers and have three children-2 girls and 1 boy child. When Hemavathi was enrolled to Kempapura BLC, she was underweight weighing only 9.5kgs when compared to her height which was 87cm and her age. Due to her parent’s negligence and poverty, Hemavathi was suffering from various health issues too. She was found to be suffering from third grade malnourishment as she was not regular in her food habits. Moreover, Hemavathi had not been admitted to any crèche or BLC center.

At a Mothers’ Committee meeting at Kempapura BLC, we identified Lakshmi. We counselled her and she agreed to get her child enrolled to a nearly BLC center. After Hemavathi joined BLC center, the Anganawadi teacher was asked to pay special attention to her. The child was given nutritious food and her mother also counselled to follow the same at home too.

She was also given to regular health check-up by PHC doctors who prescribed her with deworming tablets, vitamin A and other supplements to resolve her health issues. She started responding well and her parents and teachers are happy with her progress.

Hemavathi now comes regularly to BLC center and actively participates in all activities. She has gained weight and now weighs 10.4kg within 6 months of her enrolment. Her language skills, her confidence, her health, her physical and mental development has improved a lot. She interacts and mingles with other children and takes the lead in several activities. Her parents are grateful that their daughter has progressed so well.

We are thankful to all the donors for their support because of which we have been able to successful implement such noble initiatives. We are confident that you will continue to support Born Learning Campaign in the near future too.

Call for action:

  • Volunteer with Born Learning, write to
  • Help us raise more funds from your friends and relatives to scale up the campaign
  • Share the updates on your social media accounts to spread awareness about the Born Learning campaign.
Functional Mother
Functional Mother's Committee

Born Learning Campaign is currently reaching out to 250 children in 10 anganwadi centres.

Goals of Born Learning Campaign:

  1. Equip children with tools to learn better
  2. Working with mothers to ensure healthy growth of the children
  3. Provide conducive learning Environment to the children

A parent who volunteered her services at a center said, “I extended my services to the Ambedkar Colony anganwadi center located under the Marathahalli Zone when one of the assistant teachers was unwell and was not able to teach for one month. It was extremely satisfying that I was able to help out at the center by teaching the little children and ensuring that their studies weren’t affected.”

 Updates on Born Learning Campaign:

New activities were introduced to assess Language, Intellectual, Physical, Emotional, Creative & Social skills in children such as:

  • Common prayer has been introduced in all centres – To improve social and language skills
  • Welcoming activity by children - To improve social and language skills
  • Studying the weather chart - To improve Intellectual and language skills
  • Date & day chart - To improve intellectual and language skills
  • Class leader selected and designated responsibilities -  To improve social & Emotional skills
  • Studying Colour & Number Charts - To improve Physical and language skills
  • Walking with Bean Bags on head - To improve Physical skills
  • Building of Wooden shapes blocks – To improve creative and Physical Skills


List of new play materials introduced to improve the gross motor skills development of children as a follows:

  • Day & Date Chart
  • Leadership Caps
  • Bean Bags
  • Wooden Shapes Blocks
  • Library Kit
  • Height & Weight Chart
  • Colour & Number Chart


Mother’s committee meetings:

We are glad to inform that Mother’s committee meetingshave been streamlined. Earlier, the mother’s committees meetings were not been held regularly. Presently, the meetings are conducted once in a month. 

 In the meeting the mothers were also motivated to take care of the anganwadi centers and volunteer their time once or twice in a week.


Project has completed a base line study to assess children:

The initial assessment was completed to assess the progress of the 250 children in all 10 anganwadi centers. Presently, we are looking for volunteers support to analyse the data.


Improving the greenery at anganwadi centers:

To make anganwadi centres eco – friendly sapling were planted across seven anganwadi centers during the month of March. The plants introduced have medical values, it would also provide an opportunity to the children to understand the life cycle of plants.

Parents have taken the responsibility of maintaining the plants here by undertaking watering and de-weeding tasks.


Community Contribution:

  • There were few antisocial activities taking place close to a anganwadi centre, this was affecting the children. Born Learning campaign staff approached the local police and they helped in sorting out the issues. They ensure regular visit to the centre to keep a check.
  • The local elected representative helped in getting the electricity line drawn to the centre. This help to provide lighting at the centre.


Call for action:

  • Volunteer with Born Learning, write to
  • Help us raise more funds from your friends and relatives to scale up the campaign
  • Share the updates on your social media accounts to spread awareness about the Born Learning campaign.


United Way Bengaluru 

Greening the centres
Greening the centres
Volunteers at the centre
Volunteers at the centre


Makkala Habba - Children
Makkala Habba - Children's Carnival

Born Learning Campaign Goals, 2016 

Campaign Highlights:

  • We are pleased to share that we have initiated our partnership with Women and Child Development Department, Government of Karnataka to work with Anganwadi (Government run day care) centres. 

  • Makala Habba (Children's Carvinal) was organised on Children's Day in partnership of Government of Karnataka.

United Way Bengaluru launched Born Learning Campaign in 2012 to address the issue of Holistic Childhood Development for children under six years of age. The campaign concentrates on addressing the issue of malnutrition and early learning development requirements of children from the lower economic section of our community. 

Working on this campaign for three years has helped United Way Bengaluru to develop a model around holistic early childhood learnings. In 2015, United Way Bengaluru partnered with the Government of Karnataka to scale-up the Born Learning Campaign. Under the new strategy, 10 Government run day care (called as Anganwadis) centers were identified after creating detailed project reports. Gaps were identified in the Anganwadis and the following steps are being taken to address these issues.

Improving Infrstructure of Anganwadis

United Way Bengaluru undertook the infrastructure improvement as a first step to ensure that children feel happy at the centre. The following activities were undertaken to improve the infrasturcture:

  1. Painted the Anganwadis.
  2. Build new shelves in the kitchen to stack and store various food provisions
  3. Refurbished the latrines and replaced old water taps and pipes with new ones
  4. Provided rice cookers, plates and drinking cups to the centers
  5. Provided new story books and charts

Mothers Groups Formation

A total of 10 mothers groups are being formed, in each group there are 20 - 25 mothers. The mothers groups meet on a monthly basis at the centre to discuss issues about child development. During the meetings the mother are also oriented and trained about best partices to take care of thier young toddlers. 

Makkala Habba – 2015 (Children’s carnival)

This year United Way Bengaluru joined hands with the Government of Karnataka, the Department of Women and Child Development and one of the city’s leading NGO to organize Makkala Habba-2015. This unique children’s carnival aimed to reconnect youngsters to the traditional and leisure lifestyle of their parents in the form of games, activities and cuisine. People from all walks of life and all ages eagerly participated in this event. Our Born Learning Campaign Stall was promoted here and we are pleased to say that it was the most visited stall over the two day event. Identification of colours and shapes, block building, checking growth charts and charts, painting on dry leaves were some of the activities conducted here. Click here to read more.

Our Journey in 2016

United Way Bengaluru will scout and identify new Anganwadis to work with in order to reach out to more underprivileged children. We want to reach out to an additional of 50 Anganwadi centers in Bengaluru thereby bringing more than 1300 children under our Campaign.

We would like to thank Global Giving and our donors for their support towards are Born Learning Campaign. These centres which have been given a facelift in terms of infrastructure, educational materials and most importantly moral support have uplifted the spirits of the many children studying here. We hope you will continue to support their early learning development so that they witness tremendous growth and accomplishments in their future lives.



Born Learning Kiosk
Born Learning Kiosk
A child building the tower blocks
A child building the tower blocks
Mothers at a meeting to discuss children
Mothers at a meeting to discuss children's issues



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Organization Information

United Way of Bengaluru

Location: Bangalore, Karnataka - India
Website: http:/​/​
Project Leader:
David Kumar Anthonappa
Bangalore, Karnataka India
$2,499 raised of $70,000 goal
77 donations
$67,501 to go
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