Students pitching at the Apps for Good App Launch
As Easter approaches, Apps for Good students are busy preparing their entry submissions to this year’s Apps for Good Awards.
After several months of refining their problem-solving app ideas, completing feasibility studies, working on their marketing and business modelling strategy and developing their product, this year’s cohort of 17,000 Apps for Good students are now making the final alterations to their apps before submitting them to our national competition.
It is at this stage of the programme that Expert sessions become especially valuable for the students. Apps for Good teams are eager to gain specialised feedback on their app ideas and recieve advice from industry professionals on how they can improve their product and its features before submitting their entry.
Now is also the time for students to brush up on their public speaking skills. Delivering a killer pitch is a key ingredient for success at the Awards. Students have to present their digital products to a judging panel of heavyweight technology leaders and entrepreneurs who will select their favourite app. The winning teams will then work with development companies over the subsequent six months to have their app built professionally before being publicly launched onto the market.
Case-study: Apps for Good partner Barclaycard goes the extra mile
One of Apps for Good’s long-term and strategic partners, Barclaycard, took mentoring to the next level this month.
Philip McHugh, Barclaycard’s CEO Business Solutions and Michael Bristow, VP Marketing visited one of the Barclaycard-supported Ninja Education Partners, Mount Grace School in Potters Bar, to deliver a very special mentoring session for the morning.
“This was my first school visit and it was very inspiring, some great ideas, and fun. Seeing students really develop their critical thinking and confidence presenting ideas matched with building technical knowledge are life-long skills that will make them more successful. I look forward to more opportunities to help." Philip McHugh, CEO Business Solutions, Barclaycard
“A pretty tough crowd to please!”
Philip spoke to the entire Year 9 group, who are taking the Apps for Good course this year, about his career, motivations and interests. Commenting that the students were a “pretty tough crowd to please,” Philip advised them to always be driven by their passions and strengths. The buzz of the students as they exited the Assembly Hall was testament to the energy and inspiration of Philip’s talk.
2013 Apps for Good winners take the stage
Last year’s Apps for Good students and People’s Choice Award winners for their app Social Bank, Jack, Andrew, Arlo and Adam got involved on the day to give an insider’s view to the next cohort of students, sharing their tips on how to succeed at the 2014 Apps for Good Awards. The Apps for Good alumni also took the opportunity to pitch their winning product to Philip and Michael, who gave expert advice on how to take the app even further. Watch this space for Social Bank version 2.0!
Barclaycard and Social Bank team up as judges
Philip and Michael joined the Social Bank team on a judging panel to hear current Apps for Good students pitch their app ideas in preparation for this year’s Awards. The creativity of the problem-solving apps was remarkable, ranging from one to source Equestrian clothing to another which acts as a forum for young people with mental health illnesses to support one another. The panel gave feedback on the apps and asked probing questions to encourage the students to think deeper about their product and its development.
“I have just spent an incredible morning on a school visit with Apps for Good. Seeing the groups of students deliver their pitches was a great proof point of the benefits of the scheme – problem solving, presentation skills, critical thinking and team work, all skills that they will use throughout their lives at work and beyond. Any opportunity to remain involved would be gratefully received.” Michael Bristow, VP of Marketing, Barclaycard
We look forward to receiving all this year's app entry submissions by the end of April. Bring on the shortlisting!
Barclaycard and Social Bank hear students pitching
Social Bank pitch their app to Barclaycard