Mission and Vision Think globally and act locally to help keep our sea plastic free. Our Mission The mission of Asociacion Playa Patrol is simple - to eliminate plastics in our sea by engaging and empowering people in Spain's Costa Tropical communities through dynamic events and high impact campaigns. Over time, we aspire to create enough momentum for a sustainable plastic-free movement across Spain's coastal communities. Our Vision We believe that each positive action impacts our individual communities and the world in beneficial ways. A plastic free sea lets us all benefit from a thriving marine life along with clean and healthy water. These are invaluable to the environmental an... read more Mission and Vision Think globally and act locally to help keep our sea plastic free. Our Mission The mission of Asociacion Playa Patrol is simple - to eliminate plastics in our sea by engaging and empowering people in Spain's Costa Tropical communities through dynamic events and high impact campaigns. Over time, we aspire to create enough momentum for a sustainable plastic-free movement across Spain's coastal communities. Our Vision We believe that each positive action impacts our individual communities and the world in beneficial ways. A plastic free sea lets us all benefit from a thriving marine life along with clean and healthy water. These are invaluable to the environmental and eco-tourism sustainability of Costa Tropical. Our Strategy The founder of Ascociacion Playa Patrol has years of expertise developing memorable events that spark a passion in people to get involved and remain motivated. In 2018, we launched our inaugural Beach Clean Up Day with resounding success. In just under two hours, 350 people collected 12 kilos or 24,000 cigarette butts on two small beaches located in La Herradura. Imagine what we can accomplish together on the 21 beaches that make up Costa Tropical! This initial success led to the creation of Playa Patrol's strategy on how to keep our sea plastic free. People tell us they are eager to join us because we: Captivate the imagination and energy of youth as catalysts for change. Engage the diverse nature of local and expat residents and business throughout Costa Tropical. Leverage the existing international plastic free sea movement to build campaigns that influence our community in very direct ways. Our Priorities To continue this strong momentum, our current focus is to: Expand our reach by designating a strong network of local, bilingual Ocean Ambassadors to run regular beach cleanups across the Costa Tropical. Mobilize our youth by working with local schools to raise awareness within families about the advantages of keeping our sea plastic free. Playa Patrol's Youth Achievement Passport program tracks activities such as Beach Clean Ups, Art Competitions, My Ocean Guardian Pledge and a Plastic Free Family Challenge. Rally our business community to become event sponsors and to engage local associations through implementing proven international solutions at the community level. Playa Patrol is currently rolling out a Proud to Be Plastic Free program to eliminate plastic straws in restaurants. Engage donors to help fund the costs of our efforts in our community and expand the movement. Donors are an important cornerstone of our long-term sustainability. Our donor programs include individual, family and corporate sponsorship. Leverage both social and traditional media to promote and highlight local events and campaigns and to engage participation from all segments of our community.
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