The LIN Community Partnership Initiative (CPI) 2014, one of LIN's signature projects to connect skill-based volunteers to local nonprofits, was officially launched on 23 May, 2014, with the "Meet& Greet event" at Ho Chi Minh City, Vietnam.
Now in its third year, CPI 2014 rallied experts with background in Marketing, Communications and Finance to form teams to support local not-for-profit organizations (NPOs) in their effort to strengthen their fundraising strategy and become financially sustainable in the long run.
In this report, we would like to highlight some the activities that have taken place in the first stage of the project:
1. Meet & Greet event
The purpose of this event was for NPOs and volunteers to find their good match. After spending time chatting with each other, 3 teams of professionals from 3 companies (VNG, BMC and MASH), along with 6 groups of individual volunteers, were each matched with one NPO of their choice for a 4 month partnership. From June until late September 2014, teams of volunteers will coach their NPO partners to improve their donor stewardship plan, build a fundraising strategy and carry out a fundraising activity. As part of the program, LIN provided small funding for each NPO to expand their donor database by attending networking events held in Ho Chi Minh City.
2. Orientation meetings
In the first two weeks of June, LIN facilitated the first orientation meetings with each team to set their expectation and objectives for the partnership. After that, each team arranges to work together at their own pace and schedule. Most teams chooses to meet once a week to plan for their activities, and several teams have taken advantage of the opportunity to present about themselves at one of the networking events.
3. Action & Learning sessions
To support CPI teams' effort in their planning and building strategy, HSBC Vietnam offered 5 Action & Learning sessions in which professional trainers and staff from HSBC work one-on-one with 5 NPOs to help NPOs solve their challenges in trying to stay financially sustainable. In each session, which lasts for 3 hours at LIN Community Center, HSBC team and skilled volunteer team walk the NPO through their problem using the technique of Questioning & Answering. The first session took place on 14 June, with four more lining up until the end of June.
Stay tuned for more exciting activities from each team to realize their objectives in this project.
Our special thanks to Irish Aid , the main fiscal sponsor for CPI 2014.
For more information about CPI 2014, please Click here.
Thank you for your continued support!
The LIN team
For the past three years, LIN engaged skilled volunteers to help draft our annual report. In addition to supporting our team with an essential task, having an outsider's perspective on our work has proven to be invaluable to LIN for two reasons. Firstly, we are learning how to better explain our work to key stakeholders. The second benefit is to have an unbiased person supporting the process of reflection and evaluation of our work and our outcomes. This past year, we were fortunate to meet Ms. Le Thuy Linh whose professional experience and personal interests suggested a perfect fit for the task of writing up LIN's 2013 annual report.
In this interview, Linh shares her tips to create an annual report that is both professional and eye-catching.
How did you get to help LIN write its Annual Report?
Linh: I had known about LIN for a while before I registered to volunteer for this organization. During a discussion with Ms. Dana Doan, my supervisor at LIN, I was asked if I could help to write the LIN 2013 Annual Report. I thought this would offer the best opportunity to gain an overall understanding about an organization, since I would have the opportunity to talk to not only LIN staff but also its beneficiaries and partners. Because my background was in market research, I was particularly interested in this project which would enable me to apply my analysis and presentation skills.
How long did it take for you to complete the report? What did you have to do?
Linh: The first step was to compile all data into an internal report, followed by drafting the content for the official report. The entire LIN team especially Ms. Dana Doan, contributed to the content through discussions and interviews. Since the target was a short report that delivers the most essential information about LIN, I spent quite a lot of time to select data and plan the draft.
However, it was the presentation of the report that was most time-consuming. I am very critical when it comes to presentation. I am not skilled in graphic designing, therefore, I tried to read many annual reports by other organizations to learn from their layout and design. I spent quite a lot of time going back and forth with different layouts and designs, as well as selecting photos from LIN’s database and editing them in Instagram. My boyfriend is a designer so he also volunteered to help me with the design. I spent a total of one month on the report.
In your opinion, how important is the annual report for an NPO?
Linh: The Annual Report is a tool to share information about the organization and its activities and achievements. It is an effective way to archive data and helps the staff to gain an overall picture of the work of the organization and set their targets for the coming year. For not-for-profit organizations, the Annual Report has another important function: the opportunity to inform the donors and the community about their work, raise the awareness and indirectly call for action or rally support for a causes that the NPOs are advocating.
What skills are required of a volunteer to write an Annual Report for an NPO?
Linh: First, the volunteer must be interested in reading and learning about the NPO he/she is supporting. Second is the ability to analyze and select data, however, the most important skill is storytelling. The volunteer should be able to pick the right information to create the plot and use visuals to present the story in the most compelling way.
“We are proud of this report!”
"The LIN team learned a great deal from Linh during the three months that she worked with us. She always prepared for meetings and asked great questions. One of the first things she did was to explain her proposed approach and suggested timeline, which helped to set our expectations and ensured that we would be prepared with the information she needed to complete the report. She engaged easily with the LIN team and spoke with several of our stakeholders, making a deliberate and sincere effort to understand our work.
Opening up Linh's first draft of the annual report was an awesome experience. She accomplished something we had always wanted to do but did not know how to do ourselves. The format and design of the annual report managed to tell the story of LIN's work in 2013, using data and visuals in a meaningful and effective way. We are so proud of the report that Linh created for LIN and truly fortunate to have had the opportunity to learn from her."
- Ms. Dana Doan, LIN’s Consultant
Click here for LIN’s 2013 Annual Report
(Read more about LIN's Volunteer projects from our Volunteer Newsletter at: http://www.linvn.org/cms/upload/FCKFile/file/Newsletters/Volunteer%20Newsletter%20Q1_EN.pdf)
More than 80 people came to LIN Volunteer Day, an event held on 7 December, 2013 to appreciate LIN volunteers who made substantial contribution to the community in HCMC and announce the result of the LIN Volunteer Stories Contest.
The event was organized on the occasion of International Volunteer Day, with the topic: “The impact of skill-based volunteers”.
In her presentation about LIN Volunteer Services in 2013, Ms. Nguyen Thi Thanh Truc, LIN’s Volunteer Coordinator, said LIN could not be where they were without the help of hundreds of amazing volunteers. “LIN is a not-for-profit organization with a very small team of staff. We could not do what we did this year without the wonderful support from hundreds of volunteers. Their contribution is tremendous to LIN and I would like to thank each and every volunteer who has been helping us!”
In 2013, LIN facilitated and worked with 292 volunteers who generated more than 10,000 volunteer hours to the community, valued more than 240,000 USD. 93 skilled volunteers were matched with local NPOs to mentor NPO staff on various skill sets and support NPOs in skill-based tasks. The skills contributed by these volunteers included communications, marketing, fiancial management, proposal writing, fundraising, translating, legal consulting, etc. Another 31 experts volunteered to lead a workshop or provide one-on-one consultation with NPO staff on organizational management topics. Another 168 volunteers provided direct support to LIN during the year 2013.
The impact of skill-based volunteers was highlighted in the speech of Mr. Mai Bao Trung, manager of Nhan Ai Social work club. In 2013, the volunteer group was matched with a team of employees from MindCaster PR agency who mentored Nhan Ai members on communications skills, and Mr. Nguyen Quy Duc who produced a video clip for Nhan Ai, pro bono. “Skilled volunteers like Ms. Nghi, Ms. Giang from MindCaster and Mr. Duc are invaluable to NPOs like us,” Trung said. “Their experience and expertise enable us to improve our capacity in areas that we are still very weak. I hope there will be more skilled volunteers to help local NPOs like us so that we could do our work better and serve the community better.”
At the event, Ms. Tran Thi Kim Chung, UN Volunteers (UNV) program officer, said that UNV aimed to promote volunteerism for sustainability around the world, therefore UNV supported LIN and its Volunteer Stories Contest to raise the awareness about volunteerism, especially skill-based volunteerism. “We wish to continue to support LIN and the volunteers in many activities to leverage their voluntary contributions and inspire people to act,” she said.
During the Volunteer Stories Contest Award Ceremony, LIN announced the result and presented awards to the best authors. A book of 16 selected stories will be issued in early 2014.
LIN Volunteer Day and LIN Volunteer Stories Contest 2013 were generously sponsored by Irish Aid and Intel, with in-kind sponsorship from ACET, Yoga Living, Yves Rocher, UNV, Zalora, Scott & Bình’s, Au Parc, Sweet & Sour, Wrap & Roll and Coca Cola.
THE HEART OF MS. BENTE
"In life, we need to live with warm hearts. Do you know why? To let the wind take them away ... ". We will not forget the moment when members from DCOH “sang” this song by sign language at the Funding Appeal round of Narrow the Gap 2012. This was the first time I had an opportunity to present a project in front of a large audience, thanks to Ms. Bente Sternberg. She was my coach, a sister, and to her I really want to express my deep gratitude.
Ms. Bente Sternberg is a training and consulting specialist. LIN helped her to connect with our organization to consult on the project presentation at the Narrow the Gap Funding round. The funding would help deaf and mute women to escape from family violence. If the project was successful the Deaf Community Organization of Ho Chi Minh City (DCOH) would receive funding to carry out the project. This was not only a great opportunity but also a significant challenge for DCOH.
Ms. Bente is a foreign woman with a tiny body, simple attire and a gentle smile. She came to work with us three to four times a week. She spent three to four hours each time to teach me how to walk and speak effectively for the presentation. Presenting a project concisely, thoroughly, and engaging the sympathy of the audience is a new task, which is not easy for me. I have a fear of public speaking and tend to ramble too much. Ms. Bente was a patient listener and although all communication between us had to rely on an interpreter, she helped me to overcome my weaknesses.
In addition, Ms. Bente also advised our team on how to promote DCOH and design the booth for the day of the event. She proposed DCOH print it’s logo on a small stickers and stick them on the dress of each visitor to make a good impression on the audience. She also showed us how to design our first leaflet which included the project introduction and a summary of the group’s activity. These were really effective promotional tools that we had not thought of and had no ability to develop.
On the day of event, Ms. Bente arrived at the site early. Seeing the booth of DCOH located in an inconvenient spot, she asked the organizers to move our booth to another position. She also furnished supplies which DCOH team used to make the booth more beautiful. She was always on duty at the DCOH booth to answer visitor questions as well as give them the leaflets and stickers. Maybe it was her warm-heartedness which contributed to the good impression of our group and helped us to get the most votes.
The organizations each presented their project then the audience would vote for their favorite project. I felt very worried because members of DCOH expected a lot from this project, and I had to win on their behalf. Ms. Bente thoroughly understood my psychological state and she encouraged me a lot. I stood before the audience and just focused on what I had practiced all this time in order to complete the presentation successfully. When the results were announced, we were surprised our organization had won the most votes, which resulted in funding of 150 million Vietnam Dong. The efforts of DCOH and the devotion of Ms. Bente were well rewarded.
Although Ms. Bente and I only worked together for two weeks it was a wonderful experience for me. She has helped me to feel more confident and improve my presentation and communication skills. A professional volunteer like Ms. Bente is a real necessity for our organization. I wish I could work with her for a whole lifetime.
LIN’s CPI is a call to companies and skilled professionals in HCMC to apply their professional skills and experience over a six-week period to benefit the community via volunteer placements with one local NPO. LIN Community Partnership Initiative 2013 is generously sponsored by Intel.
Participating companies are provided with great opportunities to apply their corporate social responsibility, at the same time awarded public recognition. Participating NPOs receive skilled volunteer support in a core capacity area that most NPO staff says is their primary weakness. Moreover, the first place winner will receive VND 21 million, which can be used to address the communication needs of the winning NPO.
Meet & Greet event
CPI 2013 kickstarted on 27 June when participating teams got to know each other for the first time during the Meet and Greet Event. After a matching process facilitated by LIN, companies and NPOs ranked their choice, which LIN then used for matching the companies and NPOs appropriately and according to each teams’ wishes as much as possible.
6 week mentorship
During a period of 6 weeks, from 1 July to 15 August, each team worked to create a communication tool that address the needs of vulnerable children and raise the public awareness about challenges they are facing.10 teams have submitted their communications tools. More than 400 people voted for their favorite communications tools.
Please take a look at the amazing initiatives submitted by 10 teams here: http://www.linvn.org/?mod=content&act=view&cid=36§ion=volunteer&lang=vn&lang=en
Besides the one-on-one mentorship, CPI aims to equip the NPOs with basic knowledge about communications and beyond. As a part of the project, LIN worked with 3 companies to hold several workshops and a company visit focusing on improving communications skills for the NPO staff.
These workshops were open to non-participating NPOs who wanted to improve their skills.
Workshop 1: Basic communications skills (Read the article)
Workshop 2: Creating and promoting NPO video clip (Read the article)
Workshop 3: How to communicate effectively with donors
Visit HSBC Vietnam. (Read the article.)
The Award Ceremony will take place on 13 September, when the result will be announced.
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Ho Chi Minh City,
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