Project “Trees and Education Protect the Atlantic Rainforest” is happy to share this information with donors and project friends.
With the Neutrogena donation, project 'Trees and Education Protect Rainforest in Brazil' surpassed its original funding goal of $60.000, it was considered fully funded.
A new funding goal was needed and the project budget was increased to $200.000 in order to maintain this project in GlobalGiving site and to continue to do the activities listed in the project’s page.
So, “Trees and Education Protect the Atlantic Rainforest” has a new funding goal of $200.000.
This project has already received through GlobalGiving since it started in 2006 around $105,000 and we expect to raise the remaining $95,000 in the next 5 years.
Since this project began we have already spent $37.000 in several activities and there is $24.000 in the bank, as a reserve to be used when needed.
Project’s Budget for 2012 is of $44.000
Build a Visitor Centre: $ 23.255
Equipments and furniture for Visitor Centre: $ 3.488
Bus rental for student’s transportation: $ 5.087
Educational DVDs: $ 1.162
Folders and brochures: $ 1.744
Hire a Permaculture technical advisor: $ 2.441
Saplings: $ 6.976
We are only considering expenses paid with donations funds. Most other project expenses, as salaries, petrol, etc., are paid by SALVEASERRA.
These new donations are already influencing greatly the development of SALVEASERRA - NGO and enlarging its horizons of future activities.
As you know, project has two main objectives that are: 1. The educational “Day in the Forest” ecological trekking, with schools and groups visiting an Atlantic Rainforest protection area and 2. The CETAR Agroforestry project created in 1995 to demonstrate agroforestry systems planting methods.
These donations will make possible to 1. Professionalize our local operations in Valença, Rio de Janeiro State and expand them to two other neighboring counties, Rio das Flores and Barra do Pirai allowing us to increase considerably the number of student we receive every month and 2. Facilitate the creation of a Regional Center of Excellence in Agroforestry, produce more saplings, and increase and ameliorate the plantation areas of trees, palm trees and fruit trees.
These grants will also enable us to produce a good quality educational support material, new brochures and DVDs.
Since last December update we continued our activities but in a slower way, because of students holidays, and as we had to rebuild our little house that was in very bad shape, almost falling and very dangerous for the workers that lived there.
Now we have a new and very nice house, big enough to shelter and house students and visitors while we build the new Visitors Centre, that already started be built.
Please see attached several pictures of the old and new house, the old visitor’s center and construction of new one, of Serra da Concórdia Wildlife Sanctuary visitors, from some students of a new school we are working with and that is going to do the “Day in the Forest” next week, from the 167 saplings this project bought from Antonio, that received a tree nursery from our other GlobalGiving project and from the tree nursery were we produced many and bought 1100 saplings this year.
Please accept my sincere thanks for your help and support.
First of all I want to announce that the SALVEASERRA project: “Trees and Education Protect the Atlantic Rainforest”, was the Environment category winner of the 2011 Wave of Change campaign run by the Neutrogena cosmetics company. This was really great and rare opportunity for us and with this big donation we can make plans for the next 4 years, expand our operations to 2 or 3 neighboring counties, receive more groups monthly, hire guides and teachers to help us and provide visitor with information leaflets and DVDs on the Atlantic Rainforest and agroforestry techniques.
With this new donation we can also make plans to increase the reforestation of our areas and the development of the agroforestry demonstration plots. We are planning to plant 5000 trees per year.
Here the Neutrogena campaign site: http://www.neutrogena.com/category/wave%2Bfor%2Bchange.do
We would also like to inform you that from GlobalGiving Gift Card Challenge we are going to receive a bonus grant donation to plant 800 trees in the rainforest of Concordia Mountains Wildlife Sanctuary.
http://www.globalgiving.org/gifts/?rf=fb. This is the perfect right time because the planting season starts now.
We continue with our activities as you will see in attached pictures and links.
There are pictures of students visiting the Wildlife Sanctuary, of lectures and presentations to prepare new students to participate of the “Day in the Forest” ecological trail, of the acquisition and delivery of seedlings and of a research team from the Ministry of Agriculture inspecting forest experiments plots they have there with us since 2000.
Link 1: Slideshow of a student’s visit to Concordia Mountain Wildlife Sanctuary. You will also see some pictures of a group of bat researchers that come regularly to our area where they have found more than 30 different species of bats.
Link 2: In this TV video show you will see our deforested mountainous Atlantic Rainforest region during the dry and incendiary period, the Wildlife Sanctuary and a bit of my work. In Portuguese.
Link 3: Newspaper article with interview on agroforestry and organic agriculture. In Portuguese.
As you see, with your help, things are going well and we have great plans for the next years.
Please accept my sincere thanks.
I need your help to vote for and recommend the SALVEASERRA project, which as you probably recall is an NGO in Valença, Rio de Janeiro, an Environmental Protection Group working to save the Serra da Concórdia, one of the very few areas of mountainous Atlantic Rainforest remaining in Brazil. We are finalists in the Wave of Change campaign run by the Neutrogena cosmetics company.
Every year our main sponsor, the GlobalGiving Foundation conducts a partnership with Neutrogena (www.neutrogena.com) for a fundraising campaign called Wave for Change. This raises money for worthwhile projects.
The nine Wave of Change finalists were chosen from the catalog of projects supported by GlobalGiving, in three categories: Education, Environment and Disaster Recovery: Rebuilding Lives.
This year, I am delighted and proud to say, the SALVEASERRA project Trees and Education Protect the Atlantic Rainforest has been selected from among 188 projects to be one of the three finalists in the Environment category. This is a rare opportunity for us.
Now the important thing: only ONE project will be selected in each category to share the money being raised. Winners are being chosen by voting on the Internet. The other six finalists will receive some coverage on MTV and in other media channels and other promotions, but no financial support.
For us this is an uphill struggle. My main competitor is a very good and attractive U.S. project with a strong appeal for nature lovers. It also has a patriotic advantage because of course Neutrogena is an American company.
To win this competition we will need a massive mobilization of all our friends, and friends of friends in Brazil and around the world. We need to use Facebook, Twitter, e-mails and whatever personal networks may be available.
That’s why I am seeking your help to vote and ask your friends to do the same. As you know, saving what remains of the Atlantic Rainforest is very important, and SALVEASERRA exists mainly because of your donations and without any regular government support.
To vote in the campaign you do not have to buy any product; you just go to the Neutrogena page and vote: http://www.neutrogena.com/category/wave+for+change.do
Make sure you click on Protect the Rainforest in Brazil!
Voting closes August 31, 2011, and you can follow the progress of the vote by returning to the same page.
Please see in these links a visit that Melissa Balgley and Joshua Niederman from GlobalGiving recently made to our GlobalGiving projects, Trees and Education Protect Rainforest in Brazil and Provide Vegetable Gardens for Families in Brazil.
My name is Joshua Niederman. I am an In the Field intern visiting GlobalGiving partner organizations in Brazil. Read here about my recent visit to "Trees and Education Protect Rainforest in Brazil"!
This project brings public schoolchildren to a beautiful private nature reserve outside of Valença, Rio de Janeiro state to appreciate the beauty of the environment and recognize the need to protect what is left of the Atlantic Rainforest. During my visit, I traveled with over 50 children from a rural school to visit the preserve. The children were full of joy to see trees that they had never seen before and to try delicious fruits like Caja-manga, a delicious fruit that is sweet and acidic, has a brilliant yellow pulp and is rich in nutrients.
Roberto, the director of the program, has many years of experience in environmental conservation and provided the children with great explanations about the various plants and trees in a way that they could easily understand. After visiting the preserve, I traveled to another community outside of Valença. There is very little for children in this rural community to do during the winter season when all of the schools are closed (July). I saw youth standing around or sitting in the streets. Some of the children there had visited the nature preserve in the past and seemed very moved by there experience. Many of the children I saw asked Roberto about when they could go back (see photos below).
Salveaserra is forming a partnership with members of this community and others to engage the children and adults to make and maintain community gardens as well as gardens for individual families. With this new addition to the project, communities surrounding Valenca can contribute to protecting the environment and producing fresh, healthy food. This will also give the children who participate in the Trees and Education project continuity in environmental activities.
The Mata Atlantica is a beautiful area of Brazil that is in danger of being completely destroyed. SALVEASERRA is working to protect this area of natural beauty, and appreciates your continued support in order to do this!
SALVEASERRA is very excited that they were chosen for Neutrogena’s Wave for Change campaign. They need your vote! Vote today at http://www.neutrogena.com/category/wave+for+change.do
Dear donors and project friends,
Project “Trees and Education Protect Rainforest in Brazil” continues to take students to visit the Concordia Mountain Wildlife Sanctuary and to participate of the environmental education course “A Day in the Forest”. It is always a pleasure for us to offer these unique forest trekking that takes students out of their classrooms and gives them and their teachers a wonderful possibility to see Nature closely visiting a protected forest and also the agro-forestry demonstration areas. For most of these students it is the first time they visit a forest and it is for sure an unforgettable experience. After this day in the woods they will have a much better understanding of the environment and of the urgent need to keep these areas preserved in order to maintain the water sources and some important specimens of Brazilian wildlife.
Please see pictures of these schools here:
I want to thank you all sincerely for your contributions and support and say that these donations are essential for our work and they keep us moving forward and spreading the sustainable development possibilities ideas that can change our communities and countries.
Thank you again and all the best,
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Rio de Janeiro,
Rio de Janeiro