Creating a Sustainable Community-based Business
While creating a community-based business that meets the needs of a community and addresses issues within the community is important, it's not everything. What's more important is that that business is able to sustain itself and the people involved over the long-term. This takes dedication, resources and the transfer of skills into the community along with a need for the products it provides outside of the community as well.
The need to create more opportunities for girls
In South Africa, illiteracy rates near 18% in adults 15 years or older. The unemployment rate is an estimated 25% with 25.9% of women over 15 being unemployed. Uneducated girls remain trapped in a downward cycle of denied rights and poverty throughout their lives. Fewer than 10% of the girls stay in school to go further than Grade 8 because of challenges that result in part from not having access to underwear and menstrual products as a young girl as well as other issues, such as food insecurity.
These challenges have a life-long damaging effect on girls' self-esteem and significantly reduce the opportunities available to them or that they can take advantage of because of them being denied the same opportunities as the boys might have in their communities.
Without even basic education girls remain trapped in a vicious circle of poverty. They are excluded from the labor market and forced into informal or unpaid work. They don’t understand basic health, nutrition, family planning or HIV/AIDS issues. They aren't able to secure any other rights for themselves. And, they will never reach their potential to become positive forces for good in their communities. It is imperative that girls be given an equitable chance at gaining an education and employment. And that is what GirlStuff™ is here to do, as a response to this desperate need.
You can support GirlStuff and help girls succeed
Since it's start GirlStuff has supplied over 1,000 menstrual kits and products to girls in the Eastern Cape, Kwazulu Natal, Limpopo and Guateng provinces of South Africa, as well as girls in Botswana and Zimbabwe. We are currently working on a potential contract in Mozambique, with the help of our GlobalGiving field Agent. The business is making great strides supporting the women and families working in GirlStuff and we hope to achieve volumes that will make the business sustainable within the next 12 months.
Here's what else we need:Last year GirlStuff had the products tested through the South African Bureau of Standards ('SABS') and the products passed with flying colors. The next step in the process is to have a test designed for reusable, washable menstrual pads and to gain actual certification. To accomplish this we will need to raise $4,000 to go through the full certification process. This will enable GirlStuff to use the SABS certified product seal and be able to sell the products into market segments we can't reach without the certification.
Having the certification will give us the opportunity to increase volumes substantially and therefore increase the number of people, specifically women, working in the business.
Spread the Word
Help us to get other people involved in the GirlStuff Program, which provide a direct benefit to girls in grades 5-12 in the communities of rural South Africa. Please forward our reports/emails and ask friends and family if they would like to support the My Arms Wide Open's programs.
Can you make a new donation today or perhaps set up a monthly or quarterly recurring donation? Please consider it and take action today. The women and girls we serve are grateful for all of the support you have already given them.
Another form of contributing: There are also opportunities for you to join us in Africa to work alongside these truly wonderful women in the Bergnek community. Take a look at the EcoTravel link below for more information.
Thank you for your continued support of the women, girls and children of the My Arms Wide Open communities.
Please share this update with people and organizations you are connected to.
Over the past few months we've had some inquiries as to why a program such as GirlStuff, which manufactures, sells and distributes reusable, washable menstrual products is so important.
The Pads4Girls program was started by two highly talented and commited women in Vancouver, the co-founders of Lunapads, Madeleine and Suzzane. We took their lead in 2010 and ran with it, with tremendous support from the entire team at Lunapads.
In South Africa, illiteracy rates near 18% in adults 15 years or older. The unemployment rate is an estimated 25% with 25.9% of women over 15 being unemployed. Uneducated girls remain trapped in a downward cycle of denied rights and poverty throughout their lives. Fewer than 10% of the girls do not go further than Grade 8 because of challenges that result in part from not having access to underwear and menstrual products as a young girl.
The girls are teased and bullied because their first or subsequent period starts at an inopportune moment at school. This crushes their self esteem and they end up dropping out of school permanently.
Without even basic education girls remain trapped in a vicious circle of poverty. They are excluded from the labor market and forced into informal or unpaid work. They don’t understand basic health, nutrition, family planning or HIV/AIDS issues. They aren't able to secure any other rights for themselves. And, they will never reach their potential to become positive forces for good in their communities. It is imperative that girls be given an equitable chance at gaining an education and employment. And that is what GirlStuff™ is here to do as a response to this desperate need.
Last year GirlStuff had the products tested through the South African Bureau of Standards ('SABS') and the products passed with flying colours as we noted in our previous report. The next step in the process is to gain actual certification and to accomplish this we will need to raise $4,000 to go through the full certification process. This will enable GirlStuff to use the SABS certified product seal and be able to sell the products into market segments we can't reach without the certification, at this point.
So far we have produced and distributed over 1,000 menstrual kits to school aged girls in Limpopo, Gauteng and the Eastern Cape. We are anxious to do a lot more with your help.
We are excited to share our latest project update and report with you. There is so much activity taking place that is supporting the GirlStuff business and the Bergnek Communities goals to create additional employment through the project.In the past few months we have been very busy. We’ve acquired new customers and are working on a few more both in South Africa, Zimbabwe and Botswana. The great news is that as we complete negotiations and secure the new contracts for longer term supply of the menstrual kits we will be able to employ more women in the Bergnek Community.To support the business we also invested in getting the products tested by the South African Bureau of Standards (SABS) and submitted our samples 2 months ago. Just this week we received the report back and passed, or as they put it ‘complied’, with flying colours, after making a couple of minor adjustments to increase absorbency.As you might remember from our last report the GirlStuff business and Keabetswe where featured on television in South Africa. The pice was very well received and generated a number of new leads for us and supported some that we have been working on.Here’s where we need your help: Next steps are for GirlStuff to increase capacity with the purchase of additional equipment, supplies and cash resources to support anticipated new contracts and orders.Can you make a donation today and perhaps make it a recurring donation? The women and children of Bergnek are grateful for all of the support you have give them.Thank you for your continued support of the women and children of the Bergnek Community and the My Arms Wide Open programs.
We are excited!
GirlStuff.Period is making the news. On Nelson Mandela day (July 18th) this year we funded a community day in Bergnek and eTV South Africa was out visiting our ladies working away at GirlStuff.Period as well as the community in general.
The segment airs on DSTV in South Africa, channel 403 on Friday August 2nd, 2013 and will also air on SKY in the UK in the coming weeks. We will be sure to post an additional report once we have links to the recordings for you to take a look at at. This is such great publicity for us at GirlStuff.Period.
Next Steps - Gaining Certification
In order for us to land some big orders in South Africa we need the Menstrual Kits we are making to gain approval and a certification from the South African Bureau of Standards (SABS). You may wonder what that means. Larger organizations will not purchase products from GirlStuff.Period without the comfort of a ‘blessing’ of the SABS and that includes an order for up to 10,000 kits we are working on at the moment. This approval is not unlike the certifications from the Underwriters Laboratories of Canada (ULC) and the FDA in the United States.
The good news is we have received a quote from the SABS to have the pads taken through a standards test for reusable, washable menstrual pads and this is where you can help. We now need to raise about $1,500 to pay for the testing and certification. Please help in any way you can.
We are grateful for your donations and support. Thank you for your continued support of girls and women in South Africa.
We have been busy this past quarter working with partners and some schools in the communities of Cradcok, Eastern Cape. Keabetswe drove down to Cradock to visit with 4 schools this past week and to distribute Menstrual Kits to over 200 girls at 4 Cradock schools. He and Nini have been working with the teachers at the schools to get girls the menstrual products they need to stay in school. He will also be visiting 2 schools in each of Polokwane and Gauteng later this month to distribute another 200 Menstrual Kits at those schools.
This was all made possible through the support we received from you to get Keabetswe around the country in South Africa as well as our partners and supporters at Lunapads.com and AFRIpads in Uganda who manufactured the kits for GirlStuff.Period. Working in partnership to support girls education: Lunapads.com, AFRIpads, My Arms Wide Open through our joint #Pads4Oprah campaign, are hoping to garner the attention and ultimately form a partnership with the OWN: Oprah Winfrey Network to create a robust and truly sustainable program to enable girls to be educated at the same level as boys and to be able to avail themselves of all the opportunities that boys are exposed to.
The ladies of GirlStuff.Period have been busy working hard to get ready for some orders we are working on in South Africa. We are not ready to share details as yet, but as soon as we receive our first Purchase order we will be sure to share lots of details with you all.
In the meantime we’d thought we would share some of the pictures we received from Keabetswe after his trip around South Africa this past week.
Thank you for your ongoing support and contributions to this important cause. Please keep spreading the word and if you can make a recurring donation to keep the GirlStuff.Period business growing.
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