This will be the final report from the GlobalGiving Make GlobalGiving Mobile project. We’re glad to say that we’ve been able to make significant progress transforming the GlobalGiving website to have a more responsive design in the past year. Going forward, mobile integration will be funded as part of a larger Growth Capital Initiative that we’re undertaking at GlobalGiving!
In the meantime we’re preparing for some bigger (and better) changes!
As in the last report, we’ve updated our project pages and made it easier than ever to donate from your mobile device. The updated project page and the updated donation page can be seen in the pictures at the top of this post!
Nick Violi and our team of Software Engineers for Good have been hard at work on this transition. Nick offered some insight on what we can expect moving forward:
We are starting to consider a more major redesign of our homepage and all of the site. From the infrastructure up, we want to make a more modern, responsive, and user-friendly experience that allows us to create new designs and new pages quickly.
As we are creating new pages, the transition to mobile is at the forefront of the page designs. An example of this is our design of Crowdfundamentals.
(You can see the difference between the mobile layout and the desktop layout in the images at the bottom of this report.)
No more zooming in and awkward navigation as you read!
On behalf of the GlobalGiving product team, Nick says, “We appreciate your support and your choice to support mobile development in addition to all of the other options to give that we offer. It speaks to how progressive and understanding of the tech landscape our audience is. Thanks for keeping us forward thinking. Thanks for thinking about the problems of how philanthropy fits with modern tech. Thanks for helping us solve them.
All the best,
Mackenzie Cannon and the GlobalGiving Product Team
Dear friends of GlobalGiving,
Thank you for your generous donation to help make GlobalGiving mobile! As you probably know, one of our core values is, “Listen, Act, Learn. Repeat.”. We’ve been listening to what donors and nonprofit leaders say about their experience using GlobalGiving from their phones, and we’re well aware of the research by peers and experts that says it’s time for us to adapt! So thanks to you, we’ve been hard at work improving both the donor and project leader experience accessing GlobalGiving from mobile devices.
Now you can view projects and make donations easily from your smartphone or tablet. Initially, one donor described his experience as, “Very troublesome. It took me 5 attempts to make the contribution. If it had not been for my desire to help the person raising the money, I would not have persisted. You need to make this application work flawlessly on mobile devices.” You can bet we heard this feedback, and thanks to your gift we’ve been able to act. Our Product Team has launched a mobile-friendly checkout process and mobile-friendly project pages for our site!
Try it out for yourself! You’ll now have a smoother experience donating to a project without sacrificing any of the security you’ve come to expect on GlobalGiving. Here’s what Nick Violi, one of our Software Engineers for Good, has to say about these improvements:
“GlobalGiving is all about leveraging the power of technology to connect donors and doers through our online platform, so it only makes sense to extend this goal by simplifying the process on our new handheld devices.
To accomplish this, first, I narrowed the width of the content to one more at home on a mobile interface, a reduction of about 65%. Next, I had to determine which information was most crucial and try to fit that information on the smaller canvas, all while making sure the text was big enough to read and the controls were touchscreen-friendly. Finally, I tried to lay out the information in a logical way so it maintained the intuitive, inviting design of its desktop ancestor.
While there's still much more to do, these first steps applied to the checkout flow and project pages are a huge improvement, and make the GlobalGiving experience almost as much of a pleasure on a mobile device as it is on your desktop or laptop.”
Project Leaders can now update supporters without even accessing a computer. The mobile re-design is not just about the donor experience, but also our nonprofit project leaders’ interactions on the platform. We’re starting to experiment with making GlobalGiving mobile-friendly in the field, for the benefit of project leaders who can’t regularly access a computer. The first step is complete: it’s now possible for project leaders to submit project reports simply by sending an email! The email automatically converts into a project report that’s submitted to GlobalGiving for approval.
Finally, you better believe we’re testing to see how we can improve our mobile pages! The “Learn” part of ”Listen, Act, Learn. Repeat.” means testing and measuring our work! So we’re keeping a close eye on the data surrounding our donation rates and user bounce rates to gauge effectiveness and help us decide whether to persevere in the same direction or to pivot and try something new.
We’re off to a good start, but the work isn’t complete! What’s next for mobile GlobalGiving? We’re still raising funds in order to streamline the rest of the mobile experience, making our homepage as well as our search features mobile-friendly. We’ll continue to refine the site so that more mobile users will complete their transactions, eventually getting more dollars to the doers in an even more efficient way.
Shannon Cassidy and the GlobalGiving Product Team
Project Reports on GlobalGiving are posted directly to globalgiving.org by Project Leaders as they are completed, generally every 3-4 months. To protect the integrity of these documents, GlobalGiving does not alter them; therefore you may find some language or formatting issues.
If you donate to this project or have donated to this project, you will get an e-mail when this project posts a report. You can also subscribe for reports via e-mail without donating or by subscribing to this project's RSS feed.
Combined with other sources of funding, this project raised enough money to fund the outlined activities and is no longer accepting donations.
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