Literacy for a billion with Bollywood songs

 
$2,412
$47,587
Raised
Remaining

Summary

PlanetRead uses SLS in 10 languages nationwide to provide automatic reading practice to 300 million early literates people who are officially “literate” but who cannot read.

What is the issue, problem, or challenge?

300 million early-literates in India cannot read the headlines of a newspaper. Another 300 million cannot read the alphabet. Same Language Subtitling (SLS) recommends subtitling the lyrics of all film song programs on TV, nationally, in the “same” language as the audio. A decade of research has proven that this Karaoke approach to literacy improves the reading skills of millions of viewers. Cost: $1 (the price of a cup of coffee) gives 10,000 people reading practice for one whole year!

How will this project solve this problem?

About 300 million early (semi) literates get automatic reading practice with the help of PlanetRead's SLS in 10 different languages nationwide.In addition, nearly 270 million illiterate people are motivated to become literate.

Potential Long Term Impact

PlanetRead’s “karaoke” approach to literacy provides automatic and regular reading practice to over 300 million early-literates in India. In addition, nearly 300 million illiterate people are motivated to become literate.

Project Message

“When a billion people are illiterate (two-thirds… women), and nearly half of the world lives on less than $2 a day… We are excited by the prospect of …helping millions…by supporting…PlanetRead".
- The Google Foundation, The philanthropic arm of Google Inc.

Funding Information

Total Funding Received to Date: $2,412
Remaining Goal to be Funded: $47,587
Total Funding Goal: $50,000

Additional Documentation

This project has provided additional documentation in a PDF file (projdoc.pdf).

Resources

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Organization

PlanetRead
PlanetRead

Piedmont, CA, United States
http://www.planetread.org

Project Leader

Brij Kothari

Founder and President
Piedmont, CA United States

Where is this project located?