Diabetes Prevention for 1 million more in India

 
$6,961
$13,039
Raised
Remaining
Oct 2, 2013

We Reached 1,000,000 People in India!

On September 24, 2013, we announced that we have reached more than one million people from all over India with text messages about diabetes and its prevention in 12 languages. Furthermore, we've tested the program’s effectiveness in bringing about behavior change known to prevent diabetes. We are so grateful for your support throughout this program.   

First effectiveness results from mDiabetes are encouraging and analysis is ongoing. Consumers’ awareness of diabetes, especially its complications, increased, but more importantly, promising trends in behavior change were noted: 

  • an 11% increase in daily exercise, 
  • a 15% increase in the intake of 2-3 servings of fruits a day, 
  • and an 8% increase in 2-3 servings of vegetables a day.  

The self-reported data are statistically significant.

We have great faith in our scientific approach and are analyzing the consumer data from this population-level mHealth program rigorously. We believe that mobile technology, because of its cost-effectiveness and scalability, can be a core part of a model for chronic disease prevention in the developing world. We thank our partners for supporting us in our quest to make meaningful public health impact.

mDiabetes, the largest nationwide diabetes prevention mHealth program in the world, was designed and implemented by Arogya World in partnership with Nokia Life.  Other partners include Emory University, Johnson & Johnson, Aetna, Biocon and Ipsos.

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Organization

Arogya World

Naperville, Illinois, United States
http://www.arogyaworld.org/

Project Leader

Nalini saligram

Naperville, IL United States

Where is this project located?

Map of Diabetes Prevention for 1 million more in India