The billboard campaign is doing exactly what we wanted it to do - bringing folks to the Stop Slaughtering Us website to learn the real facts about horse slaughter.
The billboards companion website has been consistently averaging more 10,000 hits (see photo) per week with roughly 4100+ new visitors each week. This is a HUGE increase from the early days of the campaign, when we would get 30 hits a week.
Folks from states with boards up like Missouri, Oregon, Wyoming, Florida etc are googleing / binging "stop slaughtering us" and "stop horse slaughter" to find our site - it's the reason we made the url match the words on the billboard.
We also have been receiving many more emails that start with, "I had no idea horses were being slaughtered!" and "Who is eating our horses?!" and most recently, "We were told that horse slaughter was a humane way to harvest horses, obviously we have been lied too." We reply to each and every email - engaging the public and raising awareness will help to end the horror that is horse slaughter.
Watch for our next update soon!
Thanks to the generosity of many donors, our anti horse slaughter billboard project finished in 3rd place in the Global Giving Open Challenge!
It was a harrowing race to the finish line - we were in 5th, then 3rd, then 2nd, then 3rd, then 4th, then 2nd and finally when the buzzer (well, the online timer version of a buzzer lol) went off we had finished in 3rd place! That means we also won a $1300 bonus from Global Giving!
We also had THE MOST Facebook shares of ANY project in this challenge. We were the only horse rescue in the Challenge and the only animal charitiy in the Top 30.
NONE of this could have been accomplished without the hard work and determination of our readers, followers, supporters and donors - folks that believe horse slaughter is inherently wrong and believe we CAN make a difference by educationg the public with our billboard campaign.
Our overall goal is $30,000 and thanks to everyone who donated we are more than halfway there and our project is active and accepting donations!
Our most recent billboard, pictured in this report, went up in Indiana on I-69 just a few days ago!
THANK YOU to everyone who helped make this possible and thank you to the folks at Global Giving!
Thanks to the kindness and generosity of 121 unique donors the Angel Acres billboard campaign has hit the halfway mark! With just 10 days to go in the contest we are hoping we can reach our goal of raising $10,000 which will allow us to get approximately 10 more billboards in 10 different states!
The newest boards will be up this month (August 2010) in Wyoming, Missouri and Indiana!!!
We will update again when those boards are up!
Below is a non graphic short video clip in response to the pro slaughter groups who would have you believe that horse slaughter is humane euthanasia, it is NOT humane.
We are working hard to raise awareness and rallying the community to help spread the word, daily!
One of our most visible billboards was recently featured on the news in Richmond, VA. Channel 6 - WTVR did a story on August 8, 2010 and it was great! Check out the clip and pay special attention to the "animal lover" lady.
This story is about 2 minutes long - the two random folks interviewed for the story are prime examples of the exact reaction we wanted from the billboard campaign - making folks aware that horses are being slaughtered. Folks with no horse experience are becoming aware that horses are being brutally slaughtered to the tune of 100,000 each year being shipped to Mexico and Canada. As a DIRECT result of this campaign.
Check out the link below.
Click here to watch video clip
Help us put more billboards up around the nation by supporting our project on Global Giving.
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